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52 books
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68 voters
Marketing Strategy Books
Showing 1-50 of 143
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Hardcover)
by (shelved 5 times as marketing-strategy)
avg rating 4.01 — 86,361 ratings — published
Contagious: Why Things Catch On (Hardcover)
by (shelved 5 times as marketing-strategy)
avg rating 3.98 — 32,762 ratings — published 2013
Good Strategy Bad Strategy: The Difference and Why It Matters (Unknown Binding)
by (shelved 4 times as marketing-strategy)
avg rating 4.13 — 17,159 ratings — published 2011
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk (Paperback)
by (shelved 4 times as marketing-strategy)
avg rating 4.05 — 22,206 ratings — published 1993
Nudge: Improving Decisions About Health, Wealth, and Happiness (Paperback)
by (shelved 3 times as marketing-strategy)
avg rating 3.84 — 93,721 ratings — published 2008
Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 3 times as marketing-strategy)
avg rating 3.98 — 98,520 ratings — published 2006
Ogilvy on Advertising (Paperback)
by (shelved 3 times as marketing-strategy)
avg rating 4.15 — 11,578 ratings — published 1983
Influence: The Psychology of Persuasion (Paperback)
by (shelved 3 times as marketing-strategy)
avg rating 4.22 — 173,825 ratings — published 1984
This is Marketing: You Can't Be Seen Until You Learn To See (Kindle Edition)
by (shelved 2 times as marketing-strategy)
avg rating 3.92 — 17,300 ratings — published 2018
Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen (Hardcover)
by (shelved 2 times as marketing-strategy)
avg rating 4.27 — 26,801 ratings — published 2017
Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 2 times as marketing-strategy)
avg rating 4.10 — 262,872 ratings — published 2009
Thinking, Fast and Slow (Hardcover)
by (shelved 2 times as marketing-strategy)
avg rating 4.17 — 575,336 ratings — published 2011
How Brands Grow: What Marketers Don't Know (Hardcover)
by (shelved 2 times as marketing-strategy)
avg rating 4.16 — 3,720 ratings — published 2010
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd (Kindle Edition)
by (shelved 2 times as marketing-strategy)
avg rating 4.32 — 10,479 ratings — published 2016
The 48 Laws of Power (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 4.09 — 217,223 ratings — published 1999
Game-Based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.56 — 209 ratings — published 2010
Brain Surfing: The Top Marketing Strategy Minds in the World (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 4.16 — 231 ratings — published 2015
Cutting Edge Advertising: How to Create the World's Best for Brands in the 21st Century (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 4.02 — 367 ratings — published 1999
The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 4.31 — 690 ratings — published
Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.86 — 2,330 ratings — published 2016
Traction: Get a Grip on Your Business (Kindle Edition)
by (shelved 1 time as marketing-strategy)
avg rating 4.14 — 15,616 ratings — published 2007
Infotopia: How Many Minds Produce Knowledge (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.65 — 341 ratings — published 2006
Marketing Models (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 3.62 — 8 ratings — published 2010
The New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.75 — 28 ratings — published 2012
Cases in Marketing Management (The Ivey Casebook Series)
by (shelved 1 time as marketing-strategy)
avg rating 4.00 — 9 ratings — published 2011
Business and Competitive Analysis: Effective Application of New and Classic Methods (Kindle Edition)
by (shelved 1 time as marketing-strategy)
avg rating 3.90 — 98 ratings — published 2007
Marketing As Strategy (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.72 — 69 ratings — published 2004
Contemporary Strategy Analysis (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 3.81 — 631 ratings — published 1904
Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising (ebook)
by (shelved 1 time as marketing-strategy)
avg rating 3.77 — 11,070 ratings — published
Principles of Marketing (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 4.09 — 3,085 ratings — published 1980
Kotler on Marketing: How to Create, Win, and Dominate Markets (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 4.13 — 1,602 ratings — published 1999
Marketing Strategy: A Decision Focused Approach (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 3.69 — 59 ratings — published 1991
Positioning: The Battle for Your Mind (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 4.04 — 18,329 ratings — published 1980
Marketing Management (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 4.06 — 5,980 ratings — published 1967
Competitive Strategy: Techniques for Analyzing Industries and Competitors (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 4.17 — 16,955 ratings — published 1980
Developing Business Strategies (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.76 — 74 ratings — published 1984
Five Figure Funnels: How To Sell Marketing Funnel Services To Your Customers For Five Figures In Any Market, No Matter Your Experience (Kindle Edition)
by (shelved 1 time as marketing-strategy)
avg rating 4.25 — 110 ratings — published
Boost Your Brand with a Book: The Microbook Revolution: Maximizing Impact through Short-Form Publishing (Authorpreneur: Create the Next Chapter of Your Life 9)
by (shelved 1 time as marketing-strategy)
avg rating 4.75 — 4 ratings — published
Growth Levers and How to Find Them (Kindle Edition)
by (shelved 1 time as marketing-strategy)
avg rating 4.33 — 230 ratings — published
One in a Millennial: On Friendship, Feelings, Fangirls, and Fitting In (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.71 — 20,382 ratings — published 2024
The Culture Code, Strategize To Win, The Leadership Gap, Blue Ocean Shift 4 Books Collection Set (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 0.0 — 0 ratings — published
Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.96 — 1,325 ratings — published 2013
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)
by (shelved 1 time as marketing-strategy)
avg rating 4.25 — 3,831 ratings — published
Unfair Mindshare: A CMO's guide to community-led marketing in a product-led world (Kindle Edition)
by (shelved 1 time as marketing-strategy)
avg rating 4.83 — 6 ratings — published
Strategy Daddy: Marketing Strategies, Tactics and Case Studies That Can Change the Competitive Landscape of Your Business (Paperback)
by (shelved 1 time as marketing-strategy)
avg rating 4.00 — 11 ratings — published 2010
Tilt (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.86 — 209 ratings — published 2013
Making Numbers Count: The Art and Science of Communicating Numbers (Kindle Edition)
by (shelved 1 time as marketing-strategy)
avg rating 3.87 — 2,740 ratings — published 2022
Iconic Advantage®: Don't Chase the New, Innovate the Old (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.67 — 61 ratings — published
The Sum of Small Things: A Theory of the Aspirational Class (Hardcover)
by (shelved 1 time as marketing-strategy)
avg rating 3.65 — 1,396 ratings — published 2017
Where Did It All Go Wrong?: Adventures At The Dunning Kruger Peak Of Advertising (Kindle Edition)
by (shelved 1 time as marketing-strategy)
avg rating 3.90 — 30 ratings — published
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