Jock Busuttil's Blog: I Manage Products, page 13
September 6, 2023
Force multipliers
I seek out “force multipliers” to extract multiple benefits from the same work, like my very own workplace fusion reaction. Can you find your own?
In this articleIntroductionStill here? Good!Simple examples of force multipliersStandard software (versus bespoke)Training deliveryWriting a talkDistribution channelsFinal thoughtsRecently I was explaining to a client why I focus my efforts on finding “force multipliers”. These are what I call activities ...
September 4, 2023
PRODUCTHEAD: Charting your career path
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drEarly in your career, focus on building one skill at a time
Find out what a company’s really like by meeting a contact there informally before the interview
Practice experts can enjoy a varied career, but may find it harder to work in some domains
As a prod...
July 31, 2023
PRODUCTHEAD: Who’s in charge? You or the process?
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drAn inflexible process means working with incomplete information and making the wrong decisions
Treating work as closed-ended projects leads to context switching and discontinuity
A way to increase value in Scrum is to involve the team members in the discovery an...
July 26, 2023
91: How to sharpen up your vision and strategy
I’m writing about 100 things I’ve learned the hard way about product management. You can catch up on the previous entries if you like.
You can help your company to sharpen up its vision and strategy with these straightforward questions and worked examples.
In this articleIntroductionA few disclaimersDoes everyone see the same vision and strategy?Your degree of influenceSharpening the visionIKEA’s vision statementX’s vision statementWhat are we currentl...July 24, 2023
PRODUCTHEAD: Wartime vs peacetime product leadership
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Wartime vs peacetime leaders employ different skill sets
Airbnb’s changes to product management could be just what is needed in wartime or equally a retrograde step
Working from home is a particularly polarising debate because it aligns with the leader-employee divide
Discussions about productivity are often a proxy discussion fo...
July 17, 2023
PRODUCTHEAD: The value of a drink in the desert
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
To buy your product, the value users perceive from the product must be greater than its price
The biggest, worst-kept secret of monetisation UX: ask, ask and ask again
every PRODUCTHEAD edition is online for you to refer back to
helloI’m drinking a glass of water while I write today. There’s about a third of the water left...
July 10, 2023
PRODUCTHEAD: How to align vision, strategy and action
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Every decision is a trade-off — deciding what not to do is just as important as deciding what to do
A good product vision captures customer, user, value proposition and links to organisational objectives
Interrogate your goals: “For this to happen, what must be true?”, then mark which...
July 3, 2023
PRODUCTHEAD: Defending against ‘Dawn of the Dumb’ product ideas
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
User and market research is more easily accessible, yet the opinions of senior managers still bias product decisions
Confidence in an idea only truly comes from gathering evidence
every PRODUCTHEAD edition is online for you to refer back to
helloYou may be familiar with Intercom’s RICE (Reach, Impact, Con...
June 26, 2023
PRODUCTHEAD: Exploiting inertia for fun and profit
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
When strategic frames grow rigid, companies, like nations, tend to keep fighting the last war
If organisations (incorrectly) view change as gradual they will have resistance to the change
The innovator’s dilemma: cater to current needs or attempt to anticipate future demands?
Many common financial tools distort the value,...
June 19, 2023
PRODUCTHEAD: Traditional, SaaS, usage and surge pricing models
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Match your product’s units to how your customer measures value
Changing your pricing model regularly needn’t be a bad thing — it just has to be done carefully
With usage-based pricing, help your customers to anticipate their likely costs
Care has to be taken to keep dynamic / surge pricing transparent
I Manage Products
It's probably worth pointing out that my articles reflect I Manage Products is Jock Busuttil's blog for product managers and marketers to learn about product management from the ground up.
It's probably worth pointing out that my articles reflect my views only, not those of the poor people I've convinced to employ me. ...more
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