The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful pro...more
This title says it all because it really is a playbook for how to go about building the product. I found it to be much more practical than the Lean Startup and here are some of the key takeaways ...more
So if you've already read other books in the series, you can easily skip this one. Otherwise, it's not a bad way of getting familiar with the idea - none of synthesised topics feel too shallow, which makes this book quite a good ...more
Customers and their needs, which you can target but can't change
See the difference between problem space and solution space.
Strategy Means Saying “No”
Usability answers the question, “Can customers use your product?” Delight answers the question, “Do customers enjoy using your product?” ...more
I especially like the section of the Kano Model and scoring Must Have / Performance / Delighter features against competitors for a MVP. A lot of times, I think I've launched MVPs that are too "minimal". ...more
I also like that it's not limited to startups; most of what's in here is applicable to both startups and more mature businesses.
If you're a fan of Steve Blank's approach to product management, this is a great companion (and is better written than the ...more
product/market fit means being in a good market with a product that can satisfy that market - Marc Andreessen
The advice and practices described in this playbook are centered around the product market fit pyramid, which lays out 5 concrete steps that build on each other.
Starting with the lowest and most foundational these are:
The underlying model is the Product-Market Fit Pyramid, which consist of (from the top):
* Feature Set
* Value Proposition
* Underserved Needs
* Target Customers
The top three la ...more
I was immediately impressed by the organization of the book. The text is broken down by core concept, starting with the area of the product incubation process, then moving on to product development and optimization. Some parts were more relevant than other parts, as much of it was specific to website-ori ...more
And a few parts that resonated with me the most:
“In a nutshell: qualitative learnings helps you define your product and quantitative helps you optimize your product. You need both ... to create a successful product.”
“The size of your current business becomes less relevant; instead, how quickly you can learn from customers and iterate becomes the basis of competition. Speed is a weapon.”
“My definition of product-market fit is that you have built a product that ...more
The Lean Product Playbook is heavy on general processes but light on details. For example, Olsen spends several pages describing the interaction between importance and satisfact ...more
The author covered topics such as defining the targeted market segment, identifying underserved needs, determining the value propositions, developing and testing the MVP, identifying key metrics, and product optimization.
I especially enjoyed reading the sections about 1) differentiating the problem space and the solution space and 2) writing down the business formula and breaking it down to define the most important metric to work o ...more
Dan earned a BS in electrical engineering from Northwestern and an MBA from Stanford. He also earned a master's degree in industrial engineering fr ...more