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Contagious: Why Things Catch On
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3.98 avg rating — 33,249 ratings
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Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked
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3.85 avg rating — 12,857 ratings
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Business Model Generation
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4.21 avg rating — 59,194 ratings
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Value Proposition Design: How to Create Products and Services Customers Want
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4.21 avg rating — 7,182 ratings
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Made to Stick: Why Some Ideas Survive and Others Die
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3.98 avg rating — 99,621 ratings
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Building A Story Brand
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4.27 avg rating — 26,497 ratings
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Guide To Managerial Communication: Effective Business Writing And Speaking (Prentice Hall Series In Advanced Business Communication)
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3.61 avg rating — 280 ratings
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This is Marketing: You Can't Be Seen Until You Learn To See
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3.92 avg rating — 17,683 ratings
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Marketing 4.0: Moving from Traditional to Digital
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4.06 avg rating — 3,369 ratings
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Monetizing Innovation: How Smart Companies Design the Product Around the Price
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4.15 avg rating — 1,300 ratings
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Priceless: The Myth of Fair Value
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3.82 avg rating — 1,969 ratings
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Outliers: The Story of Success
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4.19 avg rating — 868,931 ratings
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Strengths Finder 2.0
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3.93 avg rating — 56,943 ratings
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