Jon

“The reality is, saying yes to any opportunity by definition requires saying no to several others.”
― Greg McKeown, Essentialism: The Disciplined Pursuit of Less

“the killer question: “If I didn’t already own this, how much would I spend to buy it?”
― Greg McKeown, Essentialism: The Disciplined Pursuit of Less

“Today, technology has lowered the barrier for others to share their opinion about what we should be focusing on. It is not just information overload; it is opinion overload.”
― Greg McKeown, Essentialism: The Disciplined Pursuit of Less

“Every distraction imposes a cost on the depth of your focus. When your brain changes contexts—say, going from painting a picture to answering a text and then back to painting again—there’s a switching cost. Your brain has to load a different set of rules and information into working memory. This “boot up” costs at least a few minutes, and for complex tasks, it can take even longer. The two of us have found it can take a couple of hours of uninterrupted writing before we’re doing our best work; sometimes it even requires several consecutive days before we’re in the zone.”
― Jake Knapp, Make Time: How to focus on what matters every day