Mark Jewell's Blog: Selling Energy, page 322

Weekly Recap, August 24, 2014

Monday: Achieving success and becoming an industry leader takes more than a simple desire to be successful. Read one of my favorite self-help books on the topic called  Perform Like a Rock Star and Still Have Time for Lunch , by Orna Drawas.Tuesday: Many people invest in efficiency measures to save energy and/or money. While these are both great reasons in and of themselves, believe it or not there are plenty of people out there who are not motivated by either one of these drivers. Read some common drivers that might motivate people who are not interested in money and energy savings. Wednesday: This blog covers more drivers for energy efficiency improvements beyond the most obvious “saving energy” or “saving money.”Thursday: Learn why it is important to quantify and monetize the benefits of your efficiency projects. Friday: Discover how to craft an email that will actually elicit a response or action from the reader. Read Jill Konrath's paper titled “The Ultimate Guide to Email Prospecting.”Saturday: Read this article from Entrepreneur and learn why practice is essential to productivity. ------------------------------------------------------------------------------------------------------------
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