Tony Eldridge's Blog, page 40

Call For Author Tax Advice

Good morning, all. Football season is in full steam after the wild card weekend gave us a wild weekend indeed! I suppose if I have one vice, it's football. I can see it starting to affect my 3 year old twin boys. We can be in the middle of a restaurant and if football is on a television, they proudly clinch their fist and yell, "Go Colts!" It's cute now, but being in the middle of Dallas Cowboy country, people may have a different view of that if the Colts and Cowboys meet in the Super Bowl!

W...

Marketing Tips Around The Net: January 8th

It's Friday and that means it's time to look around the net at some other great articles to help us market our books. We will be looking back at 2009 and forward into 2010 with "The Bests Of" lists and resolutions for authors and marketers.

We also have some upcoming On-Demand podcasts scheduled and a teleseminar coming next week. For more information on these events, see the section below the tips from around the net.


1. How to Find Your Audience and How to Find Your Audience Part II: To le...

Marketing Lessons From All I Really Need to Know I Learned in Kindergarten

In 1986, Robert Fulghum published a book that turned into a classic: All I Really Need to Know I Learned in Kindergarten. The lessons in the book are the good, common sense lessons that people of all eras and cultures share in common- truths that transcend time and cultural divides.

They are also truths that transcends occupational distinctions as well. As marketers, we can do good by looking at these basic lessons and meditating on how we can apply them in our marketing activities. Without be...

Google Webinar: Four Winning Moves for 2010

I love the internet. With blog technology, it's a snap to embed a webinar for readers to quickly and easily watch. Here is a webinar from Google on planning for,and seizing marketing and advertising opportunities in 2010. Grab a cup of coffee before you watch, because it's almost an hour-long video.

*For those who are reading this via an e-mail subscription, please visit the post to view the video.






Tony Eldridge

How Networking Worked for Me By Pat Hauldren

I am thrilled to introduce you to our guest writer today, Pat Hauldren. Pat is an experienced writer and leader in many writing organizations. In today's post, Pat shares her experience on how to work through the insecurities of being a new writer and how to use networking to give you that winning edge as a writer. Her post is a valuable guide for writers, containing links to many writing resources for them. It's my pleasure to bring you Pat's post today!


How Networking Worked for Me:
Make...

Don't Underestimate Your Audience's Intelligence

Before we get to today's post, I wanted to pass on an update to an interview that author Kathy-Diane Leveille did with me. In this update interview, she asked me to go over the circumstances that led to the Hollywood producer finding, and acquiring the rights to my book. She has entitled the update, Will the real Tony Eldridge please stand up?

Today, I wanted to pass on some advice that I often share with other people, especially when they put content out for others in blogs, articles, or even...

Marketing Tips Around The Net: Best Of 2009

Happy New Year! Wow, it's really 2010. That's a hard year to type on the computer. But experience tells me it will be second nature by December of this year.

One of the most popular posts for Marketing Tips For Authors has been the Friday Marketing Tips Around The Net feature where I highlight 10 posts on other sites that I found interesting that week. Today, I dug through every link on these posts and found some of my all-time favorite.

This was a very hard thing to narrow down. Catch me on a...

How To Handle It When PR Snowballs Out Of Control

Wow, this is the end of the month, year and decade. It's been a great ride, in spite of some major roller coasters along the way. My sincerest wish to you is that the upcoming month, year and decade is the best you have yet to experience.

That said, sometimes bad things can happen when we put ourselves out to the public. One lesson I always remembered in my PR courses at college is this: Always tell the truth... always. A lie will be more devastating the that cold, hard truth. Truth you can mo...

Creating a Winning Workshop Part 2- The Write Format : By Dr. Glen B. Earl

Dr. Glen Earl, author, speaker and seminar leader, is back this week with part 2 of his Create a Winning Workshop post. Last week, he wrote about The Write Subject. This week, he tackles The Right Format. This is great info for authors looking for additional revenue streams or to build out your author platform.


The Write Stuff: Creating a Winning Workshop
Part 2: The Write Format
By Dr. Glen B. Earl

In last week's and this week's guest blog posts, I am writing general information about how autho...

More Free Toys And Downloads For Authors

When I started this blog in February, I listed some free downloads that authors could use in a post called Free Toys and Downloads For Authors. Today, I want to add a few nice toys to that list.

1. Cam Studio- If you want to produce screen cast videos, then Cam Studio is a tool worth looking at. It's open source and it's free. The main commercial product in this category is Camtasia Studio, but at $300 a pop, it's a major investment.

Screencasts allow you to record everything on your desktop (...