Jock Busuttil's Blog: I Manage Products, page 30
December 14, 2020
PRODUCTHEAD: There are only 5 product strategies
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Product strategy is how you will achieve your product vision
There are only 4 types of work after finding product-market fit
A step-by-step guide to building product strategy like Netflix
Framework fanatics and optimisation optimists mask the absence of product strategy
Using research to overcome organisational inertia to your product...
December 9, 2020
76: Manage the whole product
A product is often a complex combination of several products and services. Some you create yourself, some are created by others. Youre responsible for the whole lot, even if theyre not all directly in your control.
Its relatively straightforward to describe the problem a taxi service is solving. It provides a way for people (and their stuff) to get from A to B, who dont have access to a vehicle of their own, and who want to travel at a time convenient to them.
Describing what would need to...
December 7, 2020
PRODUCTHEAD: Being able to see the chessboard
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Business strategy is guesswork without situational awareness
Once you understand the games rules, you can out-manoeuvre your competitors
helloHave you ever seen something work in one context, but utterly fail in another? Were you then completely perplexed when you couldnt figure out why?
Every now...
November 30, 2020
PRODUCTHEAD: Digital inclusion and accessibility
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Subscribe to PRODUCTHEAD
karma product
tl;dr
What digital inclusion and accessibility are and why you need to think about them
Practical accessibility and inclusion guidance you can apply to your products
How to design for various impairments
hello
This week I’ve pulled together some guides and resources for you on digital inclusion and accessibility.
What is digit...
November 27, 2020
Managing product managers

In this virtual round table for product leaders and C-level roles, let’s talk about measuring product manager performance, providing opportunities for career growth and the challenges of managing teams of product managers and product owners.
Join Jock Busuttil, a freelance head of product who has headed up product teams from startups through to UK government, as he discusses what you need to know about cultivating high performing product managers.
In this discussion Jock covers:
wh...
Roundtable discussion: Managing product managers
On Thursday 10th December at 16:00 GMT / 10:00 CST, I’ll be running a virtual roundtable discussion for product leaders and C-level roles.
We’ll be discussing:
how to measure product manager performance;how to provide opportunities for career growth; and the challenges of managing teams of product managers and product owners.
Spaces are limited to facilitate the discussion. You can register to attend here. Registration information is also in the calendar invites below.
Add to Google...
November 25, 2020
Q&A: What’s the difference between a product manager and a business analyst?
I’m asked questions about product management from time to time. Here’s one I’ve answered recently:
Hi Jock,
What’s the difference between a product manager and a business analyst?
Thanks,
L
Read on for my reply!
Hi L,
Thanks for your question. I would say the difference is primarily one of specialisation. A product manager is a generalist working with a team of specialists to research, create and take a product to market.
A business analyst is like Sherlock Holmes in your organis...
November 23, 2020
PRODUCTHEAD: Content design
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Subscribe to PRODUCTHEAD
packt like products in a crushd tin box
tl;dr
Use the language of your audience
Easy-to-read content is accessible and inclusive
Content design can be done on a tight budget when needed
Even experts prefer plain language
hello
Once you’ve had a content designer on your team, you’ll look back and wonder how you ever managed without them. Thi...
November 16, 2020
PRODUCTHEAD: Rearranging the deckchairs
PRODUCTHEAD is a regular newsletter of product management goodness,
curated by Jock Busuttil.
Subscribe to PRODUCTHEAD
fake product trees
tl;dr
Procrastinating on a TED talk about procrastination
How to get stuff done if you’re a procrastinator
Using procrastination to your advantage
hello
As a serial procrastinator, when I’ve got something important to do, suddenly everything from doing the laundry to rearranging the deckchairs on the Titanic becomes more pre...
November 11, 2020
75: The dirty little secrets of decision making
As individuals, we’re continually evaluating options and taking decisions. As product managers, we have the additional responsibility to balance the often competing needs of users, the business and wider ethical considerations. The decisions we make about our products have the potential to affect a much wider audience for better or worse, to a greater or lesser degree.
So I’ve been thinking about decision-making. What makes one decision better than another?
Every decision is a compromi...
I Manage Products
It's probably worth pointing out that my articles reflect I Manage Products is Jock Busuttil's blog for product managers and marketers to learn about product management from the ground up.
It's probably worth pointing out that my articles reflect my views only, not those of the poor people I've convinced to employ me. ...more
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