Peter Pollock's Blog, page 3

Using Web Hosting For Dummies as a Promotional Tool

Web Hosting for Dummies is not only a great teaching tool for both your staff and your customers, but it can also be a great promotional tool for any web hosting business.

My passion is to help people understand and get the most out of their hosting so I’m always looking for ways in which I can help hosting companies educate their customers. My book is a great, effective way to do that – and so here are some ways your company could use the book to educate and promote your own business at the s...

Conference Season is Here

Later this week I’m heading off to Atlanta join friends old and new at the Type-A blogger’s conference. For the first time ever, I will be flying directly from the Type-A conference to another conference: the cPanel conference, which this year, is being held in New Orleans.

People sometimes talk about the conference season and the constant jump from one conference to another, and until now that hasn’t affected me too much, because I limit the number of conferences I go to any year and normally...

How to Use Twitter for Customer Service

If your customers have any complaints about you, you can be sure they are voicing them loudly on Twitter. Here’s how to change their whines into praises.

If your business has customers, at least some of those customers (probably a lot of them) use social media to some degree on a daily basis – and will be happy to use it to grumble about anything you do or say that they don’t like.

The advent of social media sites such as Facebook and Twitter has brought to the general population an opportunity...

Support the Ingrid Kickstarter Campaign

Creating something unique, fresh and GREAT is very difficult – but Ingrid, by the Kraft family, is exactly that!

Some of you may know Lynnette Kraft from her excellent true story, He Heard Hannah, the incredible and inspirational story of life-changing hope.

Lynnette is back, this time with a vivid fictional novel about a young girl named Ingrid, a mute villager in the fictional village of Scot.

Ingrid is a Young Adult fiction novel, set in a world created by the marvelous imagination of Lynnett...

3 Ways Your Company Can Use Social Media to Advertise

Social media is all the rage these days. Companies which master it are instantly a step-up on their competition. The big question is though, how should companies best use social media?

There are several things that companies can use social media for:

Advertising
Customer Service
Relationship building

I say “can” because it is possible to do all three of these through social media, but while they can do the first one, they shouldn’t because advertising is a no-no, at least in the traditional sense,...

Communicating with Customers Who Don’t Understand You

Industry-specific terms come as second-nature to people who use them all the time, but to outsiders – including our customers, they can seem like a totally foreign language.

One of my favorite TV shows of all time is a 1970′s comedy show called “Fawlty Towers”.

Starring John Cleese, of Monty Python fame, the show is all about a hotel run by Basil Fawlty (Cleese) and his wife, Sybil (Prunella Scales). One of the long-running gags in the show (if anything can be called long-running when only 12 e...

Communicating with Customers Who Don’t Speak Your Language

Industry-specific terms come as second-nature to people who use them all the time, but to outsiders – including our customers, they can seem like a totally foreign language.

One of my favorite TV shows of all time is a 1970′s comedy show called “Fawlty Towers”.

Starring John Cleese, of Monty Python fame, the show is all about a hotel run by Basil Fawlty (Cleese) and his wife, Sybil (Prunella Scales). One of the long-running gags in the show (if anything can be called long-running when only 12 e...

Why Clear Communication is Key

Apparently, 80% of human communication is non-verbal. And by my non-scientific estimate, 99% of us are terrible at communicating non-verbally.

Whether we are talking about inter-personal relationships or business relationships, much of what we believe is being communicated is made up of our own assumptions and information we actually receive from other sources.

I saw a very interesting website the other day which highlighted this perfectly and shows how open, clear, truthful communication could...

A Very Different School Special Edition

You’ve all seen the link to the first book in my children’s fiction series, The Fantastic Field-Trips Series…maybe even read it! The book itself is entitled A Very Different School, and it is a time-travelling adventure back to Bible times in which many lessons are learned. But just a few days ago, I’ve revamped the book and produced a special edition, full-color version of it.

A couple of months ago in May, I had the pleasure of going to visit a local school to introduce the series to some ki...

How to Back Up to a Flash Drive

Backups, backups, backups. We all know we need them, we all regret it deeply when something goes wrong and we don’t have one and yet we all hate doing them!

There are many different ways to back up your important data, from CD’s and DVD’s to external hard drives, NAS (Network Attached Storage) devices to backup servers, and iCloud to Carbonite – it seems the options are endless.

One option that I like,though, which many people don’t think of or just ignore, is backing up to USB Flash Memory dri...