Mark Jewell's Blog: Selling Energy, page 113

Weekly Recap, March 7, 2021

Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs...

How Strong Are Your Problem-Solving Skills?

If you’re a sales professional, you’re going to encounter some problems that you’ve never encountered before.

Selling Energy to Multifamily Properties? Things You Should Know

A casual observer would assume that “vendors” and “contractors” sell energy efficiency projects to multifamily building owners.  In reality, the energy managers and other internal champions connected to those buildings wind up doing most of the “selling.”  They’re the ones who lobby to gain consensus among their peers in property management, facilities and engineering; persuade senior management to prioritize the initiative; and, ultimately convince capital budgeting to approve the needed funds.  And if the tenants’ cooperation is needed to make the proposed initiative a success, those tenants need to be sold on the idea as well.

Signs You Should Invest in Sales Training

Is your sales team performing at its best? Perhaps not given the twin headwinds of pandemic and recession; however, many corporate managers tend to overlook some degree of lackluster sales performance as long as company profits are steady. 

15 Steps to a Fully Featured Marketing Plan

I am often asked about marketing because it can seem intimidating and complicated. The mistake most salespeople make is assuming what they do is like following a straight path to the results they want. However, the truth is that marketing is never a direct process. It’s more like climbing a playground structure: there are multiple ways to the top.

Tips for Maximizing Your Online Marketing

The Internet is the future of marketing. I’m sure this isn’t a big surprise and many of us have felt a shift in that direction due to the pandemic and economic downturn of 2020. Here are some statistics courtesy of Blue Corona to give you a fuller picture:

How to Stay Ahead of Any Crisis

It has long been acknowledged that we are in the middle of a crisis, with most likely more to come considering a variety of factors. That’s where a book like Crisis Ahead: 101 Ways to Prepare for and Bounce Back from Disasters, Scandals and Other Emergencies can serve as a “how-to” and a survival bible for the challenges currently happening and ahead.

Weekly Recap, February 28, 2021

Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs...

How to Present When You Hate Public Speaking

If you aren’t the type who enjoys being the center of attention, coming up with a sales presentation might seem like a nightmare. The good news is that there are definitely ways around it! Here are my suggestions on how to tackle public speaking when you’re feeling nervous about it.

Selling Effectively in a Residential Setting During a Pandemic

Since March 2020, many of us have been working from home. As a result, they’ve probably become more familiar with the positive and negative aspects of home a lot. This is important to keep in mind since it affects residential sales.