Tony Eldridge's Blog, page 39

February 10, 2010

Choose The Right Designer To Set Up Your Author Platform By Roger C. Parker

Today, I am thrilled to introduce you to a marketer who is a wealth of information: Roger C. Parker. It would take up the entire post to list his credentials and the resources he makes available to authors. Suffice it to say that if you have not visited his site, read his blog, downloaded his tools, read his books or listened to his free weekly teleseminars, you are missing out on great resources.

Today, Roger gives us practical advice when it comes to hiring the right web site designer. He h...
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Published on February 10, 2010 03:09

February 9, 2010

Roger C. Parker On Deck

I wanted to drop a quick post to everyone letting you know that I have an exciting post from a top marketing expert. Roger C. Parker will be talking to us about how to choose the right designer to set up your author platform. You won't want to miss it! That's tomorrow morning.

I have enjoyed my time with my family over the last couple of weeks, but I am eager to get back into the grind of things with my blog and videos as well. We will kick off my return to work with Roger's post tomorrow.

Oh, ...
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Published on February 09, 2010 06:06

February 2, 2010

Do-It-Yourself Marketing by Jerry B. Jenkins

It's Tuesday, and that means it's time for our guest post for the week. Today, I am thrilled to introduce you to one of the most prolific writers I have met. Jerry Jenkins will be sharing his rich knowledge on Do-It-Yourself Marketing for authors. Jerry has written over 175 books, having sold over 70 million books worldwide, including co-authoring the popular Left Behind series.

I have been way from the computer for a few days, and it looks like my access may be spotty again until next Monday...
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Published on February 02, 2010 06:37

January 28, 2010

10 Truths About Self Marketing, Like It Or Not

In today's post, we are going to look at a few "truths" that surround marketing yourself, your book, or your business. When I talk about "self" market, I am talking about being in the position where you are responsible for any marketing that you will receive; you pull the trigger, you make the calls. You own the business or the responsibility to get things done rest squarely on your shoulders.

I will be the first to tell you that this list may be highly subjective. I don't doubt that many wil...
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Published on January 28, 2010 08:30

January 26, 2010

Surprise! Branding Is Not Always About Your Book By Carolyn Howard-Johnson

Today's guest author is no stranger to Marketing Tips For Authors. Carolyn Howard-Johnson is back to share her wisdom with us. In today's post, she talks about the importance of creating a brand as an author. It's my pleasure to bring you this excerpt from her book, The Frugal Promoter.


Surprise! Branding Is Not Always About Your Book
by Carolyn Howard-Johnson
An Excerpt from The Frugal Book Promoter: How to Do What Your Publisher Won't

Branding is not advertising, nor publicity, not even ...
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Published on January 26, 2010 07:07

January 21, 2010

Effective Book Marketing By Sharyn Abbott

This week, we have another guest post by someone who really knows her stuff. Sharyn Abbott is the author of 7 books and works with authors to complete their books. Today, she covers a topic near and dear to my heart--how to find ways to leverage your book marketing power.

Before we get to her post, I wanted to let people who are following the film project of my book, The Samson Effect, know that you can check it's IMDb page to keep track of what's going on.

Now, on to Sharyn's post...


Effective...
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Published on January 21, 2010 09:44

January 19, 2010

Two Questions to Answer For Your Best-Seller by Al Lautenslager

It's Tuesday, an that means it's time for our guest contributor. Today, I'm thrilled to introduce you to Al Lautenslager, a public speaker, author, marketing consultant and Guerrilla Marketing coach. Among his books, you may be familiar with Guerrilla Marketing in 30 Days which he co-authored with Jay Conrad Levinson and his new book, The Ultimate Guide to Direct Marketing. Today, Al will be talking to us about what it takes to make your book a best seller.

Before we get to his post, I wanted ...
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Published on January 19, 2010 06:59

Two Questions to Answer For Your Best-Seller Al Lautenslager

It's Tuesday, an that means it's time for our guest contributor. Today, I'm thrilled to introduce you to Al Lautenslager, a public speaker, author, marketing consultant and Guerrilla Marketing coach. Among his books, you may be familiar with Guerrilla Marketing in 30 Days which he co-authored with Jay Conrad Levinson and his new book, The Ultimate Guide to Direct Marketing. Today, Al will be talking to us about what it takes to make your book a best seller.

Before we get to his post, I wanted ...
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Published on January 19, 2010 06:59

January 14, 2010

Taking A Sick Day

Hello everyone. I wanted to jump online to post a quick note on the blog. I have been feeling under the weather the last couple of days. Today, I am taking a sick day from blogging :) I plan on being back tomorrow with my trip around the net to bring you 10 great marketing posts from around the net, along with a list of videos, podcasts, webinars and teleseminars scheduled for release next week. As a reminder, if you have an one that you would like me to mention, just follow the instructions ...
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Published on January 14, 2010 08:02

January 12, 2010

Optimize Your Twitter Profile to Attract Fans for Your Book By Phyllis Zimbler Miller

Today is Tuesday and that means we have a guest blogger sharing her book marketing experience with us. Today, we have a veteran of Marketing Tips For Authors with us. Phyllis Zimbler Miller shares her knowledge on Twitter. Specifically, she is speaking to us on optimizing our Twitter profile to help us find fans for our book. Make sure to see the end of the post for links to Phyllis's other posts on Marketing Tips For Authors.



Optimize Your Twitter Profile to Attract Fans for Your Book
By Phyl...
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Published on January 12, 2010 07:09