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4steps2win: A Winning Approach to Complex B2B Sales 4steps2win: A Winning Approach to Complex B2B Sales by Christian Nicolai
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“Sales is digital. You win or loose. I like it.”
― Christian Nicolai, 4steps2win: A Winning Approach to Complex B2B Sales
tags: b2b-lead-generation, co-creation, sales, sales-advice, sales-effectiveness, sales-management-training, sales-metrics, sales-training, salespeople, success-in-business
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