Mitch Joel's Blog: Six Pixels of Separation, page 410

March 11, 2010

The Future Of Social Media

It's not enough to just be working with Social Media for most brands, they're also looking to build community... but then what?



It's a fair question. The net result for many of the bigger brands is a thought that somehow links a vibrant community to loyalty and spending (hopefully beyond reason). If that is, indeed, the reason that many brands are interested in Social Media Marketing and in building an online community, then what happens after all of this works out? What if you have as many ...

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Published on March 11, 2010 19:04

March 9, 2010

March Break

Even the most ultimate road warrior and digital nomad needs a break every now and then.

Sure, the latest tech can help you get down to work wherever you are. But time on the road (and in the air) is also the perfect opportunity to let loose and play. Sudoku was never my thing, and lugging around a hardcover of Dan Brown's latest just isn't in the cards. So, in the spirit of March Break, here are two of my favourite ways to kill time when not strapped to e-mail or grappling with a smartphone:

...
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Published on March 09, 2010 18:57

March Break

Even the most ultimate road warrior and digital nomad needs a break every now and then.



Sure, the latest tech can help you get down to work wherever you are. But time on the road (and in the air) is also the perfect opportunity to let loose and play. Sudoku was never my thing, and lugging around a hardcover of Dan Brown's latest just isn't in the cards. So, in the spirit of March Break, here are two of my favourite ways to kill time when not strapped to e-mail or grappling with a...

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Published on March 09, 2010 10:58

The Lines Continue To Blur (At Breakneck Speed)

Some still look sideways when thinking about mobile. Some are just kidding themselves. Our world is changing faster and faster.

The writing is on the wall. Marketing Charts had a fascinating news item today entitled, Mobile Facebook, Twitter Growth Explodes, which stated:

"In January 2010, 25.1 million mobile users accessed Facebook via their mobile browser, up 112% from 11.8 million mobile users in January 2009. While only 4.7 million mobile users accessed Twitter from their mobile browser in...

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Published on March 09, 2010 02:26

March 8, 2010

The Lines Continue To Blur (At Breakneck Speed)

Some still look sideways when thinking about mobile. Some are just kidding themselves. Our world is changing faster and faster.



The writing is on the wall. Marketing Charts had a fascinating news item today entitled, Mobile Facebook, Twitter Growth Explodes, which stated:



"In January 2010, 25.1 million mobile users accessed Facebook via their mobile browser, up 112% from 11.8 million mobile users in January 2009. While only 4.7 million mobile users accessed Twitter from their mobile...

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Published on March 08, 2010 18:27

Media Hacks #26 Audio Podcast Is Now Live

Episode #193 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. It's also episode #26 of Media Hacks.

The Ninja (aka Christopher S. Penn) talks about his new gig at Blue Sky Factory, but the main thrust of the conversation is about what happens to a company when someone with a major personal brand (like Ninja had for the financial aid industry) leaves and starts in another industry? What happens to the brand? How trusted is the personal brand of t...

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Published on March 08, 2010 01:03

March 7, 2010

Media Hacks #26 Audio Podcast Is Now Live

Episode #193 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. It's also episode #26 of Media Hacks.



The Ninja (aka Christopher S. Penn) talks about his new gig at Blue Sky Factory, but the main thrust of the conversation is about what happens to a company when someone with a major personal brand (like Ninja had for the financial aid industry) leaves and starts in another industry? What happens to the brand? How trusted is the personal brand...

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Published on March 07, 2010 17:05

The End Of Big Website Builds

If you thought fragmentation was changing the way a brand buys media, just wait until you see what it's going to do to the Digital Marketing space.

Are the days of big websites and long website builds numbered? It could well be. If you think about how people find and connect to most brands, it's not just through a search engine anymore. In fact, more and more people are having their first brand interaction on their mobile device. There are many people who are also connecting to brands for the ...

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Published on March 07, 2010 01:46

March 6, 2010

The End Of Big Website Builds

If you thought fragmentation was changing the way a brand buys media, just wait until you see what it's going to do to the Digital Marketing space.



Are the days of big websites and long website builds numbered? It could well be. If you think about how people find and connect to most brands, it's not just through a search engine anymore. In fact, more and more people are having their first brand interaction on their mobile device. There are many people who are also connecting to brands for...

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Published on March 06, 2010 17:49

The Last Notebook And Journal

There are moments in time that should make you stand back in awe and marvel at technology. This is one of those moments.

Engadget posted this today: Microsoft's Courier 'digital journal': exclusive pictures and details (update: video!). No, it's not an iPad, but it is one amazing looking device. So, what is this new device from Microsoft? "Courier will function as a 'digital journal,' and it's designed to be seriously portable: it's under an inch thick, weighs a little over a pound, and isn't...

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Published on March 06, 2010 01:42

Six Pixels of Separation

Mitch Joel
Insights on brands, consumers and technology. A focus on business books and non-fiction authors.
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