Peg Fitzpatrick's Blog, page 13
November 20, 2016
7 Little Tricks To Achieve The Best Results In Social Media
Everyone wants a shortcut to social media success but sadly there is no “easy button.” I’d like to share sevenproven little tricks to achieve the best results in social media. They’re sure to give you a boost in your social media results.
Sometimes I share practical, step-by-step social media articles but this one is more about the bigger picture on how to create meaningful social media that will result in success. I’ll share some tools at the end of the article to make sure you’re ready to...
November 9, 2016
DIY Design: How to Design Compelling Visual Content for your Blog
Hello INBOUND attendees and other readers!This is a resource post with links to the tools that I sharedin my INBOUND 2016 session DIY Design: How to Design Compelling Visual Content for your Blog.
Creating shareable, eye-catching graphics is a must for blogs to get traffic.
Images can make or break a landing page, promotion, or social media post. They are the many faces and personalities of your brand, which is why it’s so important to get them right! But how, you ask, can you make them ea...
October 31, 2016
How to Create Facebook Visuals that Convert
Does creating Facebook visuals seem overwhelming for you? Are you unsure of what types of images work on Facebook? In this article, I’ll share WHY and HOW to create Facebook visuals for your marketing that will convert.
I’ll also share graphic design tools that won’t break the bank, and you’ll come away with great ideas for creating your own visuals to bring more engagement and interest to your Facebook community.
Creating the perfect social media post maximizes your great content by reachin...
October 17, 2016
The Art of Visual Storytelling
Visual storytellinghas been in part of our culture since men first drew pictures of Wooly Mammoth hunts on cave walls with charcoal from the fire pit.
We’re still drawn to stories and storytellers today but the ability to reach hundreds, thousands, or even millions of people with visuals in the form of viral videos, GIFs, or memes.
Ipresented this keynote at BarkWorld and I thought you’d enjoy it too!
Social media isn...
October 2, 2016
Lean In and Push Back: A Love Letter to Girls in Tech
I recently gave a keynote speech at a hackathon at Simmons College in Boston called Lean In and Push Back. It was a different presentation for me because I’m a tactical presenter. I’m usually teaching people how to use Instagram and how to use Facebook. But these students are the future of our workforce specifically in the tech industry, and so I thought, “If I was a college student and going out into the world, what would I need to know?” Here’s what I wish I knew when I was working when I w...
September 26, 2016
3 Powerful Strategies for Delivering Your Best Social Media
Random acts of social media getting you nowhere?Your lack of strategy and planning could be keeping you from social media success and growth of your social platform. I’m going to share three powerful strategies for delivering your best social media.
Grab your notebook and get ready to shake things up.
1. Think BiggerThinking of your social media and blog as a publication and creating an editorial calendar for your content will help keep you on track. Being organized with overall themes, pos...
September 6, 2016
5 Solid Marketing Ideas To Help You Get Scrappy Like A Pro
We all need to work smarter, not harder on our marketing, right? I’m going to share five solid marketing ideas to help you “Get Scrappy” like a pro. That pro is Nick Westergaard author ofGet Scrappy: Smarter Digital Marketing for Businesses Big and Small.
Whether you’re a small business, entrepreneur, or large company many marketing objectives remain the same. During the initial social media marketing evolution, small b...
August 22, 2016
Master New Skills: Social Media Power Tips to Be More Successful
Let’s face it, social media is getting more complicated as time goes on. Instead of being trying to successful with your 2014 social media plan and wondering why it isn’t working, you need to stay up-to-date. Enter these social media power tips!
Guy Kawasaki and I were recently invited to give a presentation at an event for Gone Social in San Francisco. Thanks for having us Gone Social SF! We compiled a group of updated social media power tips to help jumpstart your social media marketing. (...
August 10, 2016
How to Drive Value into Your Social Marketing
Social marketing with social media platforms such as Facebook and Twitter are not only social trends but are driving value into the marketing messages of small, medium, and global brands. Learning the latest trends – backed by solid stats – can help you spend your time, money, and effort is best ways. Thesmartest way to drive value is with social marketing. Let’s look at some stats and some ideas to implement them.
“Facemash, the Facebook’s predecessor, opene...
August 1, 2016
Your Complete Social Media Checklist
Have you ever wished you had a social media checklist? The amount of work that goes into growing and managing a social media presence is immense, and it can be hard to make sure you’re staying on top of everything that needs to get done.
Today I have Michael Patterson of Sprout Social sharing a guest article and social media checklist. Enjoy!
That’s why Sprout Social created this social media checklist that will help make sure you’re keeping up with all of your tasks on a daily, monthly and...
