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Branding Books
Showing 1-50 of 2,109
The Brand Gap (Paperback)
by (shelved 167 times as branding)
avg rating 3.98 — 5,603 ratings — published 2003
Building a StoryBrand: Clarify Your Message So Customers Will Listen (Hardcover)
by (shelved 137 times as branding)
avg rating 4.27 — 26,396 ratings — published 2017
Designing Brand Identity: An Essential Guide for the Whole Branding Team (Hardcover)
by (shelved 130 times as branding)
avg rating 4.12 — 2,706 ratings — published 2003
Zag: The Number One Strategy of High-Performance Brands (Paperback)
by (shelved 107 times as branding)
avg rating 3.99 — 3,975 ratings — published 2006
Positioning: The Battle for Your Mind (Paperback)
by (shelved 87 times as branding)
avg rating 4.04 — 18,450 ratings — published 1980
The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand (Hardcover)
by (shelved 72 times as branding)
avg rating 3.88 — 3,867 ratings — published 1998
How Brands Grow: What Marketers Don't Know (Hardcover)
by (shelved 53 times as branding)
avg rating 4.16 — 3,825 ratings — published 2010
Branding: In Five and a Half Steps (Hardcover)
by (shelved 49 times as branding)
avg rating 4.32 — 282 ratings — published
Brand Thinking and Other Noble Pursuits (Hardcover)
by (shelved 45 times as branding)
avg rating 3.86 — 885 ratings — published 2011
Logo Design Love: A Guide to Creating Iconic Brand Identities (Paperback)
by (shelved 42 times as branding)
avg rating 4.20 — 4,235 ratings — published 2009
Contagious: Why Things Catch On (Hardcover)
by (shelved 41 times as branding)
avg rating 3.98 — 33,158 ratings — published 2013
Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)
by (shelved 39 times as branding)
avg rating 4.29 — 667 ratings — published 2015
Hello, My Name Is Awesome: How to Create Brand Names That Stick (Paperback)
by (shelved 38 times as branding)
avg rating 4.13 — 982 ratings — published 2014
What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Hardcover)
by (shelved 36 times as branding)
avg rating 3.91 — 364 ratings — published 2013
The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes (Hardcover)
by (shelved 36 times as branding)
avg rating 4.13 — 941 ratings — published
Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing)
by (shelved 35 times as branding)
avg rating 4.01 — 301 ratings — published 2016
Purple Cow: Transform Your Business by Being Remarkable (Hardcover)
by (shelved 35 times as branding)
avg rating 3.78 — 55,938 ratings — published
Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 35 times as branding)
avg rating 3.98 — 99,414 ratings — published 2006
Building Strong Brands (Hardcover)
by (shelved 35 times as branding)
avg rating 3.99 — 657 ratings — published 1995
No Logo (Paperback)
by (shelved 32 times as branding)
avg rating 3.89 — 32,789 ratings — published 2000
Identity Designed: The Definitive Guide to Visual Branding (Hardcover)
by (shelved 29 times as branding)
avg rating 4.18 — 207 ratings — published
Emotional Branding: The New Paradigm for Connecting Brands to People (Paperback)
by (shelved 29 times as branding)
avg rating 3.76 — 398 ratings — published 2001
Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 26 times as branding)
avg rating 4.10 — 268,945 ratings — published 2009
Bigger Than This: How to Turn Any Venture Into An Admired Brand (Paperback)
by (shelved 23 times as branding)
avg rating 4.19 — 216 ratings — published
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World (Hardcover)
by (shelved 23 times as branding)
avg rating 3.88 — 16,315 ratings — published 2005
Archetypes in Branding: A Toolkit for Creatives and Strategists (Spiral-bound)
by (shelved 23 times as branding)
avg rating 4.18 — 151 ratings — published 2012
Book of Branding - a guide to creating brand identity for startups and beyond (Paperback)
by (shelved 22 times as branding)
avg rating 3.69 — 127 ratings — published
How Brands Become Icons: The Principles of Cultural Branding (Hardcover)
by (shelved 22 times as branding)
avg rating 3.85 — 389 ratings — published 2004
How to Launch a Brand: Your Step-By-Step Guide to Crafting a Brand from Positioning to Naming and Brand Identity (Paperback)
by (shelved 20 times as branding)
avg rating 3.91 — 192 ratings — published
This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)
by (shelved 20 times as branding)
avg rating 3.92 — 17,626 ratings — published 2018
Aaker on Branding: 20 Principles That Drive Success (Paperback)
by (shelved 20 times as branding)
avg rating 3.86 — 252 ratings — published 2014
Sticky Branding: 12.5 Ways to Stand Out, Attract Customers, and Grow an Incredible Brand (Paperback)
by (shelved 19 times as branding)
avg rating 3.94 — 175 ratings — published 2014
THE BRANDING METHOD: cómo crear marcas que provocan, venden e impactan: Una guía paso a paso con más de 25 herramientas prácticas (Spanish Edition)
by (shelved 18 times as branding)
avg rating 4.09 — 149 ratings — published
Strategic Brand Management (Hardcover)
by (shelved 18 times as branding)
avg rating 4.03 — 439 ratings — published
The Brand Mapping Strategy: Design, Build, and Accelerate Your Brand (Paperback)
by (shelved 18 times as branding)
avg rating 3.73 — 106 ratings — published 2016
Kellogg on Branding: The Marketing Faculty of The Kellogg School of Management (Hardcover)
by (shelved 18 times as branding)
avg rating 4.09 — 275 ratings — published 2005
Buyology: Truth and Lies About Why We Buy (Hardcover)
by (shelved 18 times as branding)
avg rating 3.76 — 14,298 ratings — published 2008
Lovemarks The Future Beyond Brands (Hardcover)
by (shelved 18 times as branding)
avg rating 3.86 — 1,490 ratings — published 2004
How Brands Grow: Part 2: Emerging Markets, Services, Durables, New and Luxury Brands (Hardcover)
by (shelved 17 times as branding)
avg rating 4.16 — 552 ratings — published 2016
Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy (Hardcover)
by (shelved 17 times as branding)
avg rating 3.81 — 4,366 ratings — published 2011
Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands (Hardcover)
by (shelved 16 times as branding)
avg rating 3.67 — 164 ratings — published 2010
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)
by (shelved 16 times as branding)
avg rating 4.25 — 3,965 ratings — published
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity (Hardcover)
by (shelved 16 times as branding)
avg rating 3.98 — 137 ratings — published 2004
Brand Failures: The Truth about the 100 Biggest Branding Mistakes of All Time (Paperback)
by (shelved 16 times as branding)
avg rating 3.58 — 593 ratings — published 2003
Logo Modernism (Hardcover)
by (shelved 15 times as branding)
avg rating 4.50 — 597 ratings — published 2015
Primal Branding: Create Zealots for Your Brand, Your Company, And Your Future (Audio CD)
by (shelved 15 times as branding)
avg rating 3.73 — 629 ratings — published 2006
Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound (Hardcover)
by (shelved 15 times as branding)
avg rating 3.87 — 889 ratings — published 2005
Crush It!: Why Now Is the Time to Cash In on Your Passion (Hardcover)
by (shelved 15 times as branding)
avg rating 3.87 — 33,469 ratings — published 2001
Ogilvy on Advertising (Paperback)
by (shelved 15 times as branding)
avg rating 4.15 — 11,694 ratings — published 1983
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World (Hardcover)
by (shelved 14 times as branding)
avg rating 3.95 — 9,154 ratings — published 2013
“Whether it is in the way you walk, talk, dress, or behave, your personal brand impacts how people react and respond to you. It is the essence of what makes you likable, knowable, and trustworthy. And it is what can make you memorable and sought after in the marketplace.”
― The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact
― The Art of Preparation: 8 Ways to Plan with Purpose & Intention for Positive Impact
“A great attitude toward your approach to an interview—demonstrated by your good posture—is everything.”
― My Style, My Way: Top Experts Reveal How to Create Yours Today
― My Style, My Way: Top Experts Reveal How to Create Yours Today
