Tim Priebe's Blog, page 2

What we really know about Google’s algorithm

Google’s search algorithm is one of the most important yet mysterious forces in online marketing. It determines who shows up on page one and who gets buried so deep in search results they might as well not exist. But how much do we really know about how Google ranks websites? Is SEO based on official guidelines, or are we all just guessing? The reality? While Google gives us some…

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LinkedIn algorithm trends in 2025

LinkedIn is still one of the best platforms for professionals and businesses, especially if you’re in B2B or want to build authority in your industry. It’s where decision-makers, influencers, and high-income professionals spend their time, making it a prime place to connect, engage, and grow your brand. But—and this is a big but—LinkedIn’s algorithm keeps evolving. What worked several years…

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Organic SEO vs paid search

If you want to get found online, two of the biggest options are organic SEO and paid search (think Google Ads). Both can generate leads, drive traffic, and grow your business. But they work in very different ways. Organic SEO is like eating healthy or working out—it takes time but pays off in the long run. Paid search, on the other hand, gets you results immediately, but only as long as you…

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How to increase your LinkedIn followers

LinkedIn is more than just a social networking platform—it’s a strategic tool for growth. Whether you’re a business owner, a nonprofit leader, or an executive looking to build influence, LinkedIn can help you establish authority, make meaningful connections, and generate leads that align with your goals. But growing your followers isn’t just about numbers. The real value lies in building a…

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What does a HubSpot consultant do?

HubSpot is a powerful platform that combines marketing, sales, and customer service in one place. It’s a favorite among businesses and nonprofits for a reason, but let’s be honest—HubSpot can feel overwhelming. With so many tools, features, and customization options, it’s easy to get lost figuring out where to start or what to tackle next. That’s where a HubSpot consultant comes in.

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Most common SEO mistakes

SEO can be one of the most valuable tools in digital marketing, but it’s also one of the easiest to mess up. When done wrong, it can mean wasted time, lower rankings, and missed opportunities. The good news? Most SEO mistakes are completely avoidable—as long as you know what to watch out for. In no particular order, let’s break down the most common pitfalls and, more importantly…

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How we’ve used AI for marketing in 2024

Artificial intelligence (AI) is no longer a novelty in marketing—it’s a powerhouse of efficiency and creativity that has fundamentally changed how we work. At Backslash Creative, we don’t just use AI to automate tasks; we use it to enhance our expertise and amplify the value we deliver to our clients. The key is to treat AI like a brilliant assistant: great at handling the middle part of the…

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Integrating Threads into your social media strategy

If you’re wondering whether Threads should be central to your business’s social media strategy, let me save you some deliberation: I have yet to run across a business where a “Threads-first” approach makes sense. But that doesn’t mean Threads doesn’t have value! If your goal is to make it easier for people to find and engage with you online, Threads can be a great addition to your overall strategy.

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HubSpot marketing automation tools

Managing your marketing efforts manually is like trying to steer a ship with a spoon. Sure, you could do it, but why would you want to when HubSpot’s marketing automation tools are available to streamline the process? Let’s take a closer look at how HubSpot helps you automate time-consuming tasks like scheduling social media posts, emails, and workflows—and how lists tie it all together. Oh…

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Backslash Creative named one of the best web designers in Oklahoma

We’re excited to announce that Backslash Creative has been featured on SocialAppsHQ’s list of the Best Web Designers in Oklahoma! It’s an honor to be recognized alongside some fantastic design agencies in the state. At Backslash Creative, we’ve been offering web design since we first started back in 2003. Over the years, we’ve remained committed to delivering top-notch web design that not…