Kody Bateman's Blog, page 10
October 24, 2018
How To Leverage Marketing Dollars
First of all, most people in business think that in order to leverage marketing dollars, they have to do the average, typical and what appears to be a sexy marketing tactics. Which we know can be super pricey and bear less fruit now days. I'm talking the average typical marketing strategies such as… Billboards Magazines [...]
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October 14, 2018
#1 Strategy For Increasing Community Engagement For Nonprofits
Increasing community engagement for Nonprofits can be a daunting task; but it doesn’t have to be. Nonprofit organizations come in many different forms, so let’s use a church for an example. All of us, I don’t care who you are, we all crave the need to feel important, as well as feel accepted. For the [...]
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October 12, 2018
Powerful Examples of Intentional Touchpoint Marketing
Intentional Touchpoint Marketing Touchpoint marketing is a message that literally "touches" a customer in a personal way that creates a great customer experience. Smart people have done a lot of studies when it comes to touchpoint marketing, they have found that most people are interested in "How do I generate"... New/repeat customers and; Referrals from [...]
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September 18, 2018
Why Building ‘Provenance’ is More Important Than Ever
Provenance...What is it & do you have it? Understand this "gorgeous" word. Really hear it! I love this word! I absolutely love it. Because that’s what marketing is. People in business want to learn how they can better their relationships and better their marketing tactics. People in business want a better return on investment and [...]
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June 12, 2018
Strategic Planning Will Set You Apart In A Competitive Industry
Strategic planning within a competitive industry is a must when trying to set yourself apart from your competition. Strategic planning, for example, let's look at the Golf Industry... Look, I'm not a golfer by heart, but I've recently found myself thinking about starting up again. Not to mention, I recently had the honor of interviewing [...]
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Strategic Planning to Set Yourself Apart In A Competitive Industry
Strategic planning within a competitive industry is a must when trying to set yourself apart from your competition. To get specific, let's look at the Golf Industry for example. Look, I'm not a golfer by heart, but I've recently found myself thinking about starting up again. Not to mention, I recently had the honor of [...]
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Relationship Marketing Weekly: Golf Sales Representative
Today I had the pleasure of interviewing Charley Kiel. Charley has been an independent sales rep in the highly competitive golf industry for ten years. In 2016 Charley was introduced to a relationship marketing strategy and system that exploded his sales volume and referrals. It helped him enhance relationships, create more opportunities, as well as [...]
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June 5, 2018
Relationship Marketing Weekly: Sculpture & Artist Edition
Sculptor and artist Brian Baity has been drawing since he could hold a pencil… He’s been designing art for 14 years, and five years ago he left the corporate world to become a full time artist. From day one, Brian started leveraging a relationship marketing strategy to grow his new business and the results have [...]
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May 29, 2018
#1 Successful Marketing Campaign For The Direct Sales Industry
'Marketing Campaign' What is it? Marketing campaigns come in all different shapes and sizes. The idea of marketing is to promote a product in many different sources, such as; television radio print online platforms direct mail However, with these 'marketing campaigns' mentioned above, there are also examples that aren't considered advertising but can be more effective due to uniqueness [...]
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Relationship Marketing Weekly: Skin Care Consultant
Mary Kay consultant Kristen Culver is my guest this on Relationship Marketing Weekly. Kristen will explain how she takes the time to reach out in kindness and builds a personal relationship with her customers so they don't feel like just another number in the system... She has an amazing story and you'll love how showing [...]
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