Tim Priebe's Blog, page 23
June 16, 2015
16 awesome LinkedIn resources
LinkedIn can be a great tool! If you've been meaning to dig in, improve your profile, or even start prospecting or marketing on LinkedIn, it can sometimes be tough to know just where to start.
Here's a list of 16 awesome resources you can use to make the most of your LinkedIn presence.
Power Formula ResourcesWayne Breitbarth is the author of The Power Formula for LinkedIn Success, probably the best book on LinkedIn I've ever read. I've had the privilege to meet Wayne in person as well, and...
June 2, 2015
10 online marketing strategies
With all the options for online marketing, it can feel overwhelming. If it’s not your full time job, it’s easy to think you’re okay having a website and maybe even updating social media or sending out an email when you have time. It’s easy to lose track of the big picture and not be consistent!
Here are ten strategies you can use to make the most of your online marketing.
1. Have a PlanOf course, this is what you’re starting on by reading this. But don’t just dive in because everyone else is...
May 26, 2015
LinkedIn business marketing ideas
While LinkedIn has very robust profiles, their Company Pages are a little more limited. As a result, it can often be a challenge for business owners, marketers, and nonprofits to integrate their organization's marketing into LinkedIn.
Here are some straight forward tips for integrating your organization’s marketing with your LinkedIn presence.
Add Downloadable ResourcesIf your organization created downloadable resources like ebooks or whitepapers to build credibility or build your email list...
May 19, 2015
Use MailChimp Social Cards to increase shareability
If you're a MailChimp user, there are likely a lot of features you haven't utilized. Many of those features take very little time to set up, but can be those final details that your email newsletter has that most others don't.
One such feature is MailChimp's Social Cards, which can increase your email campaign's shareability. Let's take a look at what Social Cards are and three tips for really making use of them.
What Social Cards areBy default, MailChimp makes your email campaign archives a...
May 12, 2015
5 big website mistakes
It's fairly common knowledge that a website is necessary for just about every organization. But if you do have a website, it needs to be more than just an attractive online brochure.
Are you making any of the following five mistakes with your website?
1. Doesn't serve your business goals.Before you get too deep into the details of your website, start high level. The website needs to serve the goals you have for you organization. If it doesn't feed into at least one of your business goals, it...
April 9, 2015
Protect your WordPress websites from terrorists
At first glance, the title of this blog entry may seem sensationalist. However, on April 7, 2015, the FBI issued a press release revealing that a group claiming to be ISIL / ISIS sympathizers were targeting WordPress websites.
You can read all the details in the official PSA, but suffice it to say, this is a massive WordPress hacking event.
Typically, the issue is that vulnerable sites are running outdated versions of WordPress, plugins, and / or themes. If you haven't upgraded WordPress in t...
April 7, 2015
Are you losing leads online?
Maybe your organization provides professional services. Maybe you work with a nonprofit that relies on donors and volunteers. Maybe you sell products or services directly online. Whatever the case, you may benefit from getting leads online.
Want more leads from your website? Make sure it's easy to contact you.
Visit your competition's website. How quickly can you find their contact information? Does it take one second? Two? Thirty? A minute or two?
Now, reach out to a friend who has probably...
April 6, 2015
T&S is hiring a writer!
Note: This job is NOT a “work from home” job. You will need to spend your days working at the office, and will even do a small amount of traveling to client’s places of business.
Are you a writer and think you would be a good fit for the team here at T&S? Here are some questions that will let you know if you might be a good fit:
March 31, 2015
Google mobile SEO changes in 2015
Some people don't care about how they show up in search engines, while others do. And to some businesses, mobile presence isn't a huge deal, while to others it's everything. However, plenty of people care about both mobile and SEO.
If you care about both, and you don't know what Google has planned for April 2015, you may be in trouble!
Google has announced that on April 21, 2015, they're making a change to mobile SEO that could have a huge negative impact on your website's search rankings, if...
March 17, 2015
Does your website need hero images?
There's definitely something to be said for clean, simple website design. However, you should consider making sure each page of your website has a hero image. So what is a hero image, and why might each page of your website need one?
No, a hero image is not (necessarily) a photo of Superman or some other super powered hero. Rather, a hero image is the main graphic on a web page that conveys visually what that entire page is about.
On Facebook, for example, the profile pi...