Max

“Jobs insisted that Apple focus on just two or three priorities at a time. “There is no one better at turning off the noise that is going on around him,” Cook said. “That allows him to focus on a few things and say no to many things. Few people are really good at that.”
― Walter Isaacson, Steve Jobs

“As companies compete to embrace customer preferences through finer segmentation, they often risk creating too-small target markets.”
― W. Chan Kim, Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

“Whenever you hear of a new IT project starting up with a large budget, teams of tens or hundreds of people, and a timeline of many months before something actually gets shipped, you can expect the project will go over time and budget and not deliver the expected value.”
― Jez Humble, Lean Enterprise: How High Performance Organizations Innovate at Scale (Lean

“The idea that leading in a “fast world” always requires “fast decisions” and “fast action”—and that we should embrace an overall ethos of “Fast! Fast! Fast!”—is a good way to get killed. 10X leaders figure out when to go fast, and when not to.”
― James C. Collins, Great by Choice: Uncertainty, Chaos and Luck - Why Some Thrive Despite Them All