Jenn Foster's Blog, page 22
August 2, 2024
Costly Mistakes When Choosing a Publisher
Publishing a book is a significant milestone in an author’s career. However, the journey from manuscript to published book is full with potential missteps that can cost time, money, and peace of mind. There are many ways to go about publishing your book, and we want to make sure you maintain your rights, royalties, freedom and get the support you need along the way. So today, we’re talking about some of the top mistakes people make when choosing a publisher— so you don’t make them too!
Mistake 1: Not Understanding Different Types of Publishers
One of the most common mistakes authors make is not understanding the various types of publishers available. Traditional publishers, vanity presses, and self-publishing platforms each have their unique processes, benefits, and drawbacks. Traditional publishers typically offer the most support but can be difficult to secure without an agent and they have most of the creative control. Vanity presses often promise more than they deliver, charging high fees for services that may not lead to successful book sales. Self-publishing offers control and higher royalties but requires a significant investment of time and effort. Authors must research and understand these options to choose the best fit for their needs.
Mistake 2: Losing Publishing Control and Rights
Publishing contracts can be tricky to understand, and it feels easier to just trust who you are working with that everything will work out. However, there is so much you need to know! Most publishing contracts leave the rights to make changes to the book, create new editions, control how many books are printed and when completely up to the publishing company. This means that as an author, your book is owned by someone else and they get to make all those decisions.
Many authors believe that once their book is published, it will sell itself. Unfortunately, this is rarely the case. Marketing is crucial to a book’s success, and authors need to be proactive in promoting their work. This includes building an author platform, engaging with readers on social media, and utilizing various marketing strategies. Some publishers provide marketing support, but it’s often not enough. Authors must be prepared to invest time and resources into marketing to ensure their book reaches its intended audience. Here at Elite Online Publishing, we have put a focus on helping our authors with every step of this process. Watch our video to learn more about marketing your book.
Mistake 4: Speed Over Quality
Many authors are eager to see their work in print and rush through the publishing process. While the excitement is understandable, prioritizing speed over quality can lead to significant issues. Hastily edited manuscripts, poorly designed covers, and inadequate formatting can detract from your book’s professionalism and reader appeal. It’s crucial to take the time needed for thorough editing, professional cover design, and proper formatting. Quality should never be compromised for the sake of a quick release. A well-polished book not only enhances your reputation as an author but also increases the chances of positive reviews and long-term success. Remember, the effort you put into perfecting your book will be reflected in the final product and your readers’ experience.
Mistake 5: Underestimating the Costs Involved
Publishing a book can be expensive, especially when considering editing, cover design, printing, and marketing costs. Authors may be surprised by the hidden fees associated with certain publishers, particularly vanity presses. It’s essential to create a realistic budget and understand all potential expenses before signing any agreements. This helps avoid financial strain and ensures that the book project remains viable.
Mistake 6: Lacking Long-Term Vision
Publishing a book is not just about the immediate release; it’s about building a long-term career. Authors should have a clear vision of their goals and how their book fits into their overall career strategy. This includes considering future projects, audience growth, and brand development. Choosing a publisher that aligns with these long-term goals is essential for sustained success.
By understanding and avoiding these common mistakes, authors can make more informed decisions, protect their interests, and set themselves up for a successful publishing experience. Whether you’re a first-time author or looking to improve your publishing journey, taking these lessons to heart will help you achieve your literary goals. If you are ready to learn how to maintain control, rights, and royalties when publishing your book, reach out to Elite Online Publishing!
FAQWhat are the different types of publishers, and how do I choose the right one?
There are three main types of publishers: traditional publishers, vanity presses, and self-publishing platforms. Traditional publishers offer extensive support but require an agent and usually retain creative control. Vanity presses charge high fees for services that may not guarantee successful sales. Self-publishing gives you control and higher royalties but demands significant time and effort. Researching each option and aligning it with your needs and goals is crucial to making an informed decision.
How can I ensure I retain control and rights to my book?
Carefully review and understand your publishing contract before signing. Look for clauses that outline who has the rights to make changes, create new editions, and control printing. If the contract heavily favors the publisher, negotiate for more balanced terms or consider other publishers. Retaining control and rights ensures you have a say in your book’s future.
Why is marketing important for my book, and how can I effectively promote it?
Marketing is essential because it increases your book’s visibility and sales. Without effective marketing, even the best books can go unnoticed. Build an author platform, engage with readers on social media, and use various marketing strategies like book tours, press releases, and collaborations. At Elite Online Publishing, we support authors through every step of this process to ensure their books reach the right audience.
What are the hidden costs involved in publishing a book?
Publishing a book involves costs for editing, cover design, printing, and marketing. Vanity presses may have additional hidden fees. It’s important to create a detailed budget that includes all potential expenses. This helps avoid financial surprises and ensures your project remains feasible. Be transparent about costs and understand the financial commitment before proceeding.
How can I build a long-term vision for my writing career?
Building a long-term vision involves more than just publishing a single book. Consider your overall career goals, future projects, and audience growth. Develop a brand that reflects your unique voice and aligns with your aspirations. Choose a publisher that supports your long-term vision and helps you build a sustainable writing career. Think beyond the immediate release and plan for future opportunities and growth.
August 1, 2024
Ally Leadership: Inspiring Diverse Groups with Stephanie Chung
Join Melanie Johnson co-owner of Elite Online Publishing, as she interviews author Stephanie Chung, as she shares her journey to writing her book and the importance of having a book as a professional speaker. She also dives into her writing process, including the value of the VIP day she did with Elite Online Publishing to gain clarity on her book’s structure and message.
Listen Below:Watch Below:
Click here to access all of Elite Expert Insider podcasts.
Reasons for writing the book
Self-discovery through the writing process
Benefits of writing a book
Quotes:About Stephanie Chung:
“When people are asking to hire you, a lot of times they’re asking, does she have a book?” (01:57)
“And I won’t even say smell the roses. Just kind of stop and step back for a second. And that’s what I found the book allowed me to do, is I had a lot of knowledge, a lot of experience, a lot of stories, but they were either, a, just jumbled in there or, b, suppressed.” (10:25)
“When you write in the book, it’s a way to replenish your own cup with your own stories, your own history, your own success is your own failure.'” (15:34)
As a pioneering woman of color in the aviation sector, Stephanie has ascended to top executive roles, influencing industry standards and driving impactful growth. Her tenure as Chief Growth Officer at Wheels Up and President at JetSuite is marked by innovative strategies that significantly expanded membership and redefined brand positioning.
Apart from her executive accomplishments, Stephanie is a highly sought-after keynote speaker and author whose work has been translated into 60 different languages. Her works, particularly in applying neuroscience to sales and leadership, offer groundbreaking and practical strategies for professional growth.
Her engaging and practical insights have made her a top rated speaker for events and organizations in search of deeper, longer lasting, change. Stephanie’s influence also extends to her board roles with organizations like the Make-A-Wish Foundation and the National Business Aviation Association, where her strategic insights have guided significant organizational transformations.
At the heart of Stephanie Chung’s extraordinary success is her unwavering belief in the strength of human connections, fueling a journey that inspires us all to be better, together
Leave a Rating & Review:
If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.
Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”
Don’t forget to SUBSCRIBE on Spotify and YouTube, so you never miss an episode.
Video URL: https://youtu.be/5c6dxJJenT8
Website: https://EliteOnlinePublishing.com
The post Ally Leadership: Inspiring Diverse Groups with Stephanie Chung first appeared on Book Publishing.July 29, 2024
How to Stay Resilient in the Face of Adversity with Melanie Johnson
Melanie Johnson co-owner of Elite Online Publishing, recently experienced a tornado and a hurricane. These experiences gave Melanie firsthand knowledge of crises, affecting her personally when massive trees in her property fell.
Listen Below:Watch Below:
Click here to access all of Elite Expert Insider podcasts.
Taking action and finding solutions
Mindset and positivity
MultitaskingQuotes:About Melanie Johnson:
“So when you’re dealing with this, think about what is your first, best next step that can push you forward and move the problems towards the solution.” (03:58)
“I think it’s taking action and the other thing that’s real important is the mindset, right? Is getting into a mindset of positivity, a mindset of energy, a mindset of, you can do this.” (07:28)
“Educate yourself, take action on what you can control, and find the best people that can help you solve the solution as well.” (09:08)
Melanie Churella Johnson is a powerhouse media mogul and entrepreneur. She is the owner and founder of Elite Online Publishing, which has published over 3000 books making all of its authors #1 bestsellers. Melanie got her start in the industry by owning and operating two TV stations in Houston and Dallas that grew to be worth over $100 million dollars. Melanie is also a WSJ/USA Today, 16x best-selling author, and TEDx Speaker.
Melanie is a co-host of the popular podcast Elite Expert Insider. She started her career as a News Anchor in Detroit after she won the title of Miss Michigan and was the first runner-up to Miss America.In her professional life, Melanie has been involved in many high-profile projects. She built the 25,000 sq.ft. Houston Mansion and the 13,000 sq ft Walloon Lake House – both of which became successful six-figure short-term rentals. She also started Charity Auction Consignments, which helped charities raise over $600,000.
Leave a Rating & Review:
If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.
Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”
Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.
Video URL: https://youtu.be/YeEXn0rTGSA?si=qmNlRi_ONa4DYDjD
Website: https://EliteOnlinePublishing.com
The post How to Stay Resilient in the Face of Adversity with Melanie Johnson first appeared on Book Publishing.July 26, 2024
Writing, Singing, and Self-Publishing Secrets with Jeremy Fisher
Join Jenn Foster co-owner of Elite Online Publishing, as she interviews author Jeremy Fisher, a seasoned voice coach with over 20 years of experience. He’s also the author of 13 books, many of which he co-wrote with his wife.
Listen Below:Watch Below:
Click here to access all of Elite Expert Insider podcasts.
First Steps into Writing
Transition to Self-Publishing
Writing Various Books
Quotes:About Jeremy Fisher:
“The whole business of writing with your wife is fascinating because we are very different personalities, and we also work in a very different way. And it’s hilarious because it’s taken us about 20 years to actually get the working together right.” (03:18)
“I heartily recommend getting an email list because email is the best, mainly because, and it took me a long time to work this out. Because it’s so obvious when you are selling your book through something like Amazon. Amazon doesn’t give you the contact details of the people that have bought your book.” (12:32)
“I normally put the call to action at the end, right at the end of the book, which is go here, download this here or, you know, email us or let us know who you are and all of that.” (13:37)
Jeremy Fisher is a national prizewinning collaborative pianist, CPD accredited vocal coach, and #1 bestselling author of This Is A Voice, Why Do I Need A Vocal Coach, How To Sing Legato, Successful Singing Auditions, and more.
His goal is to get clear, practical singing information out in whatever format works for the singer. He uses a combination of cutting-edge vocal physiology, high-level musicianship, and performance intuition to help singers and singing teachers access their unique skills.
Jeremy has performed for more than 40 years as a collaborative pianist, vocal coach, and opera repetiteur in every venue imaginable, including a tank museum, a department store window, in front of the royal family at Madam Tussauds, and 150 feet underground in a pothole.
He works with musical theatre performers, actors, classical singers, and songwriters on repertoire, style, performance, integration, and career growth.
Leave a Rating & Review:
If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.
Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”
Don’t forget to SUBSCRIBE on Spotify and YouTube, so you never miss an episode.
Video URL: https://youtu.be/wuk1yWqdttA?si=ll_P1NhZb6D0rqoi
Website: https://EliteOnlinePublishing.com
The post Writing, Singing, and Self-Publishing Secrets with Jeremy Fisher first appeared on Book Publishing.The Publishing Industry is Changing
The publishing industry has experienced significant transformations over the past decade, driven by technological advancements and changing reader preferences. One of the biggest shifts is the rise of self-publishing, which has empowered authors to take control of their publishing journey. In this blog post, we’ll explore the key changes in the publishing industry and highlight the power and benefits of self-publishing compared to traditional publishing.
The Rise of Self-Publishing
Self-publishing has grown exponentially, thanks to the accessibility and affordability of digital platforms. Authors no longer need to rely solely on traditional publishers to bring their books to market. Platforms like Amazon Kindle Direct Publishing (KDP), IngramSpark, and Smashwords have made it possible for authors to publish their work independently, reaching global audiences with just a few clicks.
Benefits of Self-Publishing:Creative Control: Self-publishing allows authors complete creative control over their work. You can decide on the content, cover design, formatting, and pricing without the constraints often imposed by traditional publishers.Publishing Timeline: You control the timeline, from writing and editing to publishing and marketing. This flexibility allows for a quicker release, enabling you to respond to market trends and reader demands more effectively.Higher Royalties: Self-published authors typically earn higher royalties compared to those in traditional publishing. Platforms like Amazon KDP offer up to 70% royalties on eBook sales, significantly more than the 10-15% often offered by traditional publishers. By selling directly to readers through your website or other platforms, you can retain a larger portion of your earnings, maximizing your revenue potential.Global Reach: Self-publishing platforms provide global distribution, allowing your book to be available to readers worldwide. This eliminates the geographical limitations often faced in traditional publishing. Digital formats ensure your book is accessible on various devices, from eReaders to smartphones, catering to the preferences of modern readers.Tips for Self-Publishing:Just because it’s called “self” publishing, doesn’t mean you have to do it alone. There are small companies like Elite Online Publishing that have experience and expertise in helping author self publishing in a frustration free and successful way. It’s a lot to learn and navigate on your own and you need support in order to do it well!
Traditional Publishing
While self-publishing offers numerous advantages, traditional publishing still holds significant value for many authors. Established publishers provide a range of services that can be beneficial, especially for those seeking to leverage their expertise and resources.
Benefits of Traditional Publishing:Professional Support: Traditional publishers offer professional editing, cover design, and formatting services, ensuring your book meets high-quality standards. They have established marketing and distribution networks, which can enhance your book’s visibility and reach, often securing placements in bookstores and media outlets.
Industry Credibility: Being published by a reputable publishing house can add a level of prestige and recognition to your work, which can be advantageous for securing speaking engagements, media coverage, and literary awards. Many traditional publishers work with literary agents who can negotiate favorable contracts and provide valuable industry insights.
Keep in mind that traditional publishers may not always reprint books or provide adequate marketing support, even for previously successful authors. Authors often lose control over their intellectual property and book rights. This lack of control can be frustrating for authors who want to keep their book relevant and accessible.
Navigating the Choice:Choosing between self-publishing and traditional publishing depends on your goals, resources, and preferences as an author. Here are some factors to consider:
Goals: If you prioritize creative control, higher royalties, and a faster publishing timeline, self-publishing might be the better option. If you seek professional support, industry credibility, and established distribution channels, traditional publishing could be more suitable.
Resources: Assess your ability to invest time and money into the publishing process. Self-publishing requires a more hands-on approach, while traditional publishing provides structured support.
Audience: Consider where your target audience is most likely to discover your book. Self-publishing excels in digital spaces, while traditional publishing can offer more visibility in physical bookstores and libraries.
The publishing industry is changing, offering more opportunities than ever for authors to share their stories with the world. Whether you choose self-publishing or traditional publishing, understanding the benefits and challenges of each path will help you make an informed decision that aligns with your goals and aspirations. Embrace the power of these evolving publishing models to bring your book to life and reach your readers effectively.
Ultimately, the best publishing route depends on individual needs, goals, and resources. Traditional publishing might offer prestige, while self-publishing and hybrid publishing offer more control and earning potential. If you’re someone who loves complete autonomy and is ready to invest time and effort, DIY might be your path.
Elite Online Publishing stands out for those seeking a high-end, concierge service that combines the benefits of self-publishing with professional support. As more authors pivot towards maintaining control over their work, self-publishing continues to rise in popularity.
Are you ready to take the next step in your publishing journey? At Elite Online Publishing, we are committed to helping you create, publish, and market your book to become a bestseller.
FAQ
What are the initial costs associated with self-publishing? Initial costs for self-publishing can vary widely but typically include expenses for editing, cover design, formatting, and marketing. Some authors also invest in professional services to ensure their book meets industry standards. We recommend partnering with experts like us, who can help you navigate self publishing and make sure you are getting the best.
How long does it take to self-publish a book? The timeline for self-publishing depends on various factors, including the length of the book, the level of editing required, and the author’s schedule. On average, it can take anywhere from a few months to a year to complete the self-publishing process.
Can self-published books win literary awards? Yes, self-published books can and do win literary awards. While traditional publishers often dominate major literary awards, there are numerous awards specifically for self-published works, and many general awards are open to all authors. Learn more about book awards here!
How do I market my self-published book? Effective marketing strategies for self-published books include building an author platform, utilizing social media, running targeted advertising campaigns, leveraging email marketing, creating a book launch team, and engaging with your audience through blogs and podcasts.
The post The Publishing Industry is Changing first appeared on Book Publishing.
July 23, 2024
Effective Leadership and Inclusive Workplaces with Stephanie Chung
Melanie Johnson co-owner of Elite Online Publishing, interviews Stephanie Chung, a trailblazer in the aviation industry and a champion of transformative leadership. With over 30 years of experience in human capital management, Stephanie’s journey is nothing short of inspirational.
Listen Below:Watch Below:
Click here to access all of Elite Expert Insider podcasts.
Leadership in a Diverse Workforce
Ally Leadership
One in 60 Rule
Quotes:About Stephanie Chung:
“I was recruited and become the first African American to ever lead a major private aviation company, which I did at Jet Suite.” (04:24)
“Ally Leadership Explained”: “And once you’re able to do that and knowing that you’ve got a team, hopefully a diverse team, right, where people are not all the same, not thinking the same, acting the same, communicating the same, looking the same, you know, they’re diverse. So when you do that as a leader and you’re truly listening to everybody and pulling out their gifts and their talents and trying to make this group of individuals become one cohesive team, that’s ally leadership.” (11:39)
“Establish the error, establish the correction, and then do the work necessary to get back on track.” (21:46)
As a pioneering woman of color in the aviation sector, Stephanie has ascended to top executive roles, influencing industry standards and driving impactful growth. Her tenure as Chief Growth Officer at Wheels Up and President at JetSuite is marked by innovative strategies that significantly expanded membership and redefined brand positioning.
Apart from her executive accomplishments, Stephanie is a highly sought-after keynote speaker and author whose work has been translated into 60 different languages. Her works, particularly in applying neuroscience to sales and leadership, offer groundbreaking and practical strategies for professional growth.
Her engaging and practical insights have made her a top rated speaker for events and organizations in search of deeper, longer lasting, change. Stephanie’s influence also extends to her board roles with organizations like the Make-A-Wish Foundation and the National Business Aviation Association, where her strategic insights have guided significant organizational transformations.
At the heart of Stephanie Chung’s extraordinary success is her unwavering belief in the strength of human connections, fueling a journey that inspires us all to be better, together
Leave a Rating & Review:
If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.
Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”
Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.
Video URL: https://youtu.be/uapgobaNkg4
Website: https://EliteOnlinePublishing.com
The post Effective Leadership and Inclusive Workplaces with Stephanie Chung first appeared on Book Publishing.July 22, 2024
#1 International Bestselling Author Maurice C. Cook
FOR IMMEDIATE RELEASE
#1 International Bestselling Author Maurice C. Cook releases his book Unlikely Texas Ranger: You Be the Judge with SuccessHouston, TX– Monday, July 22, 2024 – Author Maurice C. Cook joined the ranks of bestselling authors on Amazon with his New Book, Unlikely Texas Ranger: You Be the Judge which was released Tuesday, July 16, 2024, by Amazon.com – the nation’s #1 place to buy books.
Maurice C. Cook, a renowned figure in Texas law enforcement, is thrilled to announce the triumphant launch of his new memoir, “Unlikely Texas Ranger: You Be the Judge,” which has soared to the #1 bestseller position on Amazon. This compelling book takes readers through Cook’s inspiring journey from modest beginnings in small-town Texas to becoming the Chief of the Texas Rangers. With vivid storytelling, Cook shares his path of resilience, determination, and dedication to justice, offering a captivating look at his life and career. “Unlikely Texas Ranger” is an engaging narrative that invites readers to explore the remarkable experiences of a true Texas legend and to draw their own conclusions about his extraordinary story. Join Maurice C. Cook on this fascinating journey and discover the essence of what it means to be a Texas Ranger.
Elite Online Publishing Published, Promoted and Reached #1 International Bestseller in FIVE categories in the United States and Australia. Including Biographies of the Air Force and Urban, State & Local Government Law in the US. Administrative Law, Southwestern United States History, and Urban, State & Local Government Law in Australia. He also achieved FIVE #1 Hot New Release Categories in the United States and Australia.
ABOUT THE BOOK
In this gripping memoir, Maurice C. Cook takes us on an extraordinary journey from the humble beginnings of small-town Texas to the pinnacle of law enforcement as the Chief of the Texas Rangers. A true American hero, Cook’s life story is a testament to resilience, determination, and unwavering commitment to justice.
With a backdrop of the Texas heartland, Unlikely Texas Ranger is a captivating narrative that keeps you on the edge of your seat. Cook’s rich storytelling brings his experiences to life in a tale of rising the ranks against all odds, upholding justice, and being on the frontlines of some of the most intense moments of United States contemporary history, including the infamous Waco Seige of 1993.
Unlikely Texas Ranger is more than just a memoir; it’s a testament to the power of determination, the pursuit of justice, and the indomitable spirit of a true Texas legend. Join Maurice C. Cook on a journey through his remarkable life, and discover what it truly means to be a Texas Ranger. And what is that meaning, exactly?
YOU BE THE JUDGE!
ABOUT THE AUTHOR
Maurice C. Cook is a distinguished figure in Texas law enforcement and military service. Currently serving as the Sheriff of Bastrop County, Texas, Cook is the proud former Chief of the Texas Rangers and a United States Air Force veteran who served in the Vietnam War.
Cook’s notable Texas law enforcement career includes but is not limited to being a Highway Patrol officer, a Houston Intelligence Agent, working in the Motor Vehicle Theft Service, graduating the FBI National Academy, and, of course, being a Texas Ranger, where his leadership skills and commitment to justice led him to serve as their Chief until his retirement from the department in 1996. His debut memoir, Unlikely Texas Ranger: You Be the Judge, details the riveting points of his life and career.
He also holds several higher education degrees—a BS from Sam Houston State University, a MA from Stephen F. Austin University, and a JD from Thurgood Marshall School of Law with a JD, culminating in him being a licensed attorney and teaching Criminal Justice courses at Alvin Community College.
When not fulfilling his Sheriff duties, Cook likes to spend time with his family and friends. He can usually be found either on his ranch tending to his cows or working on his collection of antique cars. He enjoys a good Hallmark movie from time to time.
ABOUT ELITE ONLINE PUBLISHING
This book was published by Elite Online Publishing, Authority In Every Word. Writing is just the beginning. It’s about ensuring your book helps you smartly grow your brand, business, and credibility. Founders Melanie Johnson and Jenn Foster built Elite Online Publishing with a singular purpose in mind: to empower you to deliver authority in every word you write. They, along with their team of experienced publishers, deliver a high-touch and high-impact experience for creating, publishing, and marketing bestselling books. In fact, they are passionate about more than telling great stories. They are adamant about proving the value of your perspective and expertise by ensuring you become a bestselling author. No matter where you are in the book writing process, Elite Online Publishing is your partner for creating, publishing and marketing your bestselling book. For more information, visit eliteonlinepublishing.com and tune into the Elite Expert Insider Podcast and the Elite Publishing Podcast.
A donation was made in Maurice C. Cook’s name on behalf of Elite Online Publishing to sponsor a child at the Barbara Bush Literacy Foundation—the child will receive six books of their choice provided by the foundation. An additional donation was made to Dolly Parton’s Imagination Library, providing an Imagination Library book to a child each month for one year!
The post #1 International Bestselling Author Maurice C. Cook first appeared on Book Publishing.July 19, 2024
Repurposing Your Book as a Business Leader
As an author, your book is a source of valuable content waiting to be repurposed. By leveraging the content from your book, you can create engaging social media posts, blog articles, videos, and more. This not only maximizes the value of your hard work but also helps to build your brand and reach a wider audience. Here are some effective strategies for repurposing your book content to enhance your marketing efforts.
Social Media ContentSocial media is a powerful platform for reaching and engaging with your audience. Your book provides a wealth of material that can be transformed into bite-sized social media content.
Create Shareable Quotes: Pull out memorable quotes or impactful statements from your book and turn them into visually appealing graphics. Tools like Canva can help you design eye-catching social media posts.Develop Themed Series: Use chapters or key themes from your book to create a series of posts. This could be a weekly feature where you dive into different aspects of your book.Engage with Visual Content: Share images, illustrations, or infographics that relate to your book’s content. Visual content is more likely to catch the eye and encourage engagement.By consistently sharing content from your book, you keep your audience engaged and remind them of the value your book offers.
Blog PostsBlogging is an excellent way to delve deeper into the topics covered in your book and drive traffic to your website. Break down chapters into blog articles:
Summarize Key Chapters: Turn each chapter of your book into a detailed blog post. Summarize the main points and expand on them with additional insights or related information.Create How-To Guides: If your book offers practical advice, transform this content into how-to guides or tutorials. This provides immediate value to your readers and positions you as an expert in your field.Interview Features: Write blog posts featuring interviews with characters (for fiction) or experts and influencers who contributed to your book (for non-fiction). This adds depth and context to your content.Regularly updating your blog with content from your book not only helps in SEO but also keeps your audience coming back for more.
Video content is highly engaging and can bring your book to life in a dynamic way. Transform chapters or key themes into video series:
Create Video Summaries: Record short videos summarizing each chapter or key sections of your book. This helps to engage those who prefer visual content.Host Live Q&A Sessions: Use platforms like Instagram Live, Facebook Live, or YouTube to host Q&A sessions where you discuss your book and answer questions from your audience.Create Tutorials or Workshops: If your book provides educational content, create video tutorials or workshops. This not only repurposes your content but also adds significant value to your audience.By repurposing your book into video content, you can reach a broader audience and offer a more interactive experience.
Podcasts and Audio ContentWith the growing popularity of podcasts, turning your book content into audio format can significantly expand your reach. Launch your own podcast or apply to be guest on other podcasts:
Read Excerpts: Create episodes where you read excerpts from your book, adding commentary or insights.Discuss Themes and Topics:Dedicate each episode to discussing the themes or topics covered in your book. Invite guest speakers to add different perspectives.Offer Bonus Content: Share behind-the-scenes stories, author insights, or additional content that didn’t make it into the book.Audio content allows you to connect with your audience in a personal and engaging way, making your book more accessible.
Just Start, You Have Everything You NeedRepurposing your book content is a smart and efficient way to maximize your marketing efforts. Creating content or showing up online may feel overwhelming, but you already have everything you need in your book to get started. Just start! By transforming your book into social media posts, blog articles, videos, and podcasts, you can continuously engage with your audience and expand your reach. Start repurposing today to leverage the full potential of your book and grow your brand.
For more insights and strategies on repurposing your content and growing your brand, stay tuned to our upcoming newsletter! Aren’t Subscribed? Fill out this form and also get a FREE Social Media Content Calendar for Authors: https://eliteonlinepublishing.com/
FAQHow often should I post repurposed content on social media?
Aim for consistency. Posting 2-3 times a week can keep your audience engaged without overwhelming them.
Can I repurpose the same content across different platforms?
Yes, but tailor it to fit each platform’s format and audience preferences for better engagement.
What tools can help me repurpose my book content?
Tools like Canva for graphics, WordPress for blogging, and AI tools like chatgpt to help you breakdown your book into topics and ideas.
July 18, 2024
From Courtroom to Bestseller List: Alvin Adjei’s Author Journey
Join Melanie Johnson co-owner of Elite Online Publishing, as she interviews Alvin Adjei, an international number one best-selling author and accomplished trial attorney. Alvin sits down to discuss his transformative book, ‘A Case for Greatness’.
Listen Below:Watch Below:
Click here to access all of Elite Expert Insider podcasts.
Journey to Bestseller Status
Challenges Faced During Writing
Motivation for Writing
Quotes:About Alvin Adjei:
“I think for a lot of young men, being an athlete is a part of your identity, and you hold on to it probably a little longer than you probably should have.” (03:37)
“A book is a great endeavor. It takes a lot of dedication and focus and coming up with what’s your theme gonna be? And making sure you follow that all the way through the book so it’s consistent.” (06:00)
Like, when I advertise and say, like, I’m a trial attorney, they’ll know, like, oh, like, this is a person who, yes, he does look young, but he has been doing a lot of trials, and the information that he gives me is because he understands how a jury may look at a case.” (08:10
Alvin Adjei is an American author and practicing lawyer. He has been consistently recognized since 2018 as a Rising Star by Super Lawyers Magazine–a prestigious recognition that is awarded to the top 2.5 percent of lawyers in Personal Injury litigation in the state of Texas–as well as receiving their Top 100 Rising Stars and Best Lawyers: Ones to Watch in America distinctions in 2022. Alvin founded his practice, Burritt Adjei PLLC, in 2018 and is deeply committed to his job and clients. He represents them in personal injury and criminal defense cases. He is also experienced in automobile accidents, premises liability lawsuits, and commercial disputes.
Prior to opening his own practice, Alvin practiced law at Abraham Watkins Nichols Sorrels Agosto Aziz, where he gained substantial experience in all aspects of litigation. He also worked at the Harris County District Attorney’s office, where he tried numerous misdemeanor and felony trials. Based on the merits of his performance, he was promoted to Chief of County Criminal Court 6. In that capacity, he supervised prosecutors in trials, including Driving While Intoxicated (DWI) and Assault on a Family Member cases.
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The post From Courtroom to Bestseller List: Alvin Adjei’s Author Journey first appeared on Book Publishing.July 17, 2024
[Book Release] Unlikely Texas Ranger: You Be the Judge by Maurice C. Cook
We are excited to announce Maurice C. Cook’s memoir, Unlikely Texas Ranger: You Be the Judge.
TODAY ONLY, the Kindle eBook is only $2.99. Head over to Amazon and order your eBook for yourself or a friend! Hurry before it returns to the regular price.
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ABOUT THE BOOK
In this gripping memoir, Maurice C. Cook takes us on an extraordinary journey from the humble beginnings of small-town Texas to the pinnacle of law enforcement as the Chief of the Texas Rangers. A true American hero, Cook’s life story is a testament to resilience, determination, and unwavering commitment to justice.
With a backdrop of the Texas heartland, Unlikely Texas Ranger is a captivating narrative that keeps you on the edge of your seat. Cook’s rich storytelling brings his experiences to life in a tale of rising the ranks against all odds, upholding justice, and being on the frontlines of some of the most intense moments of United States contemporary history, including the infamous Waco Seige of 1993.
Unlikely Texas Ranger is more than just a memoir; it’s a testament to the power of determination, the pursuit of justice, and the indomitable spirit of a true Texas legend. Join Maurice C. Cook on a journey through his remarkable life, and discover what it truly means to be a Texas Ranger. And what is that meaning, exactly?
YOU BE THE JUDGE!
ABOUT THE AUTHOR
Maurice C. Cook is a distinguished figure in Texas law enforcement and military service. Currently serving as the Sheriff of Bastrop County, Texas, Cook is the proud former Chief of the Texas Rangers and a United States Air Force veteran who served in the Vietnam War. He is also a licensed attorney, holding a JD degree from Thurgood Marshall School of Law.
When not fulfilling his Sheriff duties, Cook likes to spend time with his family and friends. He can usually be found either on his ranch tending to his cows or working on his collection of antique cars. He enjoys a good Hallmark movie from time to time.
Click Here to get your copy for only $2.99 today.
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The post [Book Release] Unlikely Texas Ranger: You Be the Judge by Maurice C. Cook first appeared on Book Publishing.


