Peg Fitzpatrick's Blog, page 10
September 5, 2017
How to Power your Content with Visual Marketing
Visual marketing is the art of creating visuals to share your social media marketing using photographs, graphics, videos, or even GIFs. If you have a blog or website, visual marketing is key to getting your information seen and shared by more people. “Visual marketing can be a part of every aspect of the Communication…
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August 21, 2017
How to Run a Successful Instagram Story Takeover
Have you considered hosting an Instagram Story takeover to grow a larger following? Want to reach more people with your Instagram stories? Collaborating with highly engaged Instagram users will introduce their followers to your content. In this article, you’ll discover how to plan and execute an Instagram Story takeover. What’s an Instagram Story Takeover? Instagram takeovers…
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August 14, 2017
10 Simple (But Important) Things To Remember About Facebook Live
Facebook Live is a great way to reach people on your Facebook Page and they are wildly popular in the Facebook Newsfeed. If you’ve been afraid to get started, I hope that this will help you come up with ideas and set your personal best practices for streaming on Facebook Live. Video is going to…
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August 7, 2017
3 Smart Rules for Using Pinterest vs. Instagram
So many people get confused about visual marketing and where photos should go. Pinterest vs. Instagram? Or both? Read on to learn the differences. My good friend Sue Zimmerman and I were together recently and decided to have a Facebook Live to talk about the differences between Pinterest vs. Instagram. Sue loves Instagram and teaches…
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July 31, 2017
How to Design + Plan a Winning Instagram
Planning a winning Instagram takes time, effort, and skill. Personally, I’m always looking to up my Insta-game. I’m pleased to share an interview with professional photographer and awesome Instagrammer Jasmine Star this week. I first met Jasmine Star when we were both speaking at Social Media Marketing World last year. So naturally I checked out…
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July 24, 2017
3 Powerful Strategies to Help your Small Business be Discovered on Instagram
Can small businesses use Instagram? Will their efforts on Instagram turn into sales and customers? Yes and yes! Small businesses can be discovered on Instagram through a variety of different ways which I’ll explain in this article. Being intentional and creating a strategy for your Instagram account is very important to your success. Can Small…
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July 15, 2017
Marketing What Makes You Unique
It’s 100% fair to say that social media changed my life and helped me reach dreams I didn’t even know I had. I’m from a small town in New Hampshire and build a social platform of 1.5 million followers without a big budget or team. I’ve co-authored a book with Guy Kawasaki [who I met…
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July 5, 2017
7 Powerful Pinterest Boards to Fuel your Inner Girl Boss
Time to refuel your inner girl boss? Some times we need to take a break and look for some inspiration from our tribe – our valued circle of girl bosses who support and inspire us. I’ve hand-picked some crazy inspiring Pinterest boards for you to follow, absorb the pins, and get some visual ideas. Pinterest…
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June 30, 2017
12 Striking Tendencies of Creative People
Ever wonder what makes those wacky, creative people tick? How is it that some people seem to come up with all kinds of interesting, original work while the rest of us trudge along in our daily routines? Creativity can seem fleeting or all-encompassing. Some people seem to grow it like weeds and other people may…
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June 26, 2017
How to Build Thought Leadership with LinkedIn
Learning how to build thought leadership with Linkedin isn’t just for people who are looking for a new job. Thought leadership is a tricky phrase. In this instance, I’m using it to discuss building your professional reputation in a certain area of expertise. Repetition of discussion in a certain area builds trust, your knowledge base,…
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