Rule of thumb: If they haven't looked for ways of solving it already, they're not going to look for (or buy) yours.


“The most powerful mentor/mentee relationships are those in which the mentor and the mentee ultimately become peers.”
― Startup Communities: Building an Entrepreneurial Ecosystem in Your City
― Startup Communities: Building an Entrepreneurial Ecosystem in Your City

“In the long run men hit only what they aim at. Therefore, though they should fail immediately, they had better aim at something high.”
― Walden
― Walden
Connor’s 2024 Year in Books
Take a look at Connor’s Year in Books, including some fun facts about their reading.
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