Tony Eldridge's Blog, page 38

February 25, 2010

What Is A Video E-Book?

Last year, I had the dream of creating a learning tool that was like no other that I had ever seen. I didn't have a word for it, so I thought of it as a "Video E-book". Now, videos and e-books have been around for a while. In fact, many instructors have done a great job at combining these two emerging media into a complementary training package. But until now, combining these two training methods meant:

Providing the learner with multiple files they had to manipulate to take advantage of...
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Published on February 25, 2010 04:00

February 24, 2010

Review: Launching A Book On The Internet By Phyllis Zimbler Miller

In today's post, I am actually actually reviewing two items from Phyllis Zimbler Miller of Miller Mosaic, LLC. The first is the mp3 teleseminar recording from Phyllis and her business partner, Yael Miller entitled "What You Should Know About Launching a Book on the Internet"



If you have a book, fiction or non-fiction, that you are writing, you know the time is coming when you need to launch it. This recording packs a lot of information that will help you think through what you need to do to ...
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Published on February 24, 2010 04:00

February 23, 2010

Tax Tips For Freelance Writers

It's Tuesday and that means we have a guest author on Marketing Tips For Authors. Recently, I have been asked tax questions related to work as an author. If ever a disclaimer was appropriate, it's this one: I am no tax expert, or even a tax aficionado. I have, however, found someone who does know a thing or two about taxes. Chuggin McCoffee is here to share tax tips with authors. With April 15th right around the corner, it couldn't be more timely.



Before we get to the post, I have a couple o...
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Published on February 23, 2010 06:02

February 22, 2010

What Is Affiliate Marketing? Part 2

On Thursday, I did a post entitled, What Is Affiliate Marketing? In that post, we introduced the concept of affiliate marketing and identified the two sides of affiliate marketing:

1. Recruiting Affiliates to sell your products
2. Becoming an affiliate to sell other people's products.

For the rest of the post, we then focused on looking at affiliate marketing from the standpoint of recruiting affiliates. In today's post, we will look at affiliate marketing from the standpoint of becoming an affi...
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Published on February 22, 2010 06:48

February 20, 2010

Review: Twitter Guide For Authors by Dana Lynn Smith

If you ever wanted to learn Twitter, then you need to know about Dana Lynn Smith's revised edition of her Twitter Guide For Authors. This guide will take you through the process of opening a Twitter Account, but it will do a lot more than that. It will teach you the decisions you need to make early on in order to have a great experience on Twitter.



In this revised edition, Dana discusses Twitter's newest major feature: Twitter Lists. If you know how to use these lists, it can be a great prod...
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Published on February 20, 2010 12:45

February 19, 2010

Marketing Tips Around The Net: February 19th

It's Friday, and that means we get to take a trip around the net to uncover book marketing gems that catch my eye. So pour yourself your favorite beverage and get ready to learn a lot.



Before we get started, I have a couple of housekeeping announcements to make.



1. My new video tips is out for those who have subscribed to my Free Video Marketing Tips Newsletter. Blogger just added a new feature that allows you to create static pages for your blog. That means you can create "web pages" on y...
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Published on February 19, 2010 09:35

February 18, 2010

What Is Affiliate Marketing?

Perhaps you've heard about affiliate marketing. You may even be involved with it in one way or another. Then again, you may be like many other people who really don't know much about it. Today, I want to answer a few questions about what affiliate marketing is and how you can use it in your business.

First, what is affiliate marketing? Simply, it's an Internet business model that rewards someone for sending visitors to a website. For example, if company A is selling a product, it may offer to...
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Published on February 18, 2010 06:33

February 16, 2010

Twitter Lists: A Power Tool for Authors by Freya

Today is Tuesday, and that means it's time for our guest expert on Marketing Tips For Authors. I am thrilled to introduce you to Freya, the author community manager for BookBuzzr and Social Media Marketing consultant. In today's post, Freya will discuss how we can take advantage of the list feature that Twitter recently rolled out.

Before we get to her post, I have a couple of quick announcements. First, my video e-book, Conducting Effective Twitter Contests launches on March 1st, but you can...
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Published on February 16, 2010 04:00

February 15, 2010

How To Register Your Copyright Online

Recently, I applied for a copyright on my new video e-book, Conducting Effective Twitter Contests (On pre-sale now). It was easy, especially since I had already created an account with the US Copyright Office when I applied for a copyright online for The Samson Effect. Back then, I was accepted into a beta program when the Copyright Office first started to allow people to apply online. In both cases, my experience has been stellar.

Why would you want to apply for your copyright online?

The...
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Published on February 15, 2010 06:51

February 12, 2010

Marketing Tips Around The Net: February 12th

Happy early Valentines Day! I hope you have a wonderful weekend. It's hard to believe, but here in the Dallas, TX area, we had a record snowfall yesterday- over 10 inches! My three year old twin boys are looking forward to sledding today. My father in Indiana, is sitting back and laughing! At least, this snow will be gone in 24 hours or so!

One quick announcement before we begin. I just launched the presale of my new video e-book called, Conducting Effective Twitter Contests. The book ships M...
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Published on February 12, 2010 07:30