Tony Eldridge's Blog, page 51

Marketing Tips Around The Net: July 24th

It's Friday and that means it's time to take a trip around the net to look at some of the marketing articles that caught my eye. These are tips by marketing experts who share some ideas that you can use today. Sit back with a cup of your favorite Joe and let these ideas percolate over the weekend. I hope you find many ideas to help you sell more books.

1. Internet Business 101: What is SEO?- Do all the internet marketing terms leave you confused and ready to throw up your hands in frustration? Ph

5 Top Posts For April/May and June/July

Today's post is going back to a consolidation of posts that were planned for last week. Below are the top 5 posts on Marketing Tips For Authors for April/May and the top 5 posts for June/July. For those new to the blog, here are the most popular blog posts. They have a lot of great content, many by our guest authors. You can visit the 5 Top Posts For February and March to get the most popular posts for that period. Sit back and enjoy browsing through the Best of the Best.

In countdown order, her

Sell More Books by Giving Away Your Content- By Cathy Stucker

I am excited to finally be getting back into the groove of things. Today's post is done on my brand-spanking new computer. Because the article is getting posted later than I normally like, and because I am still migrating settings and programs to my new computer, I am running this guest post for two days. On Thursday, I will get back to posting daily on the blog. One day, I am going to blog about the errors I made that led led to this disruption of my blog (errors I fully knew to protect myself

When It Rains, It Pours

Just a quick note about my availability. Right after singing the praises of being able to post while on vacation, technology conspired against me. My ailing computer failed totally, right in the middle of creating a guest post and changing the scheduled posts. The results: last Tuesday was my last post. It was a great one with Phyllis Zimbler Miller, so that was the highlight of the technology meltdown.

So, for the rest of the week, I had no computer access whatsoever. I had to actually take a v

How Can Persuasive Selling Help You Sell More Books? by Phyllis Zimbler Miller

Isn't technology great? Here I am, still on vacation with my wife and twin three year old boys, yet a little planning has enabled this new post to come out right on time for you. And today, we have a special treat. Phyllis Zimbler Miller is sharing her marketing expertise with us. Phyllis is a pro book marketer, teacher, and author rolled into one. If you have a book (or any product for that matter), just spend a little time with Phyllis to be pointed in the right direction for your marketing ne

5 Top Posts For February and March

Last week, I told you that I will be on vacation this week. As you read this, I am probably on a deep sea fishing boat with my father and brother in the Gulf of Mexico or on a beach with my wife and twin three year old boys. As I approach my 40th birthday in a couple of months, I find that nothing in life thrills me more than to spend time with my family. The beach is nice, but watching my sons' wide-eyed wonderment at the beach and rolling waves, tiny crabs and darting fishes is more than I cou

Marketing Tips Around The Net: July 10th

I am excited today for a number of reasons. First, I am leaving tomorrow morning for a vacation to the gulf coast. I live in Dallas, TX and my parents and brother live in Indianapolis, IN. My family is meeting up with them for a deep sea fishing trip and some leisurely time on the beach (or as we try to explain it to my 3 year old twin boys, the biggest sand box and pool that they have ever seen).

The second reason I am excited it that I am getting closer to having my new computer. It's being bui

Mentors and Masterminds- Why You Need Them

Whether you are marketing your new book, or trying to break the $10 million annual sales threshold in your current business, you can take your success to new heights if you have the right advisers in place. Whether you talk about Benjamin Franklin, Andrew Carnegie, Henry Ford, or Thomas Edison, one thing they share in common is that they surrounded themselves with great advisers. What about you? Who can you turn to for sound advice about your business and marketing plans?

A mentor is someone who

Running Effective Twitter Contests To Increase Followers

Contest are a very popular way of gaining subscribers. In Twitter, followers are the equivalent of subscribers. In this post, I want to discuss how to perform a successful Twitter contest. This is something that I did which primed my Twitter followers base with targeted followers. Once you gain a threshold of followers, your list can continue to grow on its own, as long as you put out good, relevant, and useful tweets.

Here are some things to keep in mind when you decide to start a Twitter conte

Guest Blogging Topics to Avoid By Angela Wilson

I am excited to have Angela Wilson as our guest blogger this week. I was turned onto Angela's blog, Market My Novel, by fellow book marketers. It has quickly grown into one of my favorites to read. Angela is an author and a social networking expert who operates Ask Angela from her blog. This allows authors to submit their book marketing questions directly to her. Visit her blog today and look around. You won't be disappointed.

Before we get to Angela's article, here are a couple of housekeeping