Danny Brown's Blog, page 33
August 12, 2014
The Bullshit Excuses for Attitudes Towards Women Needs to Stop
Warning: This post contains profanity and disturbing imagery. If this offends you, you may want to skip today’s post and I’ll see you next time around.
A couple of nights ago, I shared a link over on Facebook to an article over at RYOT. The piece references a project by Associated Press Chief Photographer for Spain and Portugal, Emilio Morenatti, which shares the equally horrific stories and images of women in Pakistan who refused forced or arranged marriages, and had acid thrown at them as pu...
August 7, 2014
Blog Comments, Digital Universes, and the Future of Social Conversations
Back in “the good old days”, conversations around a blog post would happen at source – the blog itself. This led to a few direct results:
The blogger would be seen as an “authority figure”, since the ability to spark conversation meant his or her thoughts were worth listening to and debating;
Commenters could share their thoughts and, by adding extra value to the conversation, potentially increase awareness and interest in their own blogs or social footprints.
Then social media happened (and, ye...
July 28, 2014
Because You Matter
When you start a new adventure, it can be pretty daunting. A new job; a new romance; a new school or college. Online is no different.
The first time you join Twitter, it’s like a crazy maze. When you log into Facebook, there’s no quick set-up guide. If you want to start a blog, the choices can be bewildering.
Then you look around you, and see others that are seemingly way ahead of you. People that have 50,000 followers on Twitter; 2,000 friends on Facebook; are in 30,000 Google+ Circles; h...
July 21, 2014
How to Build the Commodities of Identity and Trust in Social Media
Depending who you listen to or read in the social media space, the best reason to use social media for your brand varies.It can be for listening; resolving issues; lead generation; focus groups; recruitment; and much, much more.
All good reasons. All good value. And yet….
While these are all solid enough reasons to be on social media from a brand’s point-of-view, they mean nothing unless you have an audience. Not just an audience, but also one that actually trusts and supports you, and will lis...
July 17, 2014
Are We In Danger of Losing the Right to an Opinion?
Back in 2009, I published a post about online watch sales company Melrose Jeweler’s. The post dissected a press release Melrose had put out, suggesting how the actor Owen Wilson had been saved from suicide by seeing his wonderful Rolex watch, and realizing life was worth living.
Ridiculous, right? Not to Melrose, who positioned themselves as resellers of authentic Rolex watches, and used the news release to show just how awesome Rolex is, and why people should buy from their online store.
(Note...
July 15, 2014
The Ballad of Safe, Potential and Already There
There were three businessmen walking down a long and winding road. No-one knew how all three came to be on the road at the same time, but there they were. Their names were Safe, Potential and Already There.
Safe (as his name suggests) was happy to be wherever there was room for him. He followed the coat tails of Potential and Already There and often stopped to admire the view, then run to catch up with his two friends later, out of breath and giddy just for being around others.
Potential was a...
July 13, 2014
The Sunday Share: How to Use Social Media to Grow Your Business
As a business resource, Slidesharestands pretty much head and shoulders above most other content platforms.
From presentations to educational content and more, you can find information and curated media on pretty much any topic you have an interest in.
As a research solution, Slideshare offers analysis from some of the smartest minds on the web across all verticals. These include standard presentations, videos, multimedia and more.
Which brings us to this week’s Sunday Share.
Every week or so, I’...
July 11, 2014
The Top 14 Billion People You Should Definitely Do Something With List
Lists are all the rage.
The Top 100 This. The Best 50 That. The 200 Top Thingymajig Influencers.
Yadda, yadda, yadda.
I get it. Lists can be useful.
They can help newcomers to an industry identify some folks they might want to check out and follow, to gain insight and knowledge from.
Lists can also be genuine labours of love from people, wishing to recognize their peers and those who have inspired their growth.
These are the good lists.
Then you have the ones that are nothing but ego strokes, SEO li...
July 9, 2014
Three Mobile Social Networks to Keep an Eye On
This April, technology and digital news siteReadWritepublished an article titled“The Future Of Social Media Is Mobile Tribes.”
Written by journalist and advertising strategist Matthew Bryan Beck, the piece looked at how digital users were moving away from bloated social networks like Facebook and Google+, and spending more time on networks that offered a more intimate and personal experience.
Specifically, Beck pointed to the increase in smartphone usage and the ubiquity of mobile consumption w...
July 3, 2014
The Moments We Do Not Take
Just under two months ago, on May 7, I almost killed my beautiful little two year old girl. It doesn’t matter that it was an accident and that she escaped relatively unscathed – the fact of the matter is, had fate chosen to respond just 1% differently Salem wouldn’t be here.
Instead of writing this post as a potential catharsis, this page would probably be blank. As would all the other pages that have been published since that date.
The fact that this page isn’t blank does offer me some minor r...
