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Startup Growth Engines by Sean Ellis Startup Growth Engines: Case Studies of How Today’s Most Successful Startups Unlock Extraordinary Growth Ellis, Sean
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The 22 Immutable Laws of Marketing by Al Ries The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk Ries, Al
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Hello, My Name Is Awesome by Alexandra Watkins Hello, My Name Is Awesome: How to Create Brand Names That Stick Watkins, Alexandra
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Made to Stick by Chip Heath Made to Stick: Why Some Ideas Survive and Others Die Heath, Chip
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Contagious by Jonah Berger Contagious: Why Things Catch On Berger, Jonah
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Hooked by Nir Eyal Hooked: How to Build Habit-Forming Products Eyal, Nir *
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Traction by Gabriel Weinberg Traction: A Startup Guide to Getting Customers Weinberg, Gabriel *
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Growth Hacker Marketing by Ryan Holiday Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising Holiday, Ryan *
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Losing My Virginity by Richard Branson Losing My Virginity: How I've Survived, Had Fun, and Made a Fortune Doing Business My Way Branson, Richard
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Leaders Eat Last by Simon Sinek Leaders Eat Last: Why Some Teams Pull Together and Others Don't Sinek, Simon *
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Search Inside Yourself by Chade-Meng Tan Search Inside Yourself: The Unexpected Path to Achieving Success, Happiness Tan, Chade-Meng
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Poke the Box by Seth Godin Poke the Box Godin, Seth
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The Happiness Hypothesis by Jonathan Haidt The Happiness Hypothesis: Finding Modern Truth in Ancient Wisdom Haidt, Jonathan
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The Power of Full Engagement by Jim Loehr The Power of Full Engagement: Managing Energy, Not Time, Is the Key to High Performance and Personal Renewal Loehr, Jim *
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The Four Agreements by Miguel Ruiz The Four Agreements: A Practical Guide to Personal Freedom Ruiz, Miguel
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Essentialism by Greg McKeown Essentialism: The Disciplined Pursuit of Less McKeown, Greg *
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So Good They Can't Ignore You by Cal Newport So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love Newport, Cal
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The 4-Hour Workweek by Timothy Ferriss The 4-Hour Workweek Ferriss, Timothy *
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The Hard Thing About Hard Things by Ben Horowitz The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers―Straight Talk on the Challenges of Entrepreneurship Horowitz, Ben *
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Bold by Peter H. Diamandis Bold: How to Go Big, Create Wealth and Impact the World (Exponential Technology Series) Diamandis, Peter H.
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How Google Works by Eric Schmidt How Google Works Schmidt, Eric *
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How to Win Friends & Influence People by Dale Carnegie How to Win Friends & Influence People Carnegie, Dale
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Running Lean by Ash Maurya Running Lean: Iterate from Plan A to a Plan That Works (Lean Series) Maurya, Ash *
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The Lean Startup by Eric Ries The Lean Startup Ries, Eric *
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Good to Great by Jim Collins Good to Great: Why Some Companies Make the Leap... and Others Don't Collins, Jim
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Zero to One by Peter Thiel Zero to One: Notes on Startups, or How to Build the Future Thiel, Peter
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