Jock Busuttil's Blog: I Manage Products, page 15
April 17, 2023
PRODUCTHEAD: 3 ways to handle team conflicts
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
When delivering difficult news at work, you are not there to seek sympathy
Tie business impact to deprioritised work to highlight the problem to your CEO without sounding whiny
An organisation’s emotionalculture governs which emotions people express and suppress at work
Many organisation equate “fixing” to basically “patchi...
April 3, 2023
PRODUCTHEAD: The strange attraction of desire paths
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Desire paths spring up as users’ needs and goals change
The effort paradox: the effort of forming a new path versus the desire to take the path of least resistance
In digital products we use analytical tools to help us observe desire paths
When a new desire path emerges, question your old assumptions — user behaviour ...
March 29, 2023
Should I take a product manager job in a sales-led company?
Here’s a question I was asked recently:
Hi Jock,
I’m currently applying for loads of product manager jobs. I’ve received an offer from a sales-led company where the Product team reports in to Sales. Should I take the job?
Yours,
G
Hi G,
When you’re applying for any job, it’s a good idea to start by writing down a list of what you will want from a new job. (Be realistic, though.)
It might be that you’re looking for a better salary or a more senior position.
Perhaps y...
March 27, 2023
PRODUCTHEAD: How to transcribe and analyse your user research recordings
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Thematic analysis identifies the main themes emerging from qualitative data, such as interview transcripts
It can be a great activity to do with your team for establishing empathy with the users and their context
Good research means being intentional, conscientious, and ethical at every step
help me out
please rec...
March 20, 2023
PRODUCTHEAD: How to record your user research interviews
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
A mobile phone may be all you need to record an interview
For in-person recordings, keep your setup simple and portable
The simplest way to record video calls is to use the local or cloud recording option
Consider carefully whether to record an interview or to have a dedicated note-taker
help me out
please recommend PRODUCTHE...
March 13, 2023
PRODUCTHEAD: How to plan a user research interview
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Ask your team: what do we actually need to know, by when, and how confident do we need to be?
Don’t ask users what they do. Ask them for an example of a time they have done something, and then ask if it was typical
When recruiting participants, say what the study is for, how long it will take, and what’s in it for them
help me...
March 6, 2023
PRODUCTHEAD: Trade-offs and negotiation
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Ask “why” to understand the other side’s position and interest
All negotiations involve both rational and emotional elements
Whatever decision you make as a product manager will disappoint some people
Teams benefit from a shared understanding of the trade-offs of decisions
help me out
please recommend PRODUCTHEAD to...
March 1, 2023
88: Control your narrative
Years ago, someone once told me that “perception is reality” when it comes to reputation at work. Many years later, I’ve come to understand better that this means that there will always be a narrative about how someone works at an organisation. The narrative can be positive or negative, and can be controlled by the individual it describes, or by others.
Of all the lessons I’ve learned in my career, this has been by far one of the hardest.
In this articleIntroductionTrigger wa...February 27, 2023
PRODUCTHEAD: The perils of pitch presentation culture
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Asking about a specific problem causes people to ignore the other problems they have
Make time for product discovery in small steps, not all at once
Biases reduce cognitive load for our brain when it processes new information
An opportunity solution tree is a way to externalize your thinking
help me out
please recommend P...
February 20, 2023
PRODUCTHEAD: What can product managers learn about discovery from a superhero costume maker?
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Don’t specify rigid requirements to your delivery team, have a collaborative conversation instead
Try out lots of different solutions to the same problem
Don’t be pressured to rush through discovery and prototyping
Share knowledge around your team
Avoid misunderstandings through constant communication with stakehold...
I Manage Products
It's probably worth pointing out that my articles reflect I Manage Products is Jock Busuttil's blog for product managers and marketers to learn about product management from the ground up.
It's probably worth pointing out that my articles reflect my views only, not those of the poor people I've convinced to employ me. ...more
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