Erik Qualman's Blog, page 233
October 20, 2019
Common Misconceptions in Digital Marketing
Common Misconceptions in Digital Marketing Marketing isn’t for everyone, but thanks to digital marketing, its message reaches almost all. The ease of using digital marketing strategies may tempt many newbies into thinking that they’re know-it-all marketing punters. As professional marketers know all too well, it’s never that straightforward. We’ll get straight to the point – the biggest […]
October 19, 2019
Bring Buyers to Businesses via Instagram Ads
Bring Buyers to Businesses via Instagram Ads This October, Instagram will turn 10! Since the day it came into existence, the platform has attracted over an eighth of the total human population so far! That’s not all. There are over 500 million users interacting with the platform every day. In fact, 75% of Instagram users […]
October 18, 2019
Effects Of Health IT On Medical Malpractice
Effects Of Health IT On Medical Malpractice According to the National Center for Biotechnology Information, litigations due to medical malpractices such as premature birth linked to cerebral palsy, unnecessary surgeries, misdiagnosis, etc. cost the healthcare industry about 97.5 billion dollars every year! Moreover, patients harmed due to medical negligence, and their families have to undergo […]
October 17, 2019
How to Use Social Media
How to Use Social Media Don’t be one of those well-known companies that ruined their reputation with one social media campaign. Pepsi’s anti-Black Lives Matter commercial went viral online for all the wrong reasons. An unfortunate McDonald’s hack seriously trashed POTUS on Twitter. The Department of Education misspelled a popular author’s name. Whether it’s in […]
October 15, 2019
Facial Recognition Tool: Reducing Teen Vaping
Facial Recognition Tool: Reducing Teen Vaping In 2015, Juul spent over a million dollars on branding campaigns to give vaping a cool image. These campaigns, which seemed to target youth specifically, have also attracted the attention of the FDA. In mid-2019, Juul CEO Kevin Burns spoke with a media correspondent during the making of a […]
October 13, 2019
SEO for Startups
SEO for Startups SEO is a buzzword these days. Everyone is constantly talking about backlinks, high-volume keywords, and how to rank as high as possible in search engine results. It’s easy for larger companies that are already established to get into the SEO game. They can draw on their existing presence and funds in order […]
October 12, 2019
30-day guide to Converting Traffic Into Sales
30-day guide to Converting Traffic Into Sales These 15 simple steps will allow you to start converting your website traffic from Google into customers in the next 30 days. A majority of companies in Denver have their own websites. Some paid professionals around $50,000, while others created theirs themselves with the help of free platforms […]
October 10, 2019
5 Ways Teachers Can Use Social Media
5 Ways Teachers Can Use Social Media Social media is part of our culture now. Like it or not, it’s just about everywhere—including in the classroom. Today’s students are growing up with tech in their pockets. They’re digital natives who are more familiar and comfortable with digital communication than print, and almost every one of […]
October 9, 2019
How AI Will Change the Auto Business
How AI Will Change the Auto Business AI is nothing new in the auto business. It was back in 1961 that General Motors first used robots for spot welding. But we have come a long way from spot welding. AI is going to turn all businesses inside out, especially the highly automated auto business. Do […]
October 8, 2019
Abby Wambach | Super U Podcast
Abby Wambach | Super U Podcast Our new episode of the Super U Podcast is live! The Super U Podcast delivers curated tips from top performers and thought leaders to help unlock and unleash your inner superpower. This week’s episode features tips from Abby Wambach, US gold medalist and World Cup champion. Click here to […]
