Jock Busuttil's Blog: I Manage Products, page 10

PRODUCTHEAD: Ingredients for alignment

PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.

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every PRODUCTHEAD edition is online for you to refer back to

tl;dr

For better alignment, leaders should only communicate the why and what of the goal to their teams

Auftragsklärung facilitates alignment through both top-down and bottom-up goal setting

Try to communicate your work’s value to stakeholders in terms they will understand

...

PRODUCTHEAD: Showing your value

PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.

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every PRODUCTHEAD edition is online for you to refer back to

tl;dr

One definition of value is the impact of a product team’s work on the company’s success

To deliver value quickly as a new starter, understand people, problems, context, process and culture

We rarely show value to users, the business and others affected by our product on...

PRODUCTHEAD: Sometimes you just need to start over / Mental models

PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.

Subscribe to PRODUCTHEADmorning product

every PRODUCTHEAD edition is online for you to refer back to

tl;dr

The Prisoner’s Dilemma shows us that cooperation is a winning strategy in the long term

Faciliate more rational decision-making by helping stakeholders to understand the context better

A mental model is a compression of how something works, keeping key information and ...

PRODUCTHEAD: Coaching is outsourced willpower

PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.

Subscribe to PRODUCTHEADproductsnatchers

every PRODUCTHEAD edition is online for you to refer back to

tl;dr

Common challenges leaders encounter are a lack of trust for their teams and executives, a lack of coaching, and letting go of control

How others perceive the value and effectiveness of the product team’s work holds immense transformative power

hello

For several...

PRODUCTHEAD: A quick overview of discovery

PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.

Subscribe to PRODUCTHEADtrue product managers wait

every PRODUCTHEAD edition is online for you to refer back to

tl;dr

Have a bias to test, learn, and to put code in production

Feed what you learn from exploring solutions back into your understanding of the problem

Help stakeholders visualise their ideas to make them easier to challenge, assess risk and test out

hello...

92: Moving up to a CPO or VP Product role

I’m writing about 100 things I’ve learned the hard way about product management. You can catch up on the previous entries if you like.

Stepping up to a Chief Product Officer (CPO) or VP Product role doesn’t so much change what you do. Rather it amplifies everything. This guide lets you know what to expect.

In this articleIntroductionYour starting pointWhen you’re the senior product person in a startupHow a CPO or VP Product role will differWhat you’ll look after...

PRODUCTHEAD: A reality check

PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.

Subscribe to PRODUCTHEADlotus product

every PRODUCTHEAD edition is online for you to refer back to

tl;dr

Customers care about your mission, less about how you’re achieving it

For rapid feedback in discovery, ship and learn from more users, earlier

Changing something that’s been that way for years is hard because of the inertia behind it

hello

Back again after a sh...

PRODUCTHEAD: A little (self-)respect

PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.

Subscribe to PRODUCTHEADproduct flowers

every PRODUCTHEAD edition is online for you to refer back to

tl;dr

Product people are tired of being held up to unrealistic standards

It important to remember what’s in your control and what isn’t

Now is the time to be extra rigorous with finding product-market fit

hello

Some guy called Marty Cagan has released a new book, T...

PRODUCTHEAD: Product-led growth product management (wut?)

PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.

Subscribe to PRODUCTHEADhigh & product

every PRODUCTHEAD edition is online for you to refer back to

tl;dr

Product-led growth:

is a strategy where the product itself sells itself through features and usability

can create self-perpetuating growth loops

can be even more effective when combined with growth product management company-wide

hello

My LinkedIn feed at t...

I want to update my pricing strategy. Where do I start?

Hi Jock,

My product currently has one tier of per-seat pricing for all customers. I want to change my pricing strategy to cater differently for SMEs and enterprise customers. Where do I start?

Thanks,

M

Hi M,

There’s lots to consider about pricing strategies, so here’s a potted summary of a few things to think about.

Kano model

Given you want to differentiate your pricing for different user / customer segments, one starting point to consider is the Kano model. This is ...