Neal Schaffer's Blog, page 15
February 12, 2025
Twitter Etiquette: 17 Essential Tweet Rules to Follow
As a social media marketer and marketing consultant, I’ve been using Twitter since 2008 and have seen Twitter’s evolution into the site now known as X. Some things stay the same, however, such as old-fashioned manners. Thus, my attempt to teach you all the tweet rules and Twitter etiquette that I have learned over the […]
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February 11, 2025
What Is SEO Consulting? How Experts Can Drive Your Website to the Top of Search Results
SEO consulting is a professional service that helps businesses improve their online visibility and organic search rankings through expert analysis, strategy development, and optimization recommendations. According to recent SEO statistics, the top three organic search results receive over two-thirds (68.7%) of all clicks – making professional SEO guidance more crucial than ever. Understanding SEO Consulting […]
What Is SEO Consulting? How Experts Can Drive Your Website to the Top of Search Resul...
February 10, 2025
Best 15 Podcast Hosting Platforms Ranked: Find the Right Fit for Your Show
Similar to how websites require a web host, if you want to publish your podcast and disseminate it to all of the major podcasting apps such as Apple Podcasts, Spotify, YouTube Music, etc., you need to upload your podcast to a podcast hosting platform. I have been podcasting since 2013 with my Your Digital Marketing […]
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February 6, 2025
19 Email Marketing Examples to Inspire Better Results
Crafting a successful email marketing campaign can be a challenge. Studying real-world examples can help inspire your own breakthroughs in email marketing by helping you gain insight into how leading brands captivate their audiences, drive engagement, and ultimately achieve results. In this guide, I have gathered 19 incredible email marketing examples, ranging from the first […]
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February 5, 2025
How to Never Run Out of Social Media Content Ideas: The Ultimate Guide
Running out of social media content ideas? You’re not alone. The pressure to post consistently is real, but many marketers and content creators are struggling to come up with fresh ideas that actually build their brand and perform well. Whether you are managing an account for a brand, you are a small business owner, or […]
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February 4, 2025
Copywriting vs Content Writing: Understanding the Critical Distinction
The difference between copywriting and content writing isn’t just academic—it’s the key to generating 3x more leads while spending 62% less on marketing. While both disciplines fall under the umbrella of content marketing, they serve distinctly different purposes in your digital strategy. Copywriting focuses on driving immediate action and conversions, while content writing builds long-term […]
Copywriting vs Content Writing: Understanding the Critical Distinction appeared first on NealSchaffer....
February 3, 2025
13 Recommended Online Video Editors for Every Content Creator
As a Fractional CMO, I am always encouraging my clients to publish more and more videos to take advantage of the increased visibility your content and company can get on TikTok, Instagram, and YouTube. In the past, creating videos was costly, but with today’s easy-to-use online video editors, it really has become easy for anyone […]
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January 30, 2025
Email Blast: How to Do It Right and Best Practices
Well-designed email marketing campaigns help you convey your message to the masses without having to spend a huge amount. Your email marketing strategy paves the way for you to engage the intended audience and promote your products or services. You can capture quality leads for your sales funnel through these marketing emails and grow your […]
Email Blast: How to Do It Right and Best Practices appeared first on NealSchaffer.com
January 29, 2025
AI in Digital Marketing: 27 Ways How Artificial Intelligence is Transforming Marketing Strategies
Digital marketing is the name of the game for most types of commerce, even if ecommerce is not the only manner in which you interact with your customers. As the rise of digital marketing has continued, so too has the rise of artificial intelligence as an indispensable marketing tool. Despite its common use in today’s […]
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January 28, 2025
Benefits of AI in Marketing: 18 Ways to Boost ROI in 2025
Artificial Intelligence is revolutionizing marketing effectiveness, with over 90% of businesses expected to integrate AI into their marketing strategies by 2025. The rapid advancement of AI marketing tools presents unprecedented opportunities for businesses to enhance their ROI through automation, personalization, and data-driven decision-making. This comprehensive analysis examines the most effective ways AI technology is transforming […]
