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Ash Maurya

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Ash Maurya

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"Life's too short to build something nobody wants."

I have been an entrepreneur for more than a decade, and throughout that time I have been in search of a better, faster way for building successful products.

Then I ran into early works on Customer Development and Lean Startup pioneered by Steve Blank and Eric Ries. I joined in on the conversation and have been rigorously applying and testing these principles since then. I started sharing my learning on this blog, which then turned into a book, and subsequently into a series of products aimed at helping entrepreneurs raise their odds of success.

That is my mission and reason for being.
...more

How to Achieve Breakthrough by Embracing Constraints

Audi Le Mans


The Audi race team had the goal of winning the prestigious Le Mans race. Both their closest competitors, BMW and Mercedes, had won the race before which made the goal particularly worthy of pursuing.


The obvious way to win a race is by building a faster car. However, building a significantly faster car is non-trivial. The chief engineer at Audi instead posed a different question to his team:


“Ho

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Published on June 16, 2016 04:55
Average rating: 4.07 · 19,114 ratings · 301 reviews · 6 distinct worksSimilar authors
Running Lean: Iterate from ...

4.06 avg rating — 18,616 ratings — published 2012 — 48 editions
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Designing for Product Strategy

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3.97 avg rating — 999 ratings — published 2014 — 23 editions
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Scaling Lean: Mastering the...

4.31 avg rating — 485 ratings — published 2016 — 16 editions
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El Plan del Héroe: Un camin...

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it was amazing 5.00 avg rating — 3 ratings3 editions
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快成長時代:精實思維 X 牽引力指標 X 顧客產出率 ...

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More books by Ash Maurya…
Quotes by Ash Maurya  (?)
Quotes are added by the Goodreads community and are not verified by Goodreads. (Learn more)

“Life's too short to build something nobody wants.”
Ash Maurya, Running Lean: Iterate from Plan A to a Plan That Works

“Customers don’t care about your solution. They care about their problems. —Dave McClure, 500 Startups”
Ash Maurya, Running Lean: Iterate from Plan A to a Plan That Works (Lean

“Startups that succeed are those that manage to iterate enough times before running out of resources.”
Ash Maurya, Running Lean: Iterate from Plan A to a Plan That Works (Lean

“Life's too short to build something nobody wants.”
Ash Maurya, Running Lean: Iterate from Plan A to a Plan That Works

“Love the Problem, Not the Solution.”
Ash Maurya, Scaling Lean: Mastering the Key Metrics for Startup Growth




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