Mitch Joel's Blog: Six Pixels of Separation, page 413
February 18, 2010
The TED Experience
The truth is that TED is a lot more like a community than a conference, and that speaks volumes to how much the world is changing and evolving over time.
Every year, 1,000 very lucky individuals apply to get invited to a conference called TED. There are many components that make the TED experience interesting - from the calibre of speakers to those who attend (it is a mix and mash of business leaders, showbiz types, entrepreneurs, educators, scientists and more). Most interesting is how the...
The TED Experience
The truth is that TED is a lot more like a community than a conference, and that speaks volumes to how much the world is changing and evolving over time.
Every year, 1,000 very lucky individuals apply to get invited to a conference called TED. There are many components that make the TED experience interesting - from the calibre of speakers to those who attend (it is a mix and mash of business leaders, showbiz types, entrepreneurs, educators, scientists and more). Most interesting is how the ...
February 17, 2010
Is This The Future Of Publishing?
Always at the bleeding edge of design and content for the magazine industry, Wired Magazine is now formally promoting where they think publishing is going...
People will always love paper (I think) and this is not Wired calling for the death of the traditional magazine. This seems much more like an excellent brand extension.
Is this the future of magazines? What do you think?
(hat-tip: Ricardo B. Giuliani).
Tags:
brand extension
content
design
a
Is This The Future Of Publishing?
Always at the bleeding edge of design and content for the magazine industry, Wired Magazine is now formally promoting where they think publishing is going...
People will always love paper (I think) and this is not Wired calling for the death of the traditional magazine. This seems much more like an excellent brand extension.
Is this the future of magazines? What do you think?
(hat-tip: Ricardo B. Giuliani).
Tags:
brand extension
content
design
...
February 16, 2010
Making Your Customers Care (And Caring For Your Customers) With Joseph Jaffe
Episode #190 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to.
Joseph Jaffe is a Marketer though and through (some have even called him the "Marketer's Marketer" - and, if no one has called him that, then I am!). Along with being the Chief Interrupter for a Social Media Marketing agency called, Powered, Jaffe is also the author of three amazing and best-selling business books titled, Life After The 30-Second Spot, Join The Conversation and the j...
Making Your Customers Care (And Caring For Your Customers) With Joseph Jaffe
Episode #190 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to.
Joseph Jaffe is a Marketer though and through (some have even called him the "Marketer's Marketer" - and, if no one has called him that, then I am!). Along with being the Chief Interrupter for a Social Media Marketing agency called, Powered, Jaffe is also the author of three amazing and best-selling business books titled, Life After The 30-Second Spot, Join The Conversation and...
Nobody Knows What You're Talking About
You know what you do so well, that you have a hard time relating and explaining it to those (the majority of people) who don't know/do what you do.
That is "The Curse of Knowledge" as defined in Chip and Dan Heath's best-selling (and must-read) business book, Made To Stick. It was one of those lightbulb moments that helps one to realize just how much hyperbole and industry jargon we pump into everything we say and do. On top of that, the majority of people can't even understand what you do...
February 15, 2010
Nobody Knows What You're Talking About
You know what you do so well, that you have a hard time relating and explaining it to those (the majority of people) who don't know/do what you do.
That is "The Curse of Knowledge" as defined in Chip and Dan Heath's best-selling (and must-read) business book, Made To Stick. It was one of those lightbulb moments that helps one to realize just how much hyperbole and industry jargon we pump into everything we say and do. On top of that, the majority of people can't even understand what you do f...
Removing The Noise
Too many people are looking for too many ways to follow too many people and places. Your best bet is to do the opposite...
Did you know that you can have your 140-character tweets from Twitter also cross-posted into your Facebook status, LinkedIn status and now even into your Google Buzz without doing much of anything besides letting each platform know that you would like this happen? And while that may sound convenient for you to ensure that anybody and everybody who is following you can get ...
February 14, 2010
The Value Of Good Exposure
People do a lot of things just for the "exposure." It could well be that the concept of exposure is about to become overexposed.
Recently, there was a press release about a new online news publisher that had received some venture funding (not an usual story and not much of a big deal in today's world). While the news went fairly unnoticed in the grander scheme of things, it created several discussions in online newsgroups and email. One individual commented that while the investment was...
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