Thom S. Rainer's Blog, page 359
February 9, 2013
How Churches Count Attendance
Many church leaders and members cringe when they hear or read about numbers and statistics in churches. Such a reaction is understandable. For many years in many churches, numbers were an obsession. They became an end instead of a means.
Statistics can, however, be very helpful. They help us to answer the “why” question. Why did worship attendance increase 25 percent last year? Why did small group attendance decline when worship attendance increased? Why did our attendance increase by only ten when we added 30 new members?
Counting in the Past
For over 100 years, the primary metric of churches was membership. During that span most churches had high expectations of their members. A member was thus clearly expected to attend each week. There was little difference between the number of members and the weekly attendance.
The large exception to this pattern was the Southern Baptist Convention. That denomination focused on Sunday school attendance. The SBC was greatly influenced by the Sunday school movement in Great Britain started by Robert Raikes. For decades, churches of the SBC reported Sunday school attendance more than other metrics.
The Pattern Today
The most common statistical metric today is average weekly worship attendance. The gauge of membership is no longer very helpful. In most churches membership comes with few and low expectations. Thus a church with a membership of 400 may only have 100 in average worship attendance. There is little expectation for members to be active in the church in a meaningful way, even weekly attendance.
But this relatively new metric of worship attendance has its challenges. The simple problem is that different congregations count attendance in different ways. Churches with multiple services may count only those who are actually in the services. Others count children and preschoolers who are present but not in the worship services. Some churches count everyone present in a worship service, even if they attend multiple services (such as a praise team or choir). Other churches only count each person one time, even if he or she attended more than one service.
The counting challenge is greater in some churches because they estimate attendance. In my consulting experiences in the past, I found that estimated attendance was inflated by a factor of over 30 percent. Thus a church with an estimated attendance of 200 would really have an attendance of 140. Other churches conduct an actual count only one time, but then used that number to represent the average throughout the year.
The Emerging Norm
Despite the historical differences and inconsistencies, there is a pattern developing in how churches count attendance. Worship attendance has fast become the most common metric. And more churches are following these guidelines when counting attendance.
Count everyone in every primary worship service, including multiple services and multi-campus services. Include anyone on the church campus at the time such as children’s church, preschoolers, babies, and their corresponding workers.
Do not count any person more than one time. Those who speak, lead worship, greet, and usher are common examples of people who might attend more than one worship service.
Count those who are not in the services, but who are in service for the church. A mission team overseas would be a good example.
Count only primary worship services. Some churches still have Sunday evening services with the same people who attended Sunday morning services. The Sunday evening service, in this example, would not be included in the attendance count.
Those of us who research churches find these issues and trends fascinating. Others of you may be bored silly with discussions like these.
So what metrics does your church use? What do you think of the whole idea of statistics and counting in churches?
Pastor to Pastor is the Saturday blog series at ThomRainer.com. Pastors and staff, if we can help in any way, contact Steve Drake, our director of pastoral relations, at Steve.Drake@LifeWay.com . We also welcome contacts from laypersons in churches asking questions about pastors, churches, or the pastor search process.
February 8, 2013
Friday is for Freebies – HCSB Minister’s Bible
My giveaway this Friday is the black, genuine leather version of the HCSB Minister’s Bible. This newly designed edition is ideal for pulpit use with its large type, wide margins, and extensive ancillary notes from many of today’s top preachers and church leadership voices.
Some features of the Bible include:
Where to Turn When . . .
Plan of Salvation
Four-color presentation page
Various wedding and funeral outlines by Jim Henry
“8 Traits of Effective Church Leaders” by Thom S. Rainer
“21 Essentials of Authentic Ministry” by James T. Draper
“Four Kinds of Expositional Preaching” by Ed Stetzer
“30 Keys to Giving an Invitation” by O. S. Hawkins
“Leading a Child to Christ” by Bill Emeott
“Reaching Students with the Gospel” by Lynn H. Pryor
“The Importance of Baptism and Communion” by Rick White
Commitment Counseling
The Christian Year and Church Calendar
The Apostles and Their History
To enter today’s giveaway answer the following question:
When was the first time you experienced grief?
The deadline to enter is midnight CST this Saturday. We will select one winner from the entries on Monday morning.
By entering, you acknowledge and accept the terms of the promotion.
February 7, 2013
Notable Voices – February 7, 2013
Hurdles to Established Church Innovation — Sam Rainer
Whether in business or ministry, innovation is critical to growth. But innovation also needs stability. Sam lists four hurdles churches or businesses must clear to be innovative while remaining stable.
An Open Letter to a Fired Waitress: I’m Sorry We Are So Stingy — Marty Duren
The internet was abuzz last week over the Applebee’s server who was stiffed on a tip by a pastor. Marty gives his take on the situation. I pray that we as Christians would be known for generous spirits rather than for stinginess.
Four E’s of Building a Team — Eric Geiger
Eric is currently in a series on teambuilding on his blog. This posts examines longtime General Electric CEO Jack Welch’s Four E’s framework.
Superbowl Ads and What They Say About Us — Jonathan Howe
In the wake of the Super Bowl, the conversation inevitably turns to the commercials and halftime show rather than the game. Jonathan provides a short look at the evolution of Super Bowl commercials and how it reflects where we could be headed as a culture.
How Poor Leaders Become Good Leaders — Jack Zenger and Joseph Folkman
If you a re a poor leader, the most important step to becoming a good leader is recognizing your aren’t one. After that happens, these nine tips will help.
En Route to Timothy: Raising Up New Leaders — Eric Davis
If you are a leader and are not raising up other leaders, you are failing. Leadership should be passed on, not bottled up. Eric offers a biblical model for passing on leadership skills and tools to the next generation of leaders.
February 6, 2013
Nine Characteristics of Happy Churches
“Happy” is a nebulous term. It is usually understood better than defined. So I know I am taking a risk when I used such a subjective word.
Please allow me to explain. For almost twenty years, I served as a consultant to churches in the United States and Canada. After working with hundreds of churches, I saw several patterns develop. One of those patterns correlated directly with the happiness of the church. I was able to discern happiness by the interviews with members and staff, with diagnostic tools we used, and with a grasp of the histories of the churches, particularly in the area of church conflict.
Recently I reviewed the files of 17 of the happiest churches where I consulted. As is typical in consultations, patterns emerged. In the case of these churches, I found nine common characteristics among the congregations. In each case, the characteristic seemed to contribute to the overall happiness of the churches.
The pastor was a strong leader, but not an autocratic leader. He was able to maintain that healthy balance of providing clarity of vision without imposing his will on every decision.
The pastor regularly demonstrated and affirmed love for the congregation. In both his actions and his words, the pastor communicated clearly that he loved the members of the church. And he loved them regardless of their apparent feelings toward him, though most of the members genuinely loved the pastor as well.
The pastor regularly demonstrated and affirmed love for the community where the church was located. Though he could not be omnipresent, the pastor made it a point to be involved in many of the affairs of the community. He genuinely loved people in the community and viewed the entire area as his mission field.
The ministry staff liked each other, and they worked well together. If there are tensions among the staff, they cannot be hidden from the congregation. But if the staff is unified and banter in fun with one another, the members feed off that joy and unity.
A high proportion of the membership was actively involved in ministry. When church members are doing the work of ministry, they have a sense of fulfillment and joy. When they aren’t, they often have extra time on their hands to be divisive.
Business meetings were brief and friendly. These meetings were rarely a time of infighting and complaining. To the contrary, most of the members were too busy doing ministry to be negative (see #5).
A high proportion of the members were in a small group or Sunday school class. Community grew in these small groups. People who are true members of a community tend to be happier people.
The pastor’s time in the Word was protected. It is easy for a pastor to yield his time in the Word for the tyranny of the urgent. Thus he becomes frustrated, as he has to rush to complete a sermon, or as he does not have sufficient time to do the sermon well. The members likewise become frustrated because they don’t feel like the pastor is feeding them. A happy church makes certain that the pastor has adequate time every week to be in the Word.
The pastor had a small informal or formal group to whom he was accountable. This group includes those members who clearly love the pastor. They offer both encouragement and accountability for him. The interchange between this group and the pastor is frank, transparent and, overall, healthy. And all communications take place on an unmistakable foundation of love.
How do these nine characteristics compare to your church? What would you add? Which of the nine “jumped out” at you the most?
February 5, 2013
10 Reflections on a Decade of Church Consulting
By Chuck Lawless
I love the local church. It’s God’s church, despite its flaws. For ten years, I’ve had the privilege of consulting with churches seeking to grow. Here are my reflections of those years – one reflection for each year.
If you’re a pastor in a struggling church, be sure to read to the end. I think you’ll find hope there.
Churches often wait too long to address decline. Some churches don’t do regular checkups, and thus they have no means of knowing they’re sick. Others recognize the symptoms but choose to ignore them. By the time they admit decline, the pattern is so entrenched that reversing the trend is not easy.
Statistics really are helpful. I realize that numbers can become an idol—and that we must fight against—but numbers do tell us something. Most often, they tell us to ask more “why” questions. Why has the church declined in attendance for five years? Why did the church reach 50 people last year, but attendance grew by only fifteen? Why has worship attendance in the second service plateaued?
Prayer in unhealthy churches is reactive rather than proactive. A problem develops, and then the church members pray. A marriage struggles, and then they pray. A young person wanders, and then the church prays. Prayer in an unhealthy congregation is often a response of desperation rather than a marker of the DNA of the church.
Churches often settle for numerical growth rather than life transformation. Churches may want to grow, but they seldom evaluate the source of the growth. If the church increases in number at all—even if the growth comes only by believers transferring membership from another local church—the church is satisfied. Few churches evaluate how many non-believers are converted through their ministry.
Churches do not know their community. As part of our consultation we would do a demographic study of a church’s ministry area and then ask the leaders to describe their community prior to their seeing the study. Frankly, I’m amazed by how many church leaders were not aware of the demographics of their ministry field. They often lived among a people they do not know.
Most churches aren’t ready for conversion growth if God were to send it. The biblical call to make disciples demands a discipleship strategy (Matt. 28:18-20), but few churches have one. They do not have the “nursery” of discipleship ready for baby Christians. Seemingly, they assume new believers will grow simply by showing up each week.
Sometimes the most obvious suggestions seem the most revolutionary. Church leaders struggling to overcome decline are so close to the situation they often miss the most obvious corrections. Preach the Word with power and enthusiasm. Train members to do evangelism. Minister in the community. Pray for neighbors and co-workers. Develop a mentoring discipleship program. Do worship well. Going back to the basics is often a first step toward renewed church health.
The leader in the pulpit matters. Never have I seen a church reverse a decline when led by a pastor uncommitted to the hard work of turning around a congregation. If he has already mentally and emotionally “checked out,” he won’t fool the church for long. On the other hand, a broken pastor who longs and prays for God to move mightily can see a congregation change.
In most churches, somebody wants the congregation to make an eternal difference. I’ve never seen a church so unhealthy that nobody was seeking God and His power. The good news here is that just a few people can ignite a renewal fire in a local church. Somebody sees in faith what God might do, and he/she can be a significant support for the pastor.
God is still growing His church. I’ve worked with churches that, to be frank, I thought would never grow. Churches so divided that their communities know them as a combat zone seldom give you hope for Great Commission growth. Nevertheless, I’ve seen God work miracles by restoring unity, strengthening and refocusing leaders, and sending members into the community to share the gospel.
Only God can turn around a church. He has in the past, and He may well do so in your church today.
Chuck Lawless currently serves as Professor of Evangelism and Missions and Dean of Graduate Studies at Southeastern Seminary. You can connect with Dr. Lawless on both Twitter and Facebook.
February 4, 2013
Seven Deadly Thoughts of Leaders
By the time we hear of a leadership failure, any attempts at intervention to save the leader are usually futile. The damage has been done. The family or organization suffers as their leader has fallen or, at the very least, made a major mistake.
Most great leadership failures, however, don’t begin with some stupid action. The leader usually has thoughts about the action well before he or she actually makes them. Some of those thoughts can be warning signs to heed. They are like the bright, flashing red light that demands we stop. Failure to stop can result in great harm.
I’ve had the opportunity through the years to listen to leaders talk about their biggest victories and their greatest failures. When the latter takes place, these leaders reflect that, most of the time, the failure took place in a deadly thought pattern. They lament they didn’t recognize these deadly thoughts for the warnings that they were. Here are the seven most significant warning thoughts I’ve heard:
“It won’t hurt to compromise a little.” So the numbers get fudged a bit. Or the private meeting with someone of the opposite gender is deemed harmless. Or you take credit for something you didn’t do.
“I can give my family time later in life when I’m more established.” You may not even have a family if you wait until later. Few leaders have ever died wishing they had put more hours into work. Many have died lamenting their failure to give their family time and attention.
“No one really pays attention to what I do.” Wrong! If you are a leader, many people are watching you more closely than you think. In organizations, those under your leadership watch you closely. In families, the children watch the parents with an eye for detail that can be downright humbling. What are they seeing when they watch you?
“I need to be careful not to rock the boat.” Granted, some people put their mouths in action before their minds are in gear. But too many leaders, to mix the metaphor from a boat to an athletic event, play defense and not offense. They are too risk averse. They are more worried about failure than proactive leadership. Thus their thought patterns are almost always about playing it safe.
“I can put off that tough decision until later.” Leaders often think difficult decisions can be put on hold. They are involved in “analysis paralysis” thinking as an excuse to defer the decisions. Their thinking leads them to deadly procrastination.
“That person messed up five years ago. He doesn’t deserve a second chance.” Many driven leaders shared with me that they failed to demonstrate forgiveness and grace in their leadership role. Their thought patterns focused on the failures of those in the organization or family. They thus “wrote off” these people. When a time came in the leader’s life where he needed an extra measure of grace or forgiveness shown, few people were willing to give him what he himself failed to give.
“My main goal is money.” Money is not evil; the love of money is. If leaders’ thought patterns are consumed with money, problems are on the horizon. Money can be an instrument for good or evil. The goal is not to make money, but to make a difference with your money.
I am grateful to be able to hear from leaders who shared with me openly and transparently. What would you add to these seven deadly thoughts?
February 3, 2013
Pray for The Community Church
Location: Springville, Alabama
Pastor: Ernie Willis
Worship Times: 10:15 AM Central Time
Fast Facts: The Community Church is a non-denominational church established in 2010 with a primary focus on worship, connection, and service. It is currently using a warehouse for worship services in this bedroom community on the northeast side of Birmingham. Pray for empowerment from God to achieve the Great Commission work He has called this church to do. Pray also for favor within the community to hear and to respond to the gospel.
Website: http://www.mycommunitychurch.net
“Pray for . . .” is the Sunday blog series at ThomRainer.com. We encourage you to pray for these churches noted every Sunday. Please feel free to comment that you are praying as well. If you would like your church to be featured in “Pray for . . .” contact Steve Drake, director of pastoral relations, at Steve.Drake@LifeWay.com.
February 2, 2013
Is a Pastor a Match for a Church? Seven Major Questions
Numerous articles have been written about questions a pastor should ask before going to a new church. After listening to hundreds of pastors, I have developed my own list of major issues that a pastor should consider. Some of the pastors I interviewed shared with me why they viewed their ministry as a joyous match. Other pastors told me the reasons their current or former pastorates had been unmitigated disasters.
Throughout this process I saw seven major patterns emerge. I translate them here as seven major questions. While these questions are typically suited for a pastor who is considering a church, they also could be helpful to the pastor evaluating his current ministry. Church members who are in the process of looking for a pastor might find them helpful as well.
Am I doctrinally compatible with the church? Make certain you are clear that you know fully all the details of the church’s doctrine, even if you are in the same denomination. And be clear and truthful with the theological beliefs you will bring to the church.
Am I the right type of leader for this congregation? Almost all church members will say they desire to reach others. But not all are willing to accept the necessary changes that must take place to do so. The ideal leader stays out front sufficiently so others will follow; but he is not so far out front that his followers mistake him for the enemy and shoot him in the rear.
Will I have a passion for the community? The pastor must not only love the church; he must also love the community where the church is located. Are you certain you can love the community sacrificially and wholeheartedly?
What are the true expectations of me? Most churches have a generic job description for the pastor. It would fit almost any church. Instead of depending on a job description, ask members what their favorite pastor did to make him their favorite. You will then get a good idea of what they really want you to do.
What are the expectations of church members? Is the church a high expectation church or a low expectation church? Will I really be able to equip the saints to do the work of ministry, or will I be expected to do the bulk of the ministry myself?
What are the issues of conflict the church has experienced in recent years? How are those issues affecting the church today? Are there some unresolved and lingering issues? What are the expectations of me in dealing with unresolved conflicts?
What are the members’ greatest memories in this church? As members begin to describe the perceived best days of the church, you will begin to get a good idea of what’s really important to them. You will then have a more realistic view of your beginning point in the church.
What do you think of these seven questions to help you get to know a church better? What would you add as a major question to ask?
Pastor to Pastor is the Saturday blog series at ThomRainer.com. Pastors and staff, if we can help in any way, contact Steve Drake, our director of pastoral relations, at Steve.Drake@LifeWay.com . We also welcome contacts from laypersons in churches asking questions about pastors, churches, or the pastor search process.
February 1, 2013
Friday Is for Freebies: Gospel Revolution by J.D. Greear
My giveaway this Friday is a pair of resources from J.D. Greear.
First is the Gospel Revolution small group kit for adults. The kit is an 8-session discipleship experience that leads group members to understand how to let the gospel work in their hearts the way religion never has or could. On a journey to greater understanding of the gospel, Pastor J.D. Greear ran through all the religious activities typically associated with a disciple’s life: giving, adopting, missionality, preaching, and witnessing. Though disciplined and intentional in all aspects, only when J.D. “discovered” the gospel of Jesus Christ did everything change. That’s why the objective of Gospel Revolution is to help group members abide in Jesus. They will find that when they do, passion, self-control, kindness, patience, and generosity are the natural results. Marriages will change. Participants will become more self-disciplined. They will be less selfish. Not by concentrating on these things, but as a result of being captivated by the love of Christ.
Also included is the brand new Gospel Revolution small group kit for students. This kit is designed for students of all ages, parents, and student leaders or pastors. When the Gospel intersects with a person’s heart, a life will be changed, relationships will be strengthened, and transformation will happen. That’s the power of the Gospel, and knowing it and experiencing it are integral in the life of a disciple. Through eight in-depth sessions, Gospel Revolution guides students to a deeper understanding of the Gospel, its power, and its implications. The result: A disciple’s life defined by selflessness, discipline, generosity, service, and love. In other words, a true revolution.
To be eligible to win, tell us which of the four Gospels is your favorite to read.
The deadline to enter is midnight CST this Saturday. We will draw one winner from the entries on Monday morning.


By entering, you acknowledge and accept the terms of the promotion.
January 31, 2013
Notable Voices – January 31, 2013
10 Mistakes Teaching Pastors Need to Avoid — Tony Morgan
Like any pastor or public speaker, I’ve made mistakes when speaking. This list of mistakes to avoid is a good refresher for those of you who may preach or speak multiple times a week. Without an occasional reminder, it is easy to slip into these common mistakes on Tony’s list.
How to Always Be Ready to Care for Your Congregation — Eric McKiddie
I’ve noticed a recent trend of pastors devoting more time to their preaching ministry. While this is not a bad thing in itself, it can occasionally lead to a pastor neglecting other pastoral duties. Eric provides some helpful tips to pastors who are looking to find a better balance between sermon preparation and pastoral care.
5 Reasons Some Leaders Finish Poorly — Ed Stetzer
Ed reflects on a recent meeting and offers five specific warning signs of leaders not finishing well.
3 Reasons Why Some Churches Don’t Grow — Aaron Armstrong
Over my career as a pastor, a consultant, and now as a CEO, I’ve talked with thousands of pastors. Hundreds have told me of how the churches they pastor are growing. A much greater number have expressed confusion or frustration as to why the church they pastor is not growing. I think Aaron’s three reasons do a good job summarizing the basic reasons why those churches aren’t growing.
Five of Steve Jobs’s Biggest Mistakes — Peter Sims
I’ve long been a fan of Steve Jobs as an entrepreneur and have written several posts on leadership lessons I’ve gleaned from him over the years. While there is much to learn from his successes, we must also learn from his failures. Peter lists five such failures and the lessons taught by each.
Statistics on Social Media in 2013 — Michael Kelley