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Consumer Behaviour Books
Showing 1-50 of 198
Predictably Irrational: The Hidden Forces That Shape Our Decisions (Hardcover)
by (shelved 12 times as consumer-behaviour)
avg rating 4.12 — 132,784 ratings — published 2008
Alchemy: The Surprising Power of Ideas That Don't Make Sense (Paperback)
by (shelved 7 times as consumer-behaviour)
avg rating 4.20 — 9,600 ratings — published 2019
The Choice Factory: 25 behavioural biases that influence what we buy (Paperback)
by (shelved 4 times as consumer-behaviour)
avg rating 4.09 — 1,644 ratings — published 2018
Hooked: How to Build Habit-Forming Products (Hardcover)
by (shelved 4 times as consumer-behaviour)
avg rating 4.12 — 51,549 ratings — published 2013
Decoded: The Science Behind Why We Buy (Kindle Edition)
by (shelved 4 times as consumer-behaviour)
avg rating 4.17 — 1,296 ratings — published 2013
Influence: The Psychology of Persuasion (Paperback)
by (shelved 4 times as consumer-behaviour)
avg rating 4.21 — 182,751 ratings — published 1984
Thinking, Fast and Slow (Hardcover)
by (shelved 3 times as consumer-behaviour)
avg rating 4.17 — 610,312 ratings — published 2011
100 Things Every Designer Needs to Know About People (Paperback)
by (shelved 3 times as consumer-behaviour)
avg rating 4.09 — 6,310 ratings — published 2011
Buyology: Truth and Lies About Why We Buy (Hardcover)
by (shelved 3 times as consumer-behaviour)
avg rating 3.76 — 14,450 ratings — published 2008
Why We Buy: The Science of Shopping (Paperback)
by (shelved 3 times as consumer-behaviour)
avg rating 3.88 — 13,540 ratings — published 1999
The Illusion of Choice: 16½ psychological biases that influence what we buy (Paperback)
by (shelved 2 times as consumer-behaviour)
avg rating 3.89 — 551 ratings — published
Hacking the Human Mind: The behavioral science secrets behind 17 of the world's best brands (Paperback)
by (shelved 2 times as consumer-behaviour)
avg rating 4.28 — 117 ratings — published
Rory Sutherland: The Wiki Man (Kindle Edition)
by (shelved 2 times as consumer-behaviour)
avg rating 4.18 — 134 ratings — published 2011
The Design of Everyday Things (Paperback)
by (shelved 2 times as consumer-behaviour)
avg rating 4.15 — 48,934 ratings — published 1988
The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.89 — 12,019 ratings — published 2016
Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.81 — 4,393 ratings — published 2011
The Art of Choosing (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.83 — 6,809 ratings — published 1989
Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.81 — 491 ratings — published 2009
How We Decide (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.85 — 41,801 ratings — published 2009
Consumer Behavior: Buying, Having and Being (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.87 — 403 ratings — published 1992
Consumer Behavior (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 4.01 — 292 ratings — published 1978
Call of the Mall: The Geography of Shopping (Paperback)
by (shelved 2 times as consumer-behaviour)
avg rating 3.63 — 1,085 ratings — published 2004
Contagious: Why Things Catch On (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.98 — 33,928 ratings — published 2013
Competing Against Luck (ebook)
by (shelved 2 times as consumer-behaviour)
avg rating 4.15 — 6,136 ratings — published 2016
Consumer Behavior and Marketing Strategy : By J. Paul Peter, Jerry C. Olson (McGraw-Hill/Irwin Series in Marketing)
by (shelved 2 times as consumer-behaviour)
avg rating 3.64 — 78 ratings — published 1987
Drive: The Surprising Truth About What Motivates Us (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.95 — 127,048 ratings — published 2009
Nudge: Improving Decisions About Health, Wealth, and Happiness (Paperback)
by (shelved 2 times as consumer-behaviour)
avg rating 3.84 — 96,463 ratings — published 2008
Unthinking: The Surprising Forces Behind What We Buy (Hardcover)
by (shelved 2 times as consumer-behaviour)
avg rating 3.46 — 356 ratings — published 2011
The Hypocrisy Trap: How Changing What We Criticize Can Improve Our Lives (Kindle Edition)
by (shelved 1 time as consumer-behaviour)
avg rating 3.91 — 22 ratings — published
Self-Efficacy: The Exercise of Control (Paperback)
by (shelved 1 time as consumer-behaviour)
avg rating 4.15 — 374 ratings — published 1997
Social Foundations of Thought and Action: A Social Cognitive Theory (Prentice-Hall Series in Social Learning Theory)
by (shelved 1 time as consumer-behaviour)
avg rating 4.19 — 70 ratings — published 1985
What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services (Hardcover)
by (shelved 1 time as consumer-behaviour)
avg rating 4.03 — 620 ratings — published 2005
Why We Do What We Do: Understanding Self-Motivation (Paperback)
by (shelved 1 time as consumer-behaviour)
avg rating 3.95 — 1,754 ratings — published 1995
Self-Determination Theory: Basic Psychological Needs in Motivation, Development, and Wellness (Hardcover)
by (shelved 1 time as consumer-behaviour)
avg rating 4.46 — 114 ratings — published
Sources of Power: How People Make Decisions (Paperback)
by (shelved 1 time as consumer-behaviour)
avg rating 3.98 — 3,038 ratings — published 1998
The Half-life of Facts: Why Everything We Know Has an Expiration Date (Hardcover)
by (shelved 1 time as consumer-behaviour)
avg rating 3.59 — 1,490 ratings — published 2012
Ultra-Processed People: Why We Can't Stop Eating Food That Isn't Food (Paperback)
by (shelved 1 time as consumer-behaviour)
avg rating 4.37 — 49,270 ratings — published 2023
The True Believer: Thoughts on the Nature of Mass Movements (Paperback)
by (shelved 1 time as consumer-behaviour)
avg rating 4.19 — 12,358 ratings — published 1951
A Story is a Deal: How to use the science of storytelling to lead, motivate and persuade (Kindle Edition)
by (shelved 1 time as consumer-behaviour)
avg rating 3.77 — 192 ratings — published 2025
Setting the Table: The Transforming Power of Hospitality in Business (Hardcover)
by (shelved 1 time as consumer-behaviour)
avg rating 4.03 — 9,799 ratings — published 2006
Bottlenecks: Aligning UX Design with User Psychology (Paperback)
by (shelved 1 time as consumer-behaviour)
avg rating 4.14 — 177 ratings — published
The Signal and the Noise: Why So Many Predictions Fail—But Some Don't (Hardcover)
by (shelved 1 time as consumer-behaviour)
avg rating 3.97 — 52,988 ratings — published 2012
Summary: Influence: The Psychology of Persuasion (Influence, The Psychology of Persuasion, Robert B. Cialdini)
by (shelved 1 time as consumer-behaviour)
avg rating 4.12 — 17 ratings — published 2014
Read Your Mind: Proven Habits for Success from the World's Greatest Mentalist (Hardcover)
by (shelved 1 time as consumer-behaviour)
avg rating 3.49 — 1,725 ratings — published
Lemon. How the advertising brain turned sour (Paperback)
by (shelved 1 time as consumer-behaviour)
avg rating 4.22 — 49 ratings — published 2019
Look Out (Paperback)
by (shelved 1 time as consumer-behaviour)
avg rating 4.50 — 16 ratings — published
Lilliput Land: How Small is Driving India's Mega Consumption Story (Kindle Edition)
by (shelved 1 time as consumer-behaviour)
avg rating 3.66 — 91 ratings — published
Inside the Nudge Unit: How Small Changes Can Make a Big Difference (Kindle Edition)
by (shelved 1 time as consumer-behaviour)
avg rating 3.98 — 1,048 ratings — published 2015
AI 2041: Ten Visions for Our Future (Hardcover)
by (shelved 1 time as consumer-behaviour)
avg rating 3.82 — 5,897 ratings — published 2021
Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives (Hardcover)
by (shelved 1 time as consumer-behaviour)
avg rating 3.74 — 4,130 ratings — published 2008
“The more users invest time and effort into a product or service, the more they value it. In fact, there is ample evidence to suggest that our labor leads to love”
― Hooked: How to Build Habit-Forming Products
― Hooked: How to Build Habit-Forming Products
“With both Pinterest and Instagram, tiny teams generated huge value - not by cracking hard technical challenges, but by solving common interaction problems”
― Hooked: How to Build Habit-Forming Products
― Hooked: How to Build Habit-Forming Products
