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Brad Stone

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Cleveland, The United States
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August 2013


I am the senior executive editor for global technology coverage at Bloomberg and the author of "Amazon Unbound: Jeff Bezos and the Invention of a Global Empire," published in May 2021 by Simon and Schuster.

The book is a sequel to my earlier work, "The Everything Store: Jeff Bezos and the Age of Amazon," which won the Book of the Year Award in 2013 from The Financial Times and Goldman Sachs. I'm also the author of The Upstarts: Uber, Airbnb, and the Battle for the New Silicon Valley.

Over the last few years, I have authored a few dozen cover or feature stories for Bloomberg Businessweek on companies such as Apple, Google, Amazon, Facebook, Yahoo, Twitter, Costco and the Chinese tech companies Didi, Baidu and Xiaomi. I joined the magazine fro
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Excerpts from Amazon Unbound

Amazon Unbound: Jeff Bezos and the Invention of a Global Empire

Bloomberg Businessweek has published the very first excerpts from my new book, Amazon Unbound: Jeff Bezos and the Invention of a Global Empire. It looks at the storm that enveloped Jeff Bezos's personal life in early 2019, and how he outmaneuvered the tabloid journalists who were trying to embarrass him.

https://www.bloomberg.com/news/f Read more of this blog post »
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Published on May 06, 2021 20:53 Tags: amazon, books, business-books, jeff-bezos, non-fiction

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“When you are eighty years old, and in a quiet moment of reflection narrating for only yourself the most personal version of your life story, the telling that will be most compact and meaningful will be the series of choices you have made. In the end, we are our choices. —Jeff Bezos, commencement speech at Princeton University, May 30, 2010”
Brad Stone, The Everything Store: Jeff Bezos and the Age of Amazon

“It’s easier to invent the future than to predict it.”
Brad Stone, The Everything Store: Jeff Bezos and the Age of Amazon

“Most companies are not those things. They are focused on the competitor, rather than the customer.”
Brad Stone, The Everything Store: Jeff Bezos and the Age of Amazon

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