Tony Eldridge's Blog, page 48

Selling Your Books to Christian Consumers By Sarah Bolme

Today, I am excited to introduce you to our guest writer, Sarah Bolme. She's the award winning author of Your Guide to Marketing Books in the Christian Marketplace, co-founder and Director of Christian Small Publishers Association (CSPA), and co-founder of Crest Publications. Today, Sarah's going to talk to us about selling our books to Christian consumers. But before we get to Sarah's article, I have a couple of housekepping announcments to make:

1. Chapter 16 in my award winning novel, The Sams

Logos, E-book Covers, And More With 99Designs

If you have a book or an e-book, there comes a time when you need to create your electronic book cover. If your writing creativity matches your artistic creativity, then you may have the skills to create a professional image. That is, if you have the technical skills to translate your art into an electronic image.

The same thing holds true for logos. You may have a design in your head that you just don't know how to get onto your computer, book, letterhead, or business cards. If this describes y

Marketing Tips Around The Net: August 28th

I love Fridays! The weekends allow me time to catch-up on all the things I wanted to do during the week that I just didn't get to. It also means that I am taking you on a trip round the net to look at 10 marketing sites and articles. There's a lot of great stuff out there, and here's just a sample. I hope you enjoy!

1. Effective Web sites -- the About Us page revisited- The About Page on a website is more important than most website owners take it. Phillis Zimbler Miller shares her ideas on how t

How to Deal With Negative Reviews of Our Books By Phyllis Zimbler Miller

We are fortunate to have Phyllis Zimbler Miller back with us to discuss a subject that we all will deal with from time to time. If you're unprepared to deal with negative comments about you, then it can be a very stressful time when it happens. Phyllis shares some great advice in dealing with negative comments that inevitably surface from time to time when you put yourself in the public eye.

Before we get to her advice, I wanted to ask you to check out my free video tips for authors. In this wee

5 Ways To Use Video On Your Site And Blog

Video has always been a great way to disseminate information to people. Now, it's more acceptable than ever. Hardware requirements have caught up with the ability for most people to view, and record video and easily post them to their blog and web site. If you are in the business of disseminating information, then you need to consider adding video to your site. If you are an author, videos about your book don't have to be confined to the traditional book trailer. You can record supplemental info

Promote Your Book with a Facebook Group by Dana Lynn Smith

Today, I am thrilled to have a returning book marketing expert as our guest author for today. Dana Lynn Smith is the creator of the Book Marketing Maven blog, a site where authors can go to pick up a lot of good information to help them market their book. She is also the author of the Savvy Book Marketer Guide series. Today, Dana is talking to us about using Facebook groups to help promote our book(s).

Before we get to her advice, I wanted to ask you to check out my free video tips for authors. I

Using WordPress To Create A Website

Most of you know that this blog is written on the Blogger platform. It's a good platform that you can usually customize to do what you want it to do. If you are a member of my free video tips superscription newsletter, then you know that I often have tips to show you how to make your Blogger blog do some cool things to help your marketing efforts.

If you look at the address for my blog, you will see that I point it to a sub directory in my website. The "homepage" for my blog is http://blog.market

Marketing Tips Around The Net: August 21st

It's Friday, and that means it's time for our trip around the net to seek out great marketing ideas from experts. It also means that we have come to the end of our contest--almost. At midnight tonight (EST), the contest to win a fabulous prize package worth over $1300 from 14 top book marketers will end. The prizes all go to one lucky winner: consultations, books, marketing memberships, mail order databases, a mini website evaluation, and a full 8 module marketing course. Laid at your fingertips

10 Ways to Stimulate Conversation About Your Book by Renee Giroux

Today, we have with us Renee Giroux, founder of Stimulating-conversation.com, an author marketing strategies company. She will be sharing insights on ways to stimulate conversations about you and your book. She has graciously rescheduled her guest post that originally was scheduled to run last month, but my computer problems while on vacation kept me from posting it then. It's a pleasure to finally introduce her to my blog readers.

Before we get to Renee's article, I have a couple of in-house an

5 Ways To Create Synergy Through Collaboration

Before we get to the post, here are a couple of announcements:

1. If you have not entered my Twitter contest yet, make sure you do so now. You can win over $1300 worth of marketing books, classes, mailing lists, website memberships and more from 15 book marketing experts. There are only a few more days left to enter, so don't delay!

2. Check out my free video tips for authors. The new video tip is out. We will be looking at creating a favicon for your Blogger blog. I will also re-run my video on c