Christopher

“Some people say, "Give the customers what they want." But that's not my approach. Our job is to figure out what they're going to want before they do. I think Henry Ford once said, "If I'd asked customers what they wanted, they would have told me, 'A faster horse!'" People don't know what they want until you show it to them. That's why I never rely on market research. Our task is to read things that are not yet on the page.”
― Steve Jobs

“The classroom was a jail of other people’s interests. The library was open, unending, free.”
― Ta-Nehisi Coates

“To produce a mighty book, you must choose a mighty theme. No great and enduring volume can ever be written on the flea, though many there be who have tried it.”
― Herman Melville, Moby-Dick or, The Whale

“All words, in every language, are metaphors.”
― Marshall McLuhan