Customer Acquisition Books

Showing 1-18 of 18
Traction: A Startup Guide to Getting Customers Traction: A Startup Guide to Getting Customers (Hardcover)
by (shelved 3 times as customer-acquisition)
avg rating 4.11 — 9,817 ratings — published 2014
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Lean Customer Development: Building Products Your Customers Will Buy Lean Customer Development: Building Products Your Customers Will Buy (Hardcover)
by (shelved 2 times as customer-acquisition)
avg rating 4.18 — 1,264 ratings — published 2014
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Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days (Hardcover)
by (shelved 2 times as customer-acquisition)
avg rating 4.18 — 1,062 ratings — published
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Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI Lead Generation for the Complex Sale: Boost the Quality and Quantity of Leads to Increase Your ROI (Hardcover)
by (shelved 2 times as customer-acquisition)
avg rating 3.44 — 75 ratings — published 2006
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Rework Rework (Hardcover)
by (shelved 1 time as customer-acquisition)
avg rating 3.98 — 175,764 ratings — published 2010
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Forget the Funnel: A Customer-Led Approach for Driving Predictable, Recurring Revenue Forget the Funnel: A Customer-Led Approach for Driving Predictable, Recurring Revenue (Kindle Edition)
by (shelved 1 time as customer-acquisition)
avg rating 4.13 — 157 ratings — published
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Discovering India: Through the eyes of Groww Discovering India: Through the eyes of Groww (Kindle Edition)
by (shelved 1 time as customer-acquisition)
avg rating 3.46 — 41 ratings — published
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Traversing the Traction Gap Traversing the Traction Gap (Paperback)
by (shelved 1 time as customer-acquisition)
avg rating 4.21 — 78 ratings — published
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Subscription Marketing Subscription Marketing (Paperback)
by (shelved 1 time as customer-acquisition)
avg rating 3.86 — 213 ratings — published 2015
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Scale Smart : How to Get Your First 1,000 Customers In India Scale Smart : How to Get Your First 1,000 Customers In India (Kindle Edition)
by (shelved 1 time as customer-acquisition)
avg rating 4.06 — 32 ratings — published
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Measure What Matters Measure What Matters (Kindle Edition)
by (shelved 1 time as customer-acquisition)
avg rating 3.98 — 37,634 ratings — published 2017
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The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback (Kindle Edition)
by (shelved 1 time as customer-acquisition)
avg rating 4.26 — 3,612 ratings — published 2015
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Traction: Get a Grip on Your Business Traction: Get a Grip on Your Business (Kindle Edition)
by (shelved 1 time as customer-acquisition)
avg rating 4.14 — 16,327 ratings — published 2007
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If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity (Hardcover)
by (shelved 1 time as customer-acquisition)
avg rating 3.75 — 120 ratings — published 2010
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Inspired: How to Create Tech Products Customers Love Inspired: How to Create Tech Products Customers Love (Hardcover)
by (shelved 1 time as customer-acquisition)
avg rating 4.23 — 25,651 ratings — published 2008
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The Brain Audit: Why Customers Buy (And Why They Don't) The Brain Audit: Why Customers Buy (And Why They Don't)
by (shelved 1 time as customer-acquisition)
avg rating 4.46 — 599 ratings — published 2009
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Sticky Branding: 12.5 Ways to Stand Out, Attract Customers, and Grow an Incredible Brand Sticky Branding: 12.5 Ways to Stand Out, Attract Customers, and Grow an Incredible Brand (Paperback)
by (shelved 1 time as customer-acquisition)
avg rating 3.94 — 175 ratings — published 2014
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Pooja Agnihotri
“There is no question that it is easy to enter the wedding industry but it is tough to survive there because most businesses still don’t know what it takes to build a long-line of loyal customers in this business.”
Pooja Agnihotri, The Art of Running a Successful Wedding Services Business: The Missing Puzzle Piece You’re Looking For

“Nothing happens in a business without a customer”
Mac Duke The Strategist

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