Jock Busuttil's Blog: I Manage Products, page 3
May 28, 2025
PRODUCTHEAD: “It was at that moment he knew …”
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drBe comfortable not having all the answers; trust your team
Prioritise the customer when balancing B2C/B2B decisions
Counteract your cognitive bias towards adding complexity by subtracting
helloThere is one kind of problem that I’m never worried about ha...
May 19, 2025
PRODUCTHEAD: Pragmatism versus idealism
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drThere’s a balance between motivating people to a goal and killing their enthusiasm with the gory detail
Just as with users and customers, we need to meet our peers where they are
In most complex organisations, product supports the organisation’s goals, not vice ve...
May 15, 2025
Cloud computing for non-technical product managers
This explainer article is an experiment for me. If you consider yourself to be a non-technical product manager, I would love to know in the comments below whether this article has been helpful and pitched at the right level for you.
To understand how cloud computing works, we’re going to start with the basic building blocks and work our way up.
In this articleIntroductionMain bits of a computerRunning software on serversClustering serversAutomation and orchestrati...May 12, 2025
PRODUCTHEAD: Attitudes to technical literacy
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drChoosing not to learn is a choice to be left behind
4 types of “money story”: cost savings; upselling; new market; and customer satisfaction
Reflections on how we think about aspects of product management
helloThis week I’ve been thinking about a challenge...
May 6, 2025
PRODUCTHEAD: The pendulum swings back to business impact
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drWhat product work will deliver the greatest positive impact for the business?
Rather than multiple levels of abstraction, team goals should be 1 step away from the corporate goal
Enabling teams can have impact by prioritising the teams doing the most impactful w...
April 28, 2025
PRODUCTHEAD: Not bricking it – retiring a product with good grace
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drJust over half of product managers surveyed rate themselves poor at retiring a product
Consider how people may continue using your product after it is retired, or the company exits
Activists are pushing to prevent companies from bricking devices reliant on c...
PRODUCTHEAD: Not bricking it — retiring a product with good grace
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drJust over half of product managers surveyed rate themselves poor at retiring a product
Consider how people may continue using your product after it is retired, or the company exits
Activists are pushing to prevent companies from bricking devices reliant on c...
April 24, 2025
PRODUCTHEAD: Exponential growth is a myth
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
/ he buzzes like a fridge
every PRODUCTHEAD edition is online for you to refer back to
tl;drSo-called hypergrowth is quadratic, not exponential (adding a larger fixed amount each year — not multiplying)
Sustainable growth requires new products or built-in virality, not just more marketing
True exponential growth is...
April 14, 2025
PRODUCTHEAD: Is your subscription really a rental?
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;dr10 tactics for subscription value creation
10 tactics for reducing subscription churn
When switching to a subscription model, initially costs will go up and revenue will decrease
helloIf there’s a trend for technology companies that doesn’t explici...
April 7, 2025
PRODUCTHEAD: People problems and solutions
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
every PRODUCTHEAD edition is online for you to refer back to
tl;drA prototype expresses a product concept far better and quicker than a product requirements document (PRD)
People good at doing a thing themselves are not always good at building a system to do it
Work is craft: theoretical knowledge and practical experien...
I Manage Products
It's probably worth pointing out that my articles reflect I Manage Products is Jock Busuttil's blog for product managers and marketers to learn about product management from the ground up.
It's probably worth pointing out that my articles reflect my views only, not those of the poor people I've convinced to employ me. ...more
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