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AInsights: OpenAI Introducing SearchGPT; Disrupts Google Again

AInsights: Your executive-level insights making sense of the latest in generative AI…

With the launch of my new book, Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future, I’m a little behind in covering some of the industry’s biggest genAI news!

So, let’s jump right in…

During the summer of 2024, OpenAI previewed a prototype of AI search, designed to offer fast and timely answers with “clear and relevant sources.” It was marketed as a new way to search.

On Halloween 2024, OpenAI officially debuted ChatGPT Search, officially taking on traditional search engines and also Perplexity AI at the same time.

The crux of ChatGPT Search is that it blends a natural language, conversational, interface with real-time info curated by generative AI and provides links to relevant web sources in the results.

ChatGPT Search provides allows users to interact with information in a more natural way. What’s important here is that users, I don’t love that term, can ask follow-up questions and the AI will consider the full context of the chat to provide better answers.

SearchGPT can automatically determine when to search the web based on user queries, but users also have the option to manually trigger searches by clicking a small blue search button. It’s  best-of-breed historical, intelligent search, combined with real-time web search functionality.

Instead of providing a list of links, I’m looking at you Google, ChatGPT Search synthesizes information to give direct answers to queries, while providing links to sources vs algorithmic results. This allows users to get concise, relevant answers without having to sift through multiple search results to apply a human filter to arrive at the most pertinent result. I can’t say that enough.

We, as users, have to sift through algorithmic results in a personal attempt to find the right results. It’s not always easy or effective, which means that we’ll turn to more trusted, peer-driven, results ons sites such as Instagram, TikTok, and Youtube

Here are some of the key features and differentiators of ChatGPT Search…

Conversational Interface
ChatGPT search combines search functionality with a conversational interface, offering a more intuitive way to interact with information. Users can ask follow-up questions, and ChatGPT will consider the full context of the chat to provide better answers.

Web Search Integration

ChatGPT can now search the web to provide up-to-date information on a wide range of topics. This allows users to get current information on everything from weather forecasts to stock prices, news, and more.

Source Attribution
ChatGPT search provides links to sources for the answers it gives, allowing users to verify information and explore topics more deeply. A “Sources” button below the response opens a sidebar with references for further interaction.

Partnerships with Publishers

OpenAI has collaborated with various news organizations and publishers to ensure reliable information sources. These partnerships include agreements with Associated Press, Axel Springer, Financial Times, Reuters, and several other publishers.

AInsights

The biggest frustration with search or any social platform these days is that results and feeds are the product of whatever the latest algorithm is on any given platform. Or, results become the product of the best search engine marketers in the game.

On Google, especially, an entire industry and sub-industries exist to uplift results onto page one, or even better, page zero (the summary, now AI, on the top of the results page). But, it doesn’t mean, at least on Google search, that the results are the most accurate. Instead, the result is the most, usually, manufactured, and not aligned to a user’s desired outcome. Even

One of the biggest, unforeseen threats, to conventional search is the conversational aspect of generative AI prompts. Those, for years, users have typed more conversational queries into search boxes, results were algorithmically optimized (or gamed) to align with the search query. We usually referred to it as keyword anthropology.

But unlike Google’s scrolling list of links, ChatGPT provides synthesized, direct answers to queries, potentially streamlining the search process. The goal is to combine web search with ChatGPT’s language understanding to provide more contextually relevant results.

I’ve always believed, context is king. Relevant, intuitive, meaningful content is inspired by context.

You may or may not know, but I’m a huge fan, and customer, of Perplexity. I use Perplexity as a research and deep search engine. I appreciate the sources and citations, which allow me to further understand any given subject by reading and learning at my own direction.

SearchGPT appears to be following this path and I look forward to comparing the results. I’m also a paying customer of ChatGPT, so this is will all be to my benefit!

With that said, OpenAI is taking on Google and Perplexity with SearchGPT.

Let’s breakdown the differences between them for executive users:

Google ranks web pages based on authority, relevance, and SEO factors, providing lists of links to various sources.

Perplexity provides synthesized answers derived from multiple reputable sources, emphasizing clarity and factual accuracy. It allows follow-up questions in a conversational format.

SearchGPT delivers conversational AI-driven answers directly within search results. It adapts responses based on user context and queries.

One use case might be to explore SearchGPT’s ability to help with running competitive analyses…

Business executives can leverage SearchGPT’s real-time data capabilities for competitive analysis in several impactful ways. The integration of real-time search functionality allows for immediate insights into market trends, competitor activities, and consumer behavior, which are essential for strategic decision-making. Key Strategies for Leveraging SearchGPT

1. Real-Time Market Insights: SearchGPT enables businesses to gather immediate insights into market trends and shifts. Executives can monitor emerging trends and competitor strategies as they happen, allowing for timely adjustments to their business strategies. This capability is crucial in fast-paced industries where staying ahead of the curve can significantly impact market positioning.

2. Competitive Analysis and Benchmarking: Utilizing SearchGPT, businesses can conduct thorough competitive analyses by tracking competitor activities and evaluating industry benchmarks. By comparing their performance metrics against industry standards in real time, companies can identify areas of strength and weakness, inspiring innovation and continuous improvement. This information helps executives set achievable targets and adjust strategies proactively.

3. Data-Driven Audience Insights: SearchGPT can provide detailed insights into specific audience segments by analyzing real-time data related to customer preferences and behaviors. This enables businesses to refine their marketing messages and campaign strategies based on current consumer trends, enhancing personalization efforts and aligning more closely with customer needs.

4. Responsive Customer SupportL The platform facilitates efficient customer interactions by providing instant access to relevant information. Executives can use SearchGPT to enhance customer support systems, enabling teams to respond quickly to inquiries with accurate, up-to-date information. This responsiveness not only improves customer satisfaction but also strengthens brand loyalty.

5. Agile Decision-Making: Real-time data analysis through SearchGPT empowers executives to make informed decisions rapidly. By analyzing current market conditions, operational metrics, and consumer feedback as they occur, businesses can adapt strategies swiftly to changing circumstances, thereby maintaining a competitive edge.

6. Identifying Opportunities for Innovation: By continuously monitoring the competitive landscape using SearchGPT, executives can spot gaps in the market or areas where competitors excel. This insight can drive innovation within their own organizations, leading to the development of new products or services that meet emerging consumer demands.

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My first book in five years is out! It’s called Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future. And, it’s available to order now. Please visit Mindshift.ing to learn more!

Please subscribe to AInsights, here.

If you’d like to join my master mailing list for news and events, please follow, a Quantum of Solis.

 

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AInsights: Nvidia’s Bold Move: Open-Source AI That Challenges GPT-4 and Democratizes Innovation

AInsights: Your executive-level insights making sense of the latest in generative AI…

My new book, Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future, just launched! Please join me on the journey to inspire a new genre of leadership and innovation!

Nvidia just dropped a bombshell: NVLM 1.0, an open-source family of large multimodal AI models designed to compete head-to-head—and even outperform—OpenAI’s GPT-4.

The highlight of this release is the NVLM-D-72B, a 72 billion parameter powerhouse that excels at both multimodal tasks (handling text and images) and text-only evaluations. The model has already proven itself in multiple benchmarks, even surpassing GPT-4 in certain mathematical tasks. And here’s the kicker: Nvidia has made it open and accessible, releasing model weights and planning to share the training code. This move democratizes advanced AI, putting cutting-edge technology directly into the hands of organizations, big and small, without the traditional financial and technical barriers.

This is a turning point for Nvidia. Known for its leadership in GPU technology, Nvidia is now flexing its muscles in the AI software space. This strategic shift positions the company to directly compete with established software leaders, reshaping the industry dynamics and pushing the boundaries of what’s possible in AI.

AInsights

Nvidia’s bold move here is about much more than tech—it’s a paradigm shift in how businesses can access and implement AI. By making sophisticated AI more accessible, Nvidia is tearing down the walls that have kept many organizations from experimenting with and deploying state-of-the-art models. For executives, this is an opportunity to accelerate innovation, leverage AI-driven insights, and rethink how AI can integrate into core business processes.

Why This Matters to Business Executives

Democratizing AI with Open-Source Access

Nvidia is leveling the playing field by releasing NVLM 1.0 as open-source. This means that advanced AI is no longer confined to tech giants with deep pockets. Businesses of all sizes can experiment, customize, and implement these models, unlocking opportunities to innovate without the prohibitive costs of proprietary systems. Imagine the possibilities when any company can build AI capabilities that were once out of reach.

Cost-Efficiency and Scalability

With Nvidia offering hosted inference on its platform, companies have a cost-effective pathway to integrate AI into their operations. This drastically reduces deployment expenses and lowers the barrier to entry for AI-driven solutions, enabling businesses to scale up their capabilities without the heavy investments often required by proprietary models from the likes of OpenAI.

Flexibility for Tailored Solutions

NVLM models aren’t just powerful—they’re adaptable. Whether it’s automating customer interactions, generating internal reports, or creating personalized content, these models can be customized to fit the unique needs of any business. This level of flexibility empowers companies to enhance productivity, streamline processes, and innovate in ways that are tightly aligned with their specific goals.

Shifting Competitive Dynamics

Nvidia’s move into the AI software arena challenges the status quo, putting pressure on established players like OpenAI and Google. This competition is likely to spur even faster advancements across the industry, as companies push to outdo each other. For executives, this means better tools, faster progress, and more opportunities to leverage AI for a competitive edge.

Accelerating Research and Collaboration

The open-source nature of NVLM 1.0 fosters an environment of collaboration. Researchers, startups, and smaller companies can contribute, iterate, and innovate together, pushing the boundaries of AI capabilities. For businesses, this means staying at the forefront of AI trends, tapping into the latest research, and benefiting from a rapidly evolving tech landscape.

Nvidia is not just playing catch-up in the AI software space—it’s leading a new wave of accessibility and innovation. For business leaders, this is a moment to pay attention. NVLM isn’t just another AI model; it’s a catalyst for change—an opportunity to rethink what’s possible, drive efficiency, lower costs, and, most importantly, foster a culture of innovation that will define the next era of business.

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My first book in five years is finally out! It’s called Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future. Please visit Mindshift.ing to learn more!

Please subscribe to AInsights, here.

If you’d like to join my master mailing list for news and events, please follow, a Quantum of Solis.

 

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Futurist Brian Solis to Keynote Integrated Systems Europe ISE 2025 in Barcelona

Brian Solis will keynote ISE 2025 in Barcelona. The digital analyst and author, who is head of global innovation at ServiceNow, will share his vision on how the pro AV and systems integration sector can innovate through developments in AI.

The head of global innovation at cloud-based platform ServiceNow will share his vision on how the pro AV and systems integration industry can change and innovate through the latest developments in AI.

Solis is an eight–time best-selling author, known for works such as Mindshift: Transform Transform Leadership, Drive Innovation, and Reshape the Future, X: The Experience When Business Meets Design, and What’s the Future of Business (WTF). His books often explore themes of customer experience, innovation, and the evolving nature of business in a digital world.

In his speech at ISE, Solis will explore the future of tech development driven by AI, and the opportunities and challenges for pro AV and systems integration. The keynote will also address industry pain points such as inertia, business contact loss and outdated systems, providing solutions that restore connections and drive progress.

“I’m beyond excited and also inspired to explore the possibilities AI creates for pro AV and systems integration leaders,” said Solis.

“While there’s a tonne of uncertainty and challenges ahead, I prefer to see the future through an optimistic lens. Together we’ll learn how to find clarity in the unknown and lead the way for everyone to follow.”
Mike Blackman, managing director of Integrated Systems Events, said: “AI is a key topic for the world’s systems integration and AV industry, throwing up enormous opportunities and challenges. Brian’s expertise in the field as a futurist and business leader places him in a unique position to share his insights with our ISE community.”

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Mindshift is a USA Today Bestseller—Thank You!

I can’t even believe I’m writing this.

Mindshift has officially made the USA Today bestseller list! This milestone is beyond anything I could have imagined, and it’s all thanks to your incredible support. After five years since my last book, I felt both excited and uncertain about releasing Mindshift. Quite honestly, in a world that’s changed so much since the release of Lifescale in 2019, I wondered if anyone would remember me or be interested in anything I had to say.

This is more than just a milestone; it’s a celebration of everyone who’s embraced this journey and believed in the power of a new way forward. If there were ever a time, it’s now to start a conversation about change and rally collective courage in a moment that truly needs both.

And wow—your support and enthusiasm is nothing short of inspiring. You’ve shown that there’s a community out there, ready to push past limitations and reach for something better.

The heart of Mindshift is about seeing ourselves and our potential through a new lens, especially in times of rapid change. It’s about challenging norms, envisioning what could be, and taking brave steps forward.

My hope is that these pages serve as a guide and a spark—an invitation to explore the art of the possible, to question, and to be bold. Seeing you all embrace these ideas, to challenge the status quo, and to reshape what’s possible, is why I wrote this book.

So thank you. Thank you for joining me, for sharing Mindshift, and for building a movement that’s bigger than any one of us. This isn’t just a moment; it’s a mindset.

Now, let’s go make a dent in the universe.

If you haven’t yet had a chance to pick up Mindshift, you can find it on Amazon or wherever you enjoy buying books. I’d love for you to join us as we continue reshaping the future.

With heartfelt gratitude,
Brian Solis

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Andrew Keen and Brian Solis discuss how to reshape the future before it reshapes us

Andrew Keen and I have been friends for the better part of almost two decades. We’ve crosses paths many times during the shift from Web 1.0 to 2.0, the rise of the iPhone and the mobile revolution, and now the consumerization of AI. We’ve also shared the stage around world and even crossed each other in airports around the world!

Not only am I proud to call him a friend, I’m also a big fan of his work and thinking.

I had the privilege of joining Andrew on his popular show, Keen On. Please watch it here…

Episode 2223: Brian Solis on how we need to reshape the future before it reshapes us by Andrew Keen

MINDSHIFT: Lessons from Silicon Valley on how to transform leadership and drive innovation

Read on Substack

Show Description

MINDSHIFT: Lessons from Silicon Valley on how to transform leadership and drive innovation.

Do we shape the future or does it shape us?

That’s the core question in Brian Solis’ new book, Mindshift which provides lessons for corporate executives in transforming leadership and driving innovation. Like so many other futurists, Solis’ work focuses on how we can become irreplaceable in the age of AI. Agency still lies with us, he acknowledges. But unless we use that agency to shape the future, Solis warns, then that future will eventually make all of us eminently replaceable.

Andrew Keen

Named as one of the “100 most connected men” by GQ magazine, Andrew Keen is amongst the world’s best known broadcasters and commentators. In addition to presenting KEEN ON, he is the host of the long-running How To Fix Democracy show. He is also the author of four prescient books about digital technology: CULT OF THE AMATEUR, DIGITAL VERTIGO, THE INTERNET IS NOT THE ANSWER and HOW TO FIX THE FUTURE. Andrew lives in San Francisco, is married to Cassandra Knight, Google’s VP of Litigation & Discovery, and has two grown children.

WTF: What’s the Future of Business

Here’s a great video of us in 2013 when I was touring WTF: What’s the Future of Business!

Please subscribe to AInsights, here.

If you’d like to join my master mailing list for news and events, please follow, a Quantum of Solis.

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The First Review of Mindshift is In and Here’s What It Says…

John Pearson over at Pails in Comparison published the first Mindshift review and I just had to share it with you.

To be honest, I was nervous. Like anyone who cares about their work, you wonder how others will experience it.

Let me just share the highlights with you…

I can’t praise this book enough! Why? Before you host your next same-old/same-old strategic planning task force meeting—inspire everyone to read this important book.

Mindshift is next to impossible to review adequately—so I’m just going to bullet-point 20 insights that popped out. (I’ve underlined almost the entire book. Oh, my.) And by the way—the book’s design, graphics, and attention-getting charts are amazing. Mindshift is a joy to read.

1. ALVIN TOFFLER: “The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.”

2. PLEASERS: “Organizational psychologist Taska Eurich has studied self-awareness, and she’s found that there are two types of self-awareness: internal and external.” The 2×2 chart on page 57 is memorable.

• PLEASERS: High External Awareness and Low Internal Awareness
• AWARE: High External Awareness and High Internal Awareness
• SEEKERS: Low External Awareness and Low Internal Awareness
• INTROSPECTORS: Low External Awareness and High Internal Awareness

3. TITANIC! In 1912, Captain Edward John Smith “was captaining a brand new ship with a novel design. But he didn’t bring a new mindset to the mission. He apparently didn’t open his mind to the possibility that this massive ocean liner, the largest built at the time, might not maneuver as readily as he was used to. As the treasure hunter Bock Lovett says in the James Cameron blockbuster film about the sinking, Smith had ’26 years of experience working against him.’”

4. DISCOMFORT. “When we engage in questioning what we’ve learned from our experiences and interrogating our beliefs, we can feel unmoored. Either we can decide to accept that discomfort and sail forward or we can stay tethered to old ways and become obsolete.”

5. BLACKBERRY? “Just think of all the leaders in business that failed to embrace change: Blackberry, Nokia, Blockbuster, Toys R Us, Borders, General Motors…” and more.

6. AQUINAS. “Italian Christian theologian and philosopher St. Thomas Aquinas once warned, ‘Beware of the man with one book.’” (Chapter 4, “The Beginner’s Mind,” is must-read.)

7. MISTAKES. Stanford Prof Carol Dweck contrasts a “Fixed Mindset” with a “Growth Mindset” and includes these values for a growth mindset:

• “Mistakes help me learn.
• Is this my best work?
• Feedback is valuable.
• I improve with practice.
• I won’t give up.”

She adds, “Why waste time proving over and over how great you are, when you could be getting better?”

8. FAILURE. “Legendary basketball coach John Wooden once said that no one is a failure until they start blaming others.”

9. BE CURIOUS! View the eighth episode of the first season of Ted Lasso to learn “What Ted Lasso Can Teach Us About Curiosity.” Ted Lasso quotes Walt Whitman, “Be curious, not judgmental.” View the three-minute clip here. (Hilarious!)

10. HOLY CURIOSITY. “Einstein believed curiosity is one of humanity’s best traits.” He added, “Never lose a holy curiosity.” (There’s that “curiosity” theme again that keeps popping up in my recent book reviews.)

11. MID-POINT SUMMARY. Brilliant! Halfway through the book, Brian Solis summarizes on one page, in BIG print: “What a journey we’ve been on. Just look at how far we’ve come.” On page 121, he reminds us of 10 themes he’s covered, including:

• “Together…we’ve learned that the door is opening to a novel economy, and it’s an era that needs new leadership.”
• Together we’ve… “learned that even though executives might think they do, they don’t always have all the answers.”

12. SIX STAGES OF MINDSET SHIFTING. Now the fun begins in Chapters 7 to 12: “Receive, Perceive, Weave, Conceive, Believe, and Achieve.” Must-read!

13. MINDSET LEXICON. Five words: “Trendsight, Trendsighting, Trendscape Canvas, Trendfluence, and Trendspark.” (I mean…how can you not read this book with your team?)

14. SLOW DOWN! Oh, my. How do we address those looming trends? How do we sleep at night? Brian Solis has two words for us: “Slow down.” (Now he’s meddling! But it prompted me to play this song at the beginning of a meeting I facilitated last week. You guessed it: “Slow Down,” sung by Chuck Girard.)

15. NO BURDEN. “Early on, as we’re learning not just how to track trends but also how to identify them, letting go of the burden of trying to predict the future. That’s not what we’re trying to do here. We are exploring the trends that might impact our ecosystem. It’s a process of getting smart about the promise or potential of emerging trends. It’s also spending time thinking about how those trends could unfold and what those changes might look like.”

16. WONDER WALL! Let’s do this! The “Wonder Wall” exercise on page 129 is worth the price of the book! Solis writes, “Creating a wonder wall activates your powers of curiosity. It helps you connect the dots between the future you envision and where you are today. The process ignites your childlike sense of wonder and helps you consider the questions with a beginner’s mind and a positive sense of possibilities.” He includes 20 questions he’s found helpful. (Guarantee: You will do a “Wonder Wall” at your next strategic planning retreat.)

Here are two questions (“Wondering Samples”) that popped off the page for me:
• “What WSJ or NYT headline would describe our ideal future state?”
• “If we don’t transform now, what will our tombstone read and when?”

There are 18 more “sample” questions—examples of questions your team might write on post-it notes and then post on your Wonder Wall—“the visual reflection of the things that stoke your curiosity and the things that you can’t stop thinking about, that are burning inside of you.”

17. NARRATIVE VS. NUMBERS. The author writes that the three stages of “weave, conceive, and believe” will help to “develop a story for change that sparks curiosity, conversation, and collaboration, ultimately leading to action.” The power of story is explored—very creatively in these chapters (think Pixar’s storytelling approach)—yet with this warning:

Solis mentions Professor Scott Galloway’s research, “Data may be more truthful, but in the battle between narrative and numbers, most of the time humanity picks narrative.” (However, for a slightly contrarian, but very helpful complementary view, read my review of Making Numbers Count, by Chip Heath and Karla Starr.)

18. WIM (What It Means) EXERCISE. I know you will immediately use this planning tool also. “Think of the WIM exercise as a way of getting to:

• …the what,
• so what,
• and now what…
of every trend.”

19. SCENARIO PLANNING. Don’t skip the section on “a common misconception about the nature of scenario planning.” (Learn about IBM’s 1981 estimate that sales of personal computers would peak at 200,000. “Unfortunately, they were a little wrong.” The number was 25 million!)

20. MAKE YOUR STORY PERSONAL. In Chapter 10, you’ll read about “Connecting Trends to the Human Condition by Making Your Story Personal” and stories that appeal to our deepest emotions: anger, disgust, fear, happiness, sadness, and surprise. You’ll learn from “the world’s best-known and most respected screenwriting lecturer” as referenced in HBR’s article, “Storytelling That Moves People.” (And you’ll want to get the popcorn and enjoy the classic movie, Monsters, Inc.)

The author notes that “the best stories are about the human condition we all share”—and page 195 includes a graphic with 18 themes you can leverage. The assignment: “Consider how you might tell a story about a trend in a way that shows how that trend can help your audience with these universal aspects of life.”

Reminder: I told you this book is next to impossible to adequately review. I still haven’t done it, so please read this book yourself. (I might write a second review of this book down the road—it’s that good and it’s that important.)

Order Mindshift on Amazon and learn more about the book here.

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AInsights: Google’s NotebookLM Will Turn Any Executive into an Expert Researcher, Analyst, and Podcaster?

AInsights: Your executive-level insights making sense of the latest in generative AI…

I’m not going to lie, when I first heard about the Google Notebook, officially named NotebookLM, it’s new AI pilot program, I thought that it would be limited to use by students and educators. I’ve since changed my mind. You could say I shifted my mindset.

So what is NotebookLM? Is it just another tool like ChatGPT, Google Gemini, Meta.ai, or Claude?

Yes and no.

NotebookLM is powered by Google’s Gemini Pro language model. But it’s not just focused on pre-existing language models per se. It’s a dedicated workspace trained on specific material users upload to build an intelligent assistant. It’s a bit like OpenAI’s GPTs, but designed specifically as a research and note-taking assistant.

Said another way, Google’s NotebookLM organizes, analyzes, and synthesizes information from specific sources they provide. It combines the power of large language models with user-provided content to create a personalized research assistant. It allows users to upload and interact with multiple sources of information, creating a tailored knowledge base for each project or “notebook.”

Users can upload up to 50 sources per notebook, including Google Docs, Google Slides, PDFs, website URLs, and text files. Each source can be up to 500,000 words long, allowing for extensive research materials.

NotebookLM creates overviews, summaries, key topics, and suggested questions based on the uploaded documents. It can also analyze charts, images, and diagrams within the sources.

Users can ask questions about their sources, and NotebookLM provides answers with inline citations, linking directly to relevant sections of the original documents (a bit of a nod to Perplexity.ai).

NotebookLM allows users to create, save, and organize notes. It can transform selected notes into outlines, table of contents, study guides, or summaries.

Notebooks can be shared with team members, enabling collaborative research and analysis.

NOW HERE’S SOMETHING WILD…

NotebookLM can even generate podcast-style discussions about the content, providing an audio summary of the information. It emulates a conversation between two hosts and is, if you didn’t pick up on nuances along the way, convincing…and fun!

More on this in a bit…

AInsights

This newsletter is all about understanding the impact of AI trends for busy executives. This one is a bit different as it serves as a personal research assistant, which could bridge the larger work done by actual research organizations and the executives who benefit from their work. NotebookLM doesn’t replace these groups by any stretch of the imagination. But it does help to provoke and enlighten executives to better work with others across their teams and organization.

NotebookLM acts as a virtual research assistant, helping executives and their teams quickly synthesize information from multiple sources. This can significantly reduce the time spent on research and analysis.

Notebooks can be shared with team members, enabling collaborative research and analysis.

But let’s get into some specific applications that where NotebookLM can shine.

Strategic Planning: Executives can use NotebookLM to consolidate market research, competitor analysis, and internal reports to inform strategic decision-making.

Project Management: Teams can create notebooks for specific projects, keeping all relevant documents, notes, and discussions in one place.

Meeting Preparation: NotebookLM can help executives quickly summarize key points from multiple documents, ensuring they are well-prepared for important meetings.

Trend Analysis: By uploading various industry reports and news articles, executives can use NotebookLM to identify emerging trends and patterns in their sector.

Audio Summaries: The new Audio Overview feature generates podcast-style discussions about the content in the notebook to unreal levels. Seriously.

I fed it parts of the MindShift manuscript to see what it could do. And wow. Just wow. I let it cycle five different times, and each were impressive and entertaining. I had a difficult time choosing which to keep.

Take 1

Take 2

 

I could imagine though, in any research project, creating fun audio content for stakeholders to consume beyond decks, emails, meetings, or reports.

As Google’s audio podcast summaries surmised from Mindshift, “Every step outside your comfort zone is a step toward growth.”

Indeed. Imagine the possibilities.

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I have a new book publishing, my first in five years!? It’s called Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future. And, it’s available to order now. Please visit Mindshift.ing to learn more!

Please subscribe to AInsights, here.

If you’d like to join my master mailing list for news and events, please follow, a Quantum of Solis.

 

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How to Shift Your Mindset to Become Irreplaceable in the Age of AI

I joined enterprise industry legends Pascal Bornet, Ray Wang, and Vala Afshar to explore a new future forward and I’m feeling so inspired!

I’ve known Ray Wang and Vala Afshar for years, too many to count. I’ve also followed the work of Pascal Bornet, also, for too many years to count.

It was a coming home of sorts when I joined them on DisrupTV for a conversation about AI and the mindset needed to think beyond automation. This was also my first public conversation about my new book, Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future.

It’s been five long years since I’ve published a book, and a lot has changed. What hasn’t changed though is common leadership mindsets and practices. In an era of AI, that has to change. You can’t automate your way to innovation. You can pre-order it now on Amazon or your favorite bookstore for delivery this coming week!

My segments starts immediately following introductions…

DisrupTV Summary

Brian discussed his new book “Mindshift,” emphasizing the need for leaders to embrace innovation and challenge legacy models. He highlighted the importance of self-awareness and scenario planning to navigate the “novel economy” shaped by AI. Pascal introduced his book “Irreplaceable,” focusing on the three competencies of the future: AI readiness, change readiness, and human readiness.

Pascal Bornet, the founder and former leader of the “AI and Automation” practices at McKinsey & Company and Ernst & Young and author of Irreplaceable: The Art of Standing Out in the Age of Artificial Intelligence.

Pascal stressed the importance of genuine creativity, critical thinking, and social authenticity in maintaining human relevance amidst technological advancements.

See You in Half Moon Bay?

Ray and I will be on stage at Constellation’s Connected Enterprise in Half Moon Bay, CA, on October 29th at 3:45pm. Hope to see you there!

DisrupTV is a weekly podcast with hosts R “Ray” Wang and Vala Afshar. The show airs live at 11:00 a.m. PT/ 2:00 p.m. ET every Friday. Brought to you by Constellation Executive Network.

There are bulk opportunities and packages for Mindshift that include my time! Please see here for details.

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The post How to Shift Your Mindset to Become Irreplaceable in the Age of AI appeared first on Brian Solis.

Is Your Company Ready for the Future? Exclusive Bulk Deals on Mindshift Now Available

Hello friends! After years in development, Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future will officially start shipping next week!

I’d love your support as we bring this much-needed book to leaders everywhere.

Believe it or not, this is my first business/leadership book since X: The Experience When Business Meets Design published in 2015 at SXSW. It feels incredible and, honestly, a little nerve-racking.

But here’s the thing—Mindshift is exactly the book we need right now. In these times of rapid disruption, it helps leaders like you turn uncertainty into opportunity and gives organizations the tools to future-proof themselves. With the power of a Mindshift, you can make disruption a competitive advantage, break free from the cycles of business-as-usual, and drive innovation toward a better future—for your teams, your company, and beyond.

Here’s where you come in. As leaders, we have the chance to give the gift of a Mindshift to our teams and colleagues. To help you spread this mindset within your organizations, I’ve put together exclusive bulk packages available for a limited time.

These next two weeks are especially important to me, and I’m excited to make this book as accessible and impactful as possible.

Here’s how you can take advantage…

10-25 Copies

Personalized ‘thank you’ video from me.A behind-the-scenes story about the making of Mindshift.

25-50 Copies

All of the above, PLUS:A custom business Q&A video.Access to exclusive content from Mindshift.

50-100 Copies

All of the above, PLUS:A 15-30 minute virtual hello & Q&A with me to dive into your specific challenges.

100-250 Copies

Personalized ‘thank you’ video, Q&A session, AND:Custom bookplates for each copy—perfect for sharing within your organization.

250-500 Copies

Custom bookplates, PLUS:I’ll join your team for a Book Club Kick-off and Q&A to explore key takeaways.

1000-2500 Copies

Custom bookplates, AND:A virtual or live Keynote tailored to your organization’s needs.Access to a customized learning program focused on how to apply Mindshift at scale.

2500-5000 Copies

Custom bookplates, a live or virtual Keynote, PLUS:I’ll personally host a hands-on learning session where we dive deep into the Mindshift framework and how to practice it at work, with a tailored Q&A for your team.

If you have something extra special in mind, let me know. I’m happy to explore ways to personalize the experience for you and your team. Just send me a note at thebriansolis@gmail.com.

Let’s make this happen! These offers are only available for a short time, so don’t miss out.

From the bottom of my heart, thank you for your support and belief in this journey. Together, we can change the world one Mindshift at a time.

With gratitude,

Brian

Author, Mindshift

The post Is Your Company Ready for the Future? Exclusive Bulk Deals on Mindshift Now Available appeared first on Brian Solis.

Brian Solis to Give the Audience a Mindshift at Constellation’s Connected Enterprise in Half Moon Bay

Brian Solis will join legendary analyst Ray Wang on stage at Constellation’s Connected Enterprise conference (CCE) in Half Moon Bay on October 29th.

Ray will talk to Brian about his brand new book, Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future.

For updates, subscribe to my newsletter, “A Quantum of Solis.”

The post Brian Solis to Give the Audience a Mindshift at Constellation’s Connected Enterprise in Half Moon Bay appeared first on Brian Solis.