Measure What Matters
The revolutionary movement behind the explosive growth of Intel, Google, Amazon and Uber.
With a foreword by Larry Page, and contributions from Bono and Bill Gates.
Measure What Matters is about using Objectives and Key Results (OKRs), a revolutionary approach to goal-setting, to make tough choices in business.
In 1999, legendary venture capitalist John Doerr invested...more
The first 18% of the book is simply silicon valley hero worshipping, basically the author bragging about all the cool people he has worked with and why they are so important and genius and surely everything that follows must be of importance because he has worked with important people.
This book is nothing more than a bunch of case studies. As always with these case studies, they are extremely specific to the companies under observation and you will not learn anything from this t ...more
Some of the best part ...more
Did I find out what's the difference between Os and KRs when you choose them? No.
Do I know how to align departments with non-trivial objectives? No.
Did I understand what to do when things go wrong? No.
Do I feel confident about doing OKRs now? No.
Am I inspired about OKRs more than I was when I started the book? No.
Did I at least heard about how to measure what matters? No.
Did I learn anything at all from this book?! Hm... I heard empty case studies where people, mo ...more
The author’s system is solid and, apparently, has been implemented with great success at several outstanding companies like Google.
I can’t agree with the proclamation that the method ...more
*It's extremely vague. Never gotten into the details of OKR or the shortcomings of this goal setting system. The most detail this book offered is the football analogy
*90% of this book is brief case studies
*Tons of plugs into companies Kleiner Perkins invested
*Lots of reference to Intel and Andy Grove so if you are looking for solid mgmt advise read "High Output Management" instead
They are a key management tool in the company. While they sometime frustrate you, they are your key northstar. Having left a few years ago, i do have to say i miss them, and I encourage all companies and founders to instill them.
John’s book is a great intro to the OKR system, used by all leading companies worldwide. It provides clear examples and use cases. If you’re a founder, this should be a new position on your must read list.
There is a clear message so simple you can't miss it...
'The OKRs system is better than goals because goals can measure anything and everything, and OKR's focus on measuring what matters.'
...and then there are 20 examples of how it works.
For me, this book could be a blog post. I don't need quotes from Bono to believe this system works, but when I think more about it, I'd probably forget OKR's and just move one forgett ...more
Ideas are Easy. Implementation is Everything.
Doerr is a Silicon Valley legend. ...more
OKRs, as a tool, seems solid.
The book itself is just ok. It's filled with a collection of stories of companies using OKRs. While some stories were fun to read, they fail to convince that OKRs were the catalyst for success.
And that's where OKRs are like a breath of fresh air. Cut the crap. Stop creating complex goal sheets that no one has the time or patience to fill and review. Keep it simple, and focus only on the top priorities for your business ...more
This book demonstrated without fail that Objectives and Key Results (OKRs) can produce microprocessors, save people from malaria and HIV/AIDS and deliver HOT pizzas made by robots!
If I bought into the silicon valley/startup hero worship echo chamber that ...more
: Yes, I listened to it and just bought the hardcover version so I did put my money where my mouth is thankyouverymuch.
Andy Grove, the legendary CEO o ...more
At the beginning of each cycle, distinguish between goals that must be attained 100% (committed OKR's), other are ...more
I gave the book only 4 starts as in my opinion, at the end of the book the examples start to be too many with little added value. It is portrayed like every business became a huge success just because of OKRs which lacks some depth sometimes.
Two quibbles. First, the impact of OKRs as a cause of excellence and general management technique rather than a near perfect calibration mechanism for a goal setting culture feels overstated. Second, it's heavy on biography and anecdotes, even by business book standards.
Score: 0.7. If a culture of goal setting is important to you, read this book.