Mark Jewell's Blog: Selling Energy, page 168

Separating Work from Your Free Time

Most of the advice I provide in Selling in 6 is related to business practices; however, many of those insights are useful in a personal context as well. 

Connecting the Dots to Seal the Deal

In today’s blog, I have a few stories about the power of the connecting the dots, courtesy of some colleagues of mine. 

Leveraging Energy Efficiency to Avoid Tenant Churn

There’s a strong correlation between energy efficiency and tenant retention. If you think about the benefits of energy efficiency from a non-financial perspective, it makes perfect sense that an efficient building would yield happy tenants – and ones that would be more eager to renew their leases. Efficient buildings are simply more comfortable and attractive. If the tenants are paying their share of the utility bill, then there’s also a financial benefit that they would likely lose by moving to a less-efficient building.  And if they are performing work that would benefit from more effective lighting, thermal comfort, etc., then they would likely also enjoy non-utility-cost financial benefits (e.g., lower scrap rate, fewer clerical errors, or lower absenteeism).

Savings to Include in Your Financial Summary

Yesterday, we discussed the costs that should be included in your financial summary. Today, we’ll dive into the savings portion of the equation:

Costs to Include in Your Financial Summary

As I’m sure most of you know if you read my blog regularly, compelling (and accurate) financial analysis is a key component in selling efficiency effectively. So, what exactly is financial analysis? Most people would probably agree that it’s the accurate cost/benefit analysis of a proposed investment. Before you can have accuracy in this analysis, you have to actually ask yourself, “Where do the costs and the benefits come from?” Today, we’ll discuss the costs that should be included in the financial summary of any efficiency project.

Lessons from Sales Managers’ Front Lines

Being a sales manager is a demanding and complex job where your duties are constantly shifting.  You need to oversee and maintain a team and you’re responsible for a variety of make-it-or-break-it decisions.

Weekly Recap, September 1, 2019

Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs...

A Little Kindness Can Go a Long Way

12 Practical Lead Generation Tips

Finding high-quality leads for your product or service is vital for successful business development. Here are some practical lead generation tips to keep in mind:

What Is Net vs. Contribution Margin?

The more you understand “net margin” and “contribution margin,” the more confident you will be discussing these topics with a prospect, whether it’s a CFO, a business manager, or a sole proprietor.