Brands Books

Showing 1-50 of 220
Alchemy: The Surprising Power of Ideas That Don't Make Sense Alchemy: The Surprising Power of Ideas That Don't Make Sense (Paperback)
by (shelved 4 times as brands)
avg rating 4.21 — 9,072 ratings — published 2019
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Shoe Dog: A Memoir by the Creator of Nike Shoe Dog: A Memoir by the Creator of Nike (Hardcover)
by (shelved 4 times as brands)
avg rating 4.46 — 373,311 ratings — published 2016
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No Logo No Logo (Paperback)
by (shelved 4 times as brands)
avg rating 3.89 — 32,901 ratings — published 2000
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The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands (Hardcover)
by (shelved 2 times as brands)
avg rating 4.24 — 558 ratings — published 2008
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BUILDING WINNING BRANDS: A Commonsense Approach To Brand Building BUILDING WINNING BRANDS: A Commonsense Approach To Brand Building (Kindle Edition)
by (shelved 2 times as brands)
avg rating 4.41 — 155 ratings — published
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Designing Brand Identity: An Essential Guide for the Whole Branding Team Designing Brand Identity: An Essential Guide for the Whole Branding Team (Hardcover)
by (shelved 2 times as brands)
avg rating 4.12 — 2,711 ratings — published 2003
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Obsessed: Building a Brand People Love from Day One Obsessed: Building a Brand People Love from Day One (Hardcover)
by (shelved 2 times as brands)
avg rating 3.97 — 971 ratings — published
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Zero to One: Notes on Startups, or How to Build the Future Zero to One: Notes on Startups, or How to Build the Future (Hardcover)
by (shelved 2 times as brands)
avg rating 4.15 — 402,627 ratings — published 2014
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Made to Stick: Why Some Ideas Survive and Others Die Made to Stick: Why Some Ideas Survive and Others Die (Hardcover)
by (shelved 2 times as brands)
avg rating 3.98 — 99,862 ratings — published 2006
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How Brands Grow: What Marketers Don't Know How Brands Grow: What Marketers Don't Know (Hardcover)
by (shelved 2 times as brands)
avg rating 4.16 — 3,871 ratings — published 2010
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The Everything Store: Jeff Bezos and the Age of Amazon The Everything Store: Jeff Bezos and the Age of Amazon (Hardcover)
by (shelved 2 times as brands)
avg rating 4.14 — 77,742 ratings — published 2013
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Tribes: We Need You to Lead Us Tribes: We Need You to Lead Us (Hardcover)
by (shelved 2 times as brands)
avg rating 3.80 — 42,405 ratings — published 2008
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Start with Why: How Great Leaders Inspire Everyone to Take Action Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 2 times as brands)
avg rating 4.10 — 271,667 ratings — published 2009
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Grinding It Out: The Making of McDonald's Grinding It Out: The Making of McDonald's (Mass Market Paperback)
by (shelved 2 times as brands)
avg rating 4.01 — 8,991 ratings — published 1977
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The Google Story: Inside the Hottest Business, Media and Technology Success of Our Time The Google Story: Inside the Hottest Business, Media and Technology Success of Our Time (Paperback)
by (shelved 2 times as brands)
avg rating 3.88 — 16,246 ratings — published 2005
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The Man Who Saved the Union: Ulysses Grant in War and Peace The Man Who Saved the Union: Ulysses Grant in War and Peace (Hardcover)
by (shelved 2 times as brands)
avg rating 4.13 — 6,201 ratings — published 2012
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Traitor to His Class: The Privileged Life and Radical Presidency of Franklin Delano Roosevelt Traitor to His Class: The Privileged Life and Radical Presidency of Franklin Delano Roosevelt (Hardcover)
by (shelved 2 times as brands)
avg rating 4.02 — 11,258 ratings — published 2008
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The Truth about Creating Brands People Love The Truth about Creating Brands People Love (Paperback)
by (shelved 2 times as brands)
avg rating 4.22 — 27 ratings — published 2008
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Positioning: The Battle for Your Mind Positioning: The Battle for Your Mind (Paperback)
by (shelved 2 times as brands)
avg rating 4.04 — 18,501 ratings — published 1980
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Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound (Hardcover)
by (shelved 2 times as brands)
avg rating 3.87 — 891 ratings — published 2005
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Frostbite: How Refrigeration Changed Our Food, Our Planet, and Ourselves Frostbite: How Refrigeration Changed Our Food, Our Planet, and Ourselves (Hardcover)
by (shelved 1 time as brands)
avg rating 4.20 — 2,687 ratings — published 2024
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Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect (Hardcover)
by (shelved 1 time as brands)
avg rating 4.42 — 37,131 ratings — published 2022
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Trump: The Art of the Deal Trump: The Art of the Deal (Paperback)
by (shelved 1 time as brands)
avg rating 3.72 — 26,117 ratings — published 1987
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Competitive Strategy: Techniques for Analyzing Industries and Competitors Competitive Strategy: Techniques for Analyzing Industries and Competitors (Hardcover)
by (shelved 1 time as brands)
avg rating 4.17 — 17,023 ratings — published 1980
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Purple Cow: Transform Your Business by Being Remarkable Purple Cow: Transform Your Business by Being Remarkable (Hardcover)
by (shelved 1 time as brands)
avg rating 3.78 — 56,092 ratings — published
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7 Powers: The Foundations of Business Strategy 7 Powers: The Foundations of Business Strategy (Paperback)
by (shelved 1 time as brands)
avg rating 4.27 — 2,986 ratings — published
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant (Hardcover)
by (shelved 1 time as brands)
avg rating 4.01 — 88,500 ratings — published 2005
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Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy (Hardcover)
by (shelved 1 time as brands)
avg rating 4.22 — 9 ratings — published
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Grande Sertão: Veredas Grande Sertão: Veredas (Brochura)
by (shelved 1 time as brands)
avg rating 4.62 — 6,441 ratings — published 1956
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Sole Provider: 30 Years of Nike Basketball Sole Provider: 30 Years of Nike Basketball (Hardcover)
by (shelved 1 time as brands)
avg rating 3.33 — 3 ratings — published 2005
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Jitterbug Perfume Jitterbug Perfume (Paperback)
by (shelved 1 time as brands)
avg rating 4.23 — 81,168 ratings — published 1984
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The Ghost of Luxury: Strategic Luxury Brand Management The Ghost of Luxury: Strategic Luxury Brand Management (Hardcover)
by (shelved 1 time as brands)
avg rating 5.00 — 2 ratings — published 2017
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If My Nikes Could Talk If My Nikes Could Talk (Hardcover)
by (shelved 1 time as brands)
avg rating 1.00 — 1 rating — published
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Luxury Brand Management: A World of Privilege Luxury Brand Management: A World of Privilege (Hardcover)
by (shelved 1 time as brands)
avg rating 3.80 — 75 ratings — published 2008
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Audition Audition (Hardcover)
by (shelved 1 time as brands)
avg rating 3.30 — 36,299 ratings — published 2025
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Be Your Own Brand: Achieve More of What You Want by Being More of Who You Are Be Your Own Brand: Achieve More of What You Want by Being More of Who You Are (Kindle Edition)
by (shelved 1 time as brands)
avg rating 3.55 — 40 ratings — published 2010
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The Nike Collection The Nike Collection (Kindle Edition)
by (shelved 1 time as brands)
avg rating 0.0 — 0 ratings — published 2011
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Sneaker Story: Der Zweikampf Von Adidas Und Nike Sneaker Story: Der Zweikampf Von Adidas Und Nike (Paperback)
by (shelved 1 time as brands)
avg rating 2.50 — 2 ratings — published 2006
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The Sound of Things Falling The Sound of Things Falling (Hardcover)
by (shelved 1 time as brands)
avg rating 3.84 — 21,744 ratings — published 2011
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Glorious Exploits Glorious Exploits (Hardcover)
by (shelved 1 time as brands)
avg rating 4.13 — 21,777 ratings — published 2024
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Earthlings Earthlings (Hardcover)
by (shelved 1 time as brands)
avg rating 3.60 — 102,408 ratings — published 2018
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Luxury Retail Management: How the World's Top Brands Provide Quality Product and Service Support Luxury Retail Management: How the World's Top Brands Provide Quality Product and Service Support (Hardcover)
by (shelved 1 time as brands)
avg rating 3.89 — 19 ratings — published 2012
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The Collected Stories The Collected Stories (Hardcover)
by (shelved 1 time as brands)
avg rating 4.25 — 7,324 ratings — published 2006
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Nike: The Global Brand Nike: The Global Brand (Kindle Edition)
by (shelved 1 time as brands)
avg rating 3.50 — 4 ratings — published 2013
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Behind the Swoosh: The Struggle of Indonesians Making Nike Shoes Behind the Swoosh: The Struggle of Indonesians Making Nike Shoes (Paperback)
by (shelved 1 time as brands)
avg rating 4.00 — 4 ratings — published
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Nike Vintage (Neko Mook 1643) Nike Vintage (Neko Mook 1643)
by (shelved 1 time as brands)
avg rating 0.0 — 0 ratings — published
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Be the Worst You Can Be: Life's Too Long for Patience and Virtue Be the Worst You Can Be: Life's Too Long for Patience and Virtue (Hardback)
by (shelved 1 time as brands)
avg rating 3.72 — 541 ratings — published 2012
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Escolios a una texto implícito: Selección Escolios a una texto implícito: Selección (Paperback)
by (shelved 1 time as brands)
avg rating 4.50 — 139 ratings — published 2001
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Min kamp 1 (Min kamp, #1) Min kamp 1 (Min kamp, #1)
by (shelved 1 time as brands)
avg rating 4.10 — 50,427 ratings — published 2009
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“Always remember, Brand exists in the consumers mind, so the brand is owned by the user.”
Abraham Varghese

Carole Matthews
“Frankly, I'm a recent convert to the delights of pure plantation chocolate. I adore chocolate in all its many forms, but my current passion is couture chocolates made with the selected beans from single plantations all around the world-- Trinidad, Tobago, Ecuador, Venezuela, New Guinea. Exotic locations, all of them. They are--out and out--the best type of chocolate. In my humble opinion. The Jimmy Choos of the chocolate world. Though truffles are a fierce competitor. (Strictly speaking, truffles are confectionary as opposed to chocolates, but I feel that's making me sound like a chocolate anorak.)
Another obsession of mine is Green & Black's chocolate bars. Absolute heaven. I've turned Autumn on to the rich, creamy bars, which she can eat without any guilt, because they're made from organic chocolate and the company practices fair trade with the bean growers. Can't say I'm not a caring, sharing human being, right? When my friend eats the Maya Gold bar, she doesn't have to toss and turn all night thinking about the fate of the poor cocoa bean farmers. I care about Mayan bean pickers, too, but frankly I care more about the blend of dark chocolate with the refreshing twist of orange, perfectly balanced by the warmth of cinnamon, nutmeg and vanilla. Those Mayan blokes certainly know what they're doing. Divine. I hope they have happy lives knowing that so many women depend on them.
So as not to appear a chocolate snob, I also shove in Mars Bars, Snickers and Double Deckers as if they're going out of fashion. Like the best, I was brought up on a diet of Cadbury and Nestlé, with Milky Bars and Curly Wurlys being particular favorites---and both of which I'm sure have grown considerably smaller with the passing of the years. Walnut Whips are a bit of a disappointment these days too. They're not like they used to be. Doesn't stop me from eating them, of course---call it product research.”
Carole Matthews, The Chocolate Lovers' Club

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