Matt Johnson's Blog, page 14

February 23, 2021

The Psychology of Hipsters and Ironic Anti-Conformity

Love it or hate it, hipster culture poses a key question: Why do attempts to be different all end up looking the same?
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Published on February 23, 2021 09:08

February 16, 2021

How the Psychology of Irony Influences How We Spend

Why would someone wear a Justin Beiber shirt to a death metal show, or a "Vegan" hat to a steakhouse? The answer comes down to the strange psychology of irony.
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Published on February 16, 2021 10:04

January 28, 2021

Why Do We Love Underdog Stories? Psychology Weighs In

Across cultures and across time, the underdog story is simply irresistible. Why is the psychology of the underdog so captivating?
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Published on January 28, 2021 07:45

January 12, 2021

The Psychology of Executive Coaching and Business Leadership

What is executive coaching? An opportunity to uncover new dimensions of problem-solving, cultivate new skills, and overcome hurdles as part of a tailored plan of growth.
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Published on January 12, 2021 08:04

January 5, 2021

The Power of Intrinsic Motivation

Intrinsic motivation is the drive that comes purely from within, pushing us forward regardless of any external reward. How can we harness this?
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Published on January 05, 2021 08:56

December 15, 2020

How Product Names Influence the Way We Think and Spend

What sounds more appealing: Patagonian toothfish or Chilean seabass? Goosefish or monkfish? It all comes down to the name.
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Published on December 15, 2020 09:04

December 8, 2020

How the Psychology of Essentialism Influences Movies and Art

The film industry has always tried to use data to better anticipate the audience's response. But now in the era of big data, does this trump an appreciation for human creativity?
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Published on December 08, 2020 09:11

December 1, 2020

What's the Connection Between Art and Science?

People with unique skillsets force us to question the supposed divide between art and science. Dr. Radhika Patnala helps us understand this transformation.
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Published on December 01, 2020 07:58

November 24, 2020

The Psychology of the Physical Bookstore Experience

There is one aspect of book-buying that e-commerce can't touch: the psychology of the bookstore experience. Can it save bookstores?
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Published on November 24, 2020 09:09

November 17, 2020

How Should We Think About the Ethics of Artificial Intelligence?

As AI becomes more advanced, ethical questions become more important. How should this power be wielded? A tech ethicist can help us navigate this space.
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Published on November 17, 2020 09:36