David Meerman Scott

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Born
in Boston, The United States
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Member Since
March 2019


Our always-on, Web-driven world has new rules for competing and growing business. Advance planning is out – agile is IN! Those who embrace new ways will be far more successful than those who stay who stay stuck and afraid to change. No one knows more about using the new Real-Time tools and strategies to spread ideas, influence minds and build business than David Meerman Scott. It’s his specialty.

He’s a sales and marketing strategist who has spoken on all seven continents and in 40 countries to audiences of the most respected firms, organizations and associations.

David is author or co-author of ten books - three are international bestsellers. He is best known for The New Rules of Marketing & PR, now in its 6th edition, which has been transl
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Raising the Bar on Virtual Events

Raising the Bar on Virtual Events

With the pandemic shutting down in-person events around the world, many organizations have taken their events virtual. However, now that audiences have experience participating in virtual events for several months, they are demanding more than just talking to your grandmother on Zoom.


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Published on August 05, 2020 10:58
Average rating: 3.89 · 14,243 ratings · 753 reviews · 45 distinct worksSimilar authors
The New Rules of Marketing ...

3.88 avg rating — 5,712 ratings — published 2007 — 67 editions
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World Wide Rave: Creating T...

3.71 avg rating — 413 ratings — published 2009 — 11 editions
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Marketing Lessons from the ...

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3.77 avg rating — 250 ratings — published 2010 — 11 editions
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Newsjacking: How to Inject ...

3.73 avg rating — 159 ratings — published 2011 — 5 editions
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Real-Time Marketing & PR: H...

3.82 avg rating — 185 ratings — published 2010 — 18 editions
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The New Rules of Sales and ...

3.91 avg rating — 117 ratings — published 2014 — 11 editions
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Marketing the Moon: The Sel...

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4.20 avg rating — 81 ratings — published 2014 — 3 editions
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Fanocracy: Turning Fans Int...

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3.71 avg rating — 109 ratings — published 2020 — 4 editions
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Cashing In With Content: Ho...

3.61 avg rating — 23 ratings — published 2005 — 5 editions
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Eyeball Wars: A Novel Of Do...

4.43 avg rating — 7 ratings — published 2000
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More books by David Meerman Scott…

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David Meerman Scott wrote a new blog post

Raising the Bar on Virtual Events



With the pandemic shutting down in-person events around the world, many organizations have taken their events virtual. However, now that audiences h Read more of this blog post »
David Scott rated a book it was amazing
The Ultimate Engineer by Richard Jurek
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The best kind of history: Surprising, engaging, and fascinating

With the 50th anniversary of Apollo 11 in July 2019, this year has brought a flood of books, television programs, and movies about NASA’ quest to get humans to the surface of the moon. Wh
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Fanocracy by David Meerman Scott
"The pendulum has swung too far in the direction of superficial online communications. How many hours do we spend feeling social on Twitter, Instagram, or Facebook; often unaware that we’re interacting with automated bots? People are starving for true" Read more of this review »
Fanocracy by David Meerman Scott
"I've been a fan of David Meerman Scott's writing since I was a young PR pro decades ago. When I heard that Fanocracy was coming out I was thrilled. As someone with a background in a little cog-sci, I was intensely interested in the science (which his" Read more of this review »
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The Dip by Seth Godin
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David Scott rated a book it was amazing
Tribes by Seth Godin
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David Scott rated a book it was amazing
Linchpin by Seth Godin
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Purple Cow by Seth Godin
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Gureitofuru Deddo Ni Māketingu O Manabu by David Meerman Scott
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Tribes by Seth Godin
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More of David's books…
“Nobody cares about your products (Except You)”
David Meerman Scott, World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories

“Tweaking bad Web content is just putting lipstick on a pig.”
David Meerman Scott, World Wide Rave: Creating Triggers That Get Millions of People to Spread Your Ideas and Share Your Stories

“Barack Obama is the most successful new marketer in history. Study his campaign so that you can adapt the ideas for your business.”
David Meerman Scott, The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

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