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35 books
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50 voters
Positioning Books
Showing 1-50 of 86
Positioning: The Battle for Your Mind (Paperback)
by (shelved 25 times as positioning)
avg rating 4.04 — 18,296 ratings — published 1980
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It (Kindle Edition)
by (shelved 15 times as positioning)
avg rating 4.25 — 3,798 ratings — published
Get to Aha!: Discover Your Positioning DNA and Dominate Your Competition (Hardcover)
by (shelved 3 times as positioning)
avg rating 4.18 — 137 ratings — published
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Hardcover)
by (shelved 3 times as positioning)
avg rating 4.01 — 85,960 ratings — published 2004
Sales Pitch: How to Craft a Story to Stand Out and Win (Paperback)
by (shelved 2 times as positioning)
avg rating 4.25 — 460 ratings — published
Repositioning: Marketing in an Era of Competition, Change and Crisis (Hardcover)
by (shelved 2 times as positioning)
avg rating 3.77 — 132 ratings — published 2009
The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth (Hardcover)
by (shelved 2 times as positioning)
avg rating 4.31 — 687 ratings — published
Competitive Strategy: Techniques for Analyzing Industries and Competitors (Hardcover)
by (shelved 2 times as positioning)
avg rating 4.17 — 16,923 ratings — published 1980
AUTHORITY POSITIONING: HOW TO BECOME THE LEADER IN YOUR NICHE (Kindle Edition)
by (shelved 2 times as positioning)
avg rating 3.33 — 46 ratings — published 2015
Brand Positioning Formula: The practical step-by-step guide to use Brand Positioning in your marketing (Kindle Edition)
by (shelved 2 times as positioning)
avg rating 3.75 — 8 ratings — published
The Positioning Manual for Technical Firms (Kindle Edition)
by (shelved 2 times as positioning)
avg rating 4.24 — 38 ratings — published
Range: Why Generalists Triumph in a Specialized World (Hardcover)
by (shelved 2 times as positioning)
avg rating 4.13 — 77,367 ratings — published 2019
Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen (Hardcover)
by (shelved 2 times as positioning)
avg rating 4.27 — 26,629 ratings — published 2017
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk (Paperback)
by (shelved 2 times as positioning)
avg rating 4.06 — 22,160 ratings — published 1993
Beloved Brands: The playbook for how to create a brand your consumers will love (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.55 — 31 ratings — published
Positioning Analysis in Commodity Markets: Bridging Fundamental & Technical Analysis (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 0.0 — 0 ratings — published
Stand The F*ck Out: The No-Nonsense Guide to Positioning Your Business, Finding Your People, and Building a Durable Brand (Hardcover)
by (shelved 1 time as positioning)
avg rating 4.58 — 57 ratings — published
Key Person of Influence (Revised Edition): The Five-Step Method to become one of the most highly valued and highly paid people in your industry
by (shelved 1 time as positioning)
avg rating 4.02 — 1,714 ratings — published 2010
Silly Sally (Board book)
by (shelved 1 time as positioning)
avg rating 4.12 — 9,653 ratings — published 1994
Circle Under Berry (Hardcover)
by (shelved 1 time as positioning)
avg rating 4.07 — 469 ratings — published 2021
Forget the Funnel: A Customer-Led Approach for Driving Predictable, Recurring Revenue (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.15 — 151 ratings — published
The Brand Positioning Workbook : A Simple How-To Guide To More Compelling Brand Positionings, Faster (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.34 — 50 ratings — published
Loved: How to Market Tech Products Customers Adore (ebook)
by (shelved 1 time as positioning)
avg rating 3.86 — 616 ratings — published
Oversubscribed: How to Get People Lining Up to Do Business with You (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.20 — 2,314 ratings — published 2015
Discovering India: Through the eyes of Groww (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 3.49 — 39 ratings — published
Membidik pasar Indonesia: Segmentasi, targeting, dan positioning (Paperback)
by (shelved 1 time as positioning)
avg rating 3.93 — 71 ratings — published 1998
RADIOLOGY OF POSITIONING AND APPLIED ANATOMY FOR STUDENTS AND PRACTITIONERS (Paperback)
by (shelved 1 time as positioning)
avg rating 4.08 — 13 ratings — published
L'avantage concurrentiel: Comment devancer ses concurrents et maintenir son avance (French Edition)
by (shelved 1 time as positioning)
avg rating 0.0 — 0 ratings — published
The 22 Laws of Category Design: Name & Claim Your Niche, Share Your POV, And Move The World From Where It Is To Somewhere Different (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.09 — 57 ratings — published
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.37 — 13,072 ratings — published 2013
Over, Bear! Under, Where? (Hardcover)
by (shelved 1 time as positioning)
avg rating 3.98 — 275 ratings — published 2021
I'm On It!-Elephant & Piggie Like Reading! (Hardcover)
by (shelved 1 time as positioning)
avg rating 4.03 — 653 ratings — published 2021
Radiographic Positioning (Hardcover)
by (shelved 1 time as positioning)
avg rating 3.00 — 4 ratings — published 1989
Underwear! (Hardcover)
by (shelved 1 time as positioning)
avg rating 4.00 — 794 ratings — published 2019
Value Proposition Design: How to Create Products and Services Customers Want
by (shelved 1 time as positioning)
avg rating 4.21 — 7,106 ratings — published 2013
Niching Up: The Narrower the Market, the Bigger the Prize (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.01 — 277 ratings — published
Uncover Your Difference: Discover Your Unfair Advantage, Captivate The Right People & Cut Through The Noise (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.10 — 86 ratings — published
The Advantage: Why Organizational Health Trumps Everything Else In Business (Hardcover)
by (shelved 1 time as positioning)
avg rating 4.14 — 15,885 ratings — published 2012
The Status Game: On Human Life and How to Play It (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.12 — 3,103 ratings — published
Selling the Invisible: A Field Guide to Modern Marketing (Hardcover)
by (shelved 1 time as positioning)
avg rating 3.94 — 10,003 ratings — published 1997
Decoded: The Science Behind Why We Buy (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 4.18 — 1,245 ratings — published 2013
The Functional Fire Company: Positioning Small Groups for Success and Survival (Hardcover)
by (shelved 1 time as positioning)
avg rating 4.26 — 23 ratings — published
High-Hanging Fruit: Build Something Great by Going Where No One Else Will (Hardcover)
by (shelved 1 time as positioning)
avg rating 4.03 — 165 ratings — published 2016
Brand Positioning in a Nutshell: Unlock your brand positioning with this jargon-free D-Y-I guide (Paperback)
by (shelved 1 time as positioning)
avg rating 4.00 — 1 rating — published 2014
COMPETITIVE POSITIONING: Best Practices for Creating Brand Loyalty (Paperback)
by (shelved 1 time as positioning)
avg rating 4.00 — 9 ratings — published 2010
Mission-Based Marketing: Positioning Your Not-for-Profit in an Increasingly Competitive World (Hardcover)
by (shelved 1 time as positioning)
avg rating 3.44 — 27 ratings — published 1997
Positioning for Advantage: Techniques and Strategies to Grow Brand Value (Hardcover)
by (shelved 1 time as positioning)
avg rating 4.15 — 26 ratings — published
The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy (Hardcover)
by (shelved 1 time as positioning)
avg rating 3.88 — 519 ratings — published 2011
Difference: The one-page method for reimagining your business and reinventing your marketing (Kindle Edition)
by (shelved 1 time as positioning)
avg rating 3.89 — 880 ratings — published 2014
Different: Escaping the Competitive Herd (Hardcover)
by (shelved 1 time as positioning)
avg rating 3.98 — 1,865 ratings — published 2010
“When positioning a brand, aggressively avoid becoming a "me too" by assertively being a "who else?”
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“Simplicity is not as attractive as complexity.”
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