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Marketing Reference Books
Showing 1-32 of 32
The Portable MBA in Marketing (The Portable MBA Series)
by (shelved 1 time as marketing-reference)
avg rating 3.55 — 44 ratings — published 1992
Do the Work (Audio CD)
by (shelved 1 time as marketing-reference)
avg rating 3.97 — 20,960 ratings — published 2011
Meaningful Work: A Quest to Do Great Business, Find Your Calling, and Feed Your Soul (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 3.97 — 292 ratings — published
Talking to Humans (Kindle Edition)
by (shelved 1 time as marketing-reference)
avg rating 4.06 — 1,953 ratings — published 2014
The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 3.87 — 1,349 ratings — published 2011
Start with Why: How Great Leaders Inspire Everyone to Take Action (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 4.10 — 274,731 ratings — published 2009
Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems (Voices That Matter)
by (shelved 1 time as marketing-reference)
avg rating 4.14 — 4,380 ratings — published 2009
The Regis Touch: New Marketing Strategies For Uncertain Times (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 4.05 — 19 ratings — published 1986
The Pursuit of Wow!: Every Person's Guide to Topsy-Turvy Times (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.91 — 1,078 ratings — published 1994
The Guerrilla Marketing Handbook (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 4.05 — 736 ratings — published 1994
The Experience Economy: Work Is Theater & Every Business a Stage (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 3.80 — 2,689 ratings — published 1999
The Tom Peters Seminar: Crazy Times Call For Crazy Organizations (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.81 — 219 ratings — published 1994
New Rules for the New Economy: 10 Radical Strategies for a Connected World (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.96 — 453 ratings — published 1998
Marketing: A Love Story: How to Matter to Your Customers (Kindle Edition)
by (shelved 1 time as marketing-reference)
avg rating 3.94 — 1,009 ratings — published 2014
Who Do You Want Your Customers to Become (Audiobook)
by (shelved 1 time as marketing-reference)
avg rating 3.92 — 222 ratings — published 2012
Tribes: We Need You to Lead Us (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 3.80 — 42,486 ratings — published 2008
Direct Mail Copy That Sells (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.86 — 22 ratings — published
Syrup (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.88 — 5,706 ratings — published 1999
The Culting of Brands: Turn Your Customers into True Believers (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.76 — 274 ratings — published 2004
Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 3.80 — 383 ratings — published 2002
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Di (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.85 — 6,673 ratings — published 2007
Selling the Dream (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.94 — 294 ratings — published 1991
A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.96 — 743 ratings — published 2002
Adcreep: The Case Against Modern Marketing (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 3.30 — 27 ratings — published
My Life in Advertising and Scientific Advertising (Advertising Age Classics Library)
by (shelved 1 time as marketing-reference)
avg rating 4.23 — 1,187 ratings — published 1923
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 4.02 — 31,668 ratings — published 2002
Conversations with Marketing Masters (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 3.52 — 31 ratings — published 2007
Marketing (Barron's Business Library)
by (shelved 1 time as marketing-reference)
avg rating 3.96 — 24 ratings — published 1990
The Marketing Gurus: Lessons from the Best Marketing Books of All Time (Hardcover)
by (shelved 1 time as marketing-reference)
avg rating 3.40 — 108 ratings — published 2006
Dictionary of Marketing Terms (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 3.44 — 9 ratings — published 1994
Marketing Power Plays (Paperback)
by (shelved 1 time as marketing-reference)
avg rating 4.09 — 11 ratings — published 2006
Marketer's Toolkit: The 10 Strategies You Need To Succeed (Harvard Business Essentials)
by (shelved 1 time as marketing-reference)
avg rating 3.69 — 90 ratings — published 2006
