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Claude C. Hopkins

Claude C. Hopkins’s Followers (53)

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Claude C. Hopkins


Born
in Hillsdale, Michigan, The United States
April 24, 1866

Genre

Influences


Average rating: 4.14 · 4,238 ratings · 346 reviews · 31 distinct worksSimilar authors
Scientific Advertising

4.10 avg rating — 2,882 ratings — published 1923 — 128 editions
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My Life in Advertising and ...

4.26 avg rating — 1,052 ratings — published 1923 — 25 editions
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My Life in Advertising

4.24 avg rating — 270 ratings — published 1917 — 64 editions
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Everything You Need to Know...

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it was amazing 5.00 avg rating — 4 ratings — published 2014
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A Legacy in Advertising:

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liked it 3.00 avg rating — 4 ratings — published 2013
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Sebekázeň - jediná cesta k ...

2.75 avg rating — 4 ratings
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Claude Hopkins Classic Copy...

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2.33 avg rating — 3 ratings — published 2015
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The New Scientific Advertis...

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liked it 3.00 avg rating — 2 ratings — published 2012
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Masters Of Copywriting

2.50 avg rating — 2 ratings
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Les Confessions de Claude C...

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0.00 avg rating — 0 ratings
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More books by Claude C. Hopkins…
Quotes by Claude C. Hopkins  (?)
Quotes are added by the Goodreads community and are not verified by Goodreads. (Learn more)

“The man who wins out and survives does so only because of superior science and strategy.”
Claude Hopkins, Scientific Advertising -

“Remember the people you address are selfish, as we all are. They care nothing about your interests or profit. They seek service for themselves. Ignoring this fact is a common mistake and a costly mistake in advertising”
Claude C. Hopkins, Scientific Advertising

“The best ads ask no one to buy. That is useless. Often they do not quote a price. They do not say that dealers handle the product. The ads are based entirely on service. They offer wanted information.”
Claude C. Hopkins, Scientific Advertising

Topics Mentioning This Author

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Reading with Style: This topic has been closed to new comments. FA 2014 RwS Completed Tasks - Fall 2014 1039 171 Nov 30, 2014 09:04PM  


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