Andrew Shaffer's Blog, page 8
August 4, 2014
Comic-Con Photo Booth — Behind the Scenes
To celebrate the book’s release (and therefore the saving of untold numbers of lives) a group of potential survivors stepped into the How to Survive a Sharknado photo booth at the San Diego Comic-Con and discussed their shark-fighting tactics. They even caught David Latt, producer of the “Sharknado” films and co-creator of Asylum, on film!
August 1, 2014
Sharknado Book Amazon Sale
Amazon and Barnes & Noble have slashed the price on How to Survive a Sharknado from $14.99 to $10 for the paperback (ebook price varies—Amazon has discounted it to around $9, while it's not discounted at B&N). Not sure how long this sale will last—will pass along info if any other bookstores also discount the book!
Prepare for "Sharktopus vs. Pteracuda"
Prep for tomorrow's TV premiere of Sharktopus vs. Pteracuda with How to Survive a Sharknado and Other Unnatural Disasters and the official drink, featuring Kraken rum. Here's how to make a "Kraken vs. World" (also known as a "dark and stormy"):
Pour 2 ounces Kraken rum into a glassPour in 3 ounces ginger beerGarnish with a lime wedge
July 31, 2014
How to Survive a Sharknado: What the Critics Are Saying
USA Today called the book "clever," while Entertainment Weekly said it is "every bit as amusing (and straight-faced) as the film franchise that spawned it."
ScienceFiction.com wrote that How to Survive a Sharknado is the "perfect companion to have on hand while watching some of the most absurdly awesome movies the SyFy Channel has to offer... [and] a must own item for fans of B-Grade creature features! It also makes a fantastic companion piece to the now iconic Zombie Survival Guide."
The book received more attention during the premiere of Sharknado 2: The Second One when it appeared in "the absolute stupidest moment in Sharknado 2" (Vulture.com).
Among Vulture.com's criticisms: The interior of the book was actually a For Dummies book. But hey -- it's Hollywood. Was that really Abraham Lincoln in Lincoln? No, it was Daniel Day-Lewis. I didn't hear any critics complaining then!

The book's title was also a worldwide trending topic on Twitter, as celebrities and fans live-tweeted the movie:


5 Things Deadlier Than a Sharknado—And How to Survive Them

From TIME magazine:
Tuning into 'Sharknado 2: The Second One'? A new guide has some critical tips on staying safe from the wildest of creatures in your wildest of dreams (or tele-movies).
1. MEGA PYTHONS
Let it try to eat you. Lie on the ground perfectly still, with your feet toward the snake. Do not struggle as it begins swallowing you. Its backward-curving teeth will scrape you, but it probably won’t bite down. When you are in its mouth up to your chest, pull your knife out and stab it in the eyes. You may not kill it, but you will distract and blind it while you make your escape.
July 30, 2014
Interview with Paste Magazine
Paste: What is the #1 survival tip you want readers to take away from the book?
Shaffer: Don’t go to the beach! Not only are you on the frontlines for sharknados, but you’ve also got creatures like pteracudas and dinosharks to contend with. If you must go, keep your eyes and ears open. If someone’s waving their arms and yelling, “Get out of the water!”—get out of the water. Also, wear sunscreen. While this won’t help ward off a sharktopus per se, it is sensible advice nonetheless.

July 29, 2014
Prepare for "Sharknado 2" With the Sharknado Drinking Game
What are your Sharknado 2: The Second One plans? The movie airs Wednesday, July 30th at 9/8c. Syfy has created a nifty drinking game for the occasion—and they were nice enough to include How to Survive a Sharknado!

Source: Syfy.com
July 28, 2014
Goodreads Giveaway
Sharknado Q&A With The Washington Post
Ron Charles: Most of the unnatural disasters and monsters in your guide [How to Survive a Sharknado and Other Unnatural Disasters] were “first observed” in the last three or four years. Why is the earth becoming so dangerous lately?
Andrew Shaffer: From genetic engineering to exploratory drilling, we’re messing with Mother Nature at an unprecedented pace. The “unnatural disasters” in the book can be read as cautionary tales. Can you draw a straight line between the way we treat the planet and threats like sharknados? Probably not. But you’d have to be a fool not to see that everything on Earth is interconnected.
Continue reading at The Washington Post!

July 26, 2014
Syfy's Sharknado Week

Syfy's "Sharknado Week" begins today, July 26th, and runs through Saturday, August 2nd.
Here's a schedule of the movies with creatures profiled in How to Survive a Sharknado and Other Unnatural Disasters (all times Eastern, as airing on Syfy in the U.S.). Read the book, then watch the movies!
Dinoshark: Sunday, July 27th at 5pm; Monday, July 28th at 3pm; Saturday, August 2nd at 1pm
Ghost Shark: Monday, July 28th at 9pm; Wednesday, July 30th at 11am
Sharknado: Wednesday, July 30th at 7pm and 1am; Saturday, August 2nd at 5pm
Sharknado 2: The Second One: Wednesday, July 30th at 9pm and 11pm; Saturday, August 2nd at 7pm
Sharktopus: Saturday, August 2nd at 3pm
Sharktopus vs. Pteracuda: Saturday, August 2nd at 9pm and 1am
Swamp Shark: Monday, July 28th at 7pm and 1am