“
Where new technologies suddenly make a behavior easier, new possibilities are born
”
― Hooked: How to Build Habit-Forming Products
― Hooked: How to Build Habit-Forming Products
“
The more users invest time and effort into a product or service, the more they value it. In fact, there is ample evidence to suggest that our labor leads to love
”
― Hooked: How to Build Habit-Forming Products
― Hooked: How to Build Habit-Forming Products


















